Talk by Merja Kajava at Urban Data Talks #6 event, focused on how she uses urban data obtained from bike sharing docks and systems to better understand shared bike usage and improve the management of such systems

1. Aavista Oy
Merja Kajava
@mkajava
Urban Data Talks
Insights from data to plan
and optimize shared bike
usage
June 7, 2023

2. CEO of Aavista – Data Platform for Future Mobility
Chair of Data Model Subgroup for
MaaS AllianceTechnology & StandardWG
@mkajava
https://www.linkedin.com/merjakajava
MERJA KAJAVA

3. Topics
Insights for planning
Optimizing bike capacity

4. AAVISTA DATA PLATFORM
220+
CITIES
30+
COUNTRIES

6. What factors affect city bike
usage?

7. The Magic Formula?

8. 8
COOL EVENT +
LOTS OF
PEOPLE +
SUNSHINE

9. Let’s test the formula

11. 24 H TURKU
SUNDAY JULY 7

12. Too long distance
Over five kilometers to walk

13. Source:Lippu.fi
https://www.lippu.fi/obj/media/FI-eventim/downloads/edsheeran-info-eng-1.pdf

14. ED SHEERAN IN MALMI
THE LARGEST CONCERT IN
FINLAND EVER

15. 24 H
HELSINKI,
ESPOO AND
VANTAA
TUESDAY
JULY 23, 2019

16. One Network Only

17. 17
COOL EVENT +
60,000 PEOPLE +
SUNSHINE +
DOCKS NEAR BY +
ONE NETWORK

19. 19
24 H HELSINKI
SUNDAY JUNE 30

20. Pop-up docks for large events?

21. THE MAGIC FORMULA =
COOL EVENT +
LOTS OF PEOPLE +
NICE WEATHER +
DOCKS NEARBY +
ONE NETWORK

22. Optimizing bike capacity

23. 24 H BIKE USAGE IN TURKU +5 C
VESIBUSSI
HÄMEENKATU
KUPITTAAN
ASEMA
DATACITY
KIRJASTOSILTA

24. Large variations in the station capacity during one day
Number of bikes during one day (delta)
…

25. Move bikes to the
popular areas at
the right time
MORE RIDES WITH THE CURRENT BIKES
Optimize dock
sizes by reducing
bikes
SAME AMOUNT OF RIDES WITH
REDUCED BIKE COUNT
BENEFITS WITH OPTIMIZATION

26. The Data Platform for Future
Mobility
Merja Kajava
@mkajava
https://www.linkedin.com/in/merjakajava