SlideShare une entreprise Scribd logo
1  sur  9
KANYE WEST
Postmodern?
GENRE.
  Kanye has several influences from an extremely
   varying genre range – soul, R’n’B, baroque pop, trip-
   hop, arena rock, folk, alternative, electronica, synth pop
   & classical music.
 He had a lot to say about the depiction of rap music and
   black music as a whole, when criticised for his ‘Love
   Lockdown’ music video:
‘u not feelin the video? lemme guess. not enough ass
   shakin and cars?? yall some retarded ass people. thats
   whats wrong with our people now. we dont appreciate
   and accept other blacks if the push the envelope and
   break the status quo. Yeah its different but it works and i
   for one like it. And believe it or not, white people love it
   when we act like this. but hey. guess all we know is to
   hate each other. so sad really’
SAMPLES.
   As a producer as well as a performer, Kanye West is probably one of the
    most frequent users of sampling in his music.
   One of his most famous sampled tracks is ‘Stronger’, which uses pieces
    from Daft Punk’s ‘Harder, Better, Faster, Stronger’ whose music video
    also pays homage to the French house duo.
   Another is ‘Diamonds from Sierra Leone’, which uses samples from
    ‘Diamonds are Forever’ by Shirley Bassey.
   West’s ‘Lost in the World’ uses a sample from Bon Iver’s ‘Woods’ (so
    heavily that he is credited as an featured artist on the tracklist) as the
    chorus base.
   Kanye’s collaboration with Jay-Z for the single ‘Otis’ uses samples from
    Otis Redding’s ‘Try a Little Tenderness’.
   These are just four examples, but there are many more. For instance on
    West’s debut album (The College Dropout, 2004) 14 of the 21 tracks
    contain samples of one sort or another, including the likes of Aretha
    Franklin, 2Pac, Chaka Khan, Lauryn Hill and Marvin Gaye.
   http://www.youtube.com/watch?v=tZcZy09x5jk Kanye West’s Lost in the
    World.
   http://www.youtube.com/watch?v=tZYVJlhnqxQ Bon Iver’s Woods.
INTERTEXTUAL REFERENCES
   One of the most prominent
    references used was Kanye
    West’s portrayal of his
    version of Evel Knievel, for
    which the daredevil filed a
    lawsuit.
   Other references include
    those to other texts like
    ‘Mercy Mercy Me’ by Marvin
    Gaye, ‘The Legend of the
    Sleepy Hollow’, and ‘Sex on
    Fire’ by The Kings of
    Leon, as well as several
    others just in the one song.
   West’s song ‘We Don’t Care’
    referred to the song ‘21
    Questions’ by 50 Cent &
    Nate Dogg.
POLITICAL AND SOCIAL STATEMENTS IN
MATERIAL.
 In ‘Breathe In, Breathe Out’ Kanye West discusses
  the materialist nature of society and its links to the
  hip-hop genre, as displayed in the lyrics, ‘Always
  said if I rapped I’d say something significant, but
  here I am talking about money hoes and rims
  again.’
 In ‘All Falls Down’, he explores consumerism as a
  culture, and includes himself in this criticism (irony):
  ‘We buy our way outta jail, but we can’t buy
  freedom. We’ll buy a lot of clothes but we don’t
  really need them. Things we buy to cover up what’s
  inside, cause they make us hate ourself and love
  their wealth.’
IRONY.
 In ‘Jesus Walks’, Kanye West talks about the lack
  of religion in popular hip-hop music, and it’s
  absence on the radio. ‘So here go my single dog
  radio needs this, They say you can rap about
  anything except for Jesus, That means
  guns, sex, lies, video tapes, But if I talk about God
  my record won't get played?’
 This is ironic because it contradicts some of the
  later work of West, as well as some on the same
  album, such as ‘Breathe In, Breathe Out’, ‘Gold
  Digger’, ‘Get Em High’ and ‘Drunk and Hot Girls’. In
  these, topics such as sex and drugs use are
  seemingly condoned by West, and religion is
  scarce in the rest of his work.
CHANGE OF STYLE AND AVOIDANCE OF
TOTALISING FORMS.
 As a producer, Kanye not only selects snippets
  from other genres to use in his music as
  samples, he changes his own genre from track to
  track.
 Whilst his first 3 albums have a related school
  theme (College Dropout, Late Registration &
  Graduation) and feature West rapping, his later
  albums show a diverseness in style.
 808’s and Heartbreak moves away from Kanye
  West’s signature style, opting for autotuned singing
  and more synthesised music, in contrast to his
  previous works more natural strings and brass
  instruments.
CHANGE OF STYLE AND AVOIDANCE OF
TOTALISING FORMS.
   For his latest solo album, My Beautiful Dark Twisted Fantasy,
    Kanye West moves further away from his trademark style,
    however at the same time provides a blend of a number of
    styles he has at some point explored.
   It is unclear to which genre this album belongs to, or what the
    theme of the album is, therefore it avoids totalising forms and
    includes discontinuities.
   He selects elements from his existing work to create a new
    style, for instance, the tribal drums from 808’s return, and so
    do the brass instruments (‘All of the Lights’).
   All of the Lights typifies the new style West displays in this
    album, featuring guests from varying areas and genres of
    music (eg, Alicia Keys, Elton John, Kid Cudi, Rihanna, Fergie,
    John Legend.). As a result, these genres are blended into one
    sound, showing disregard for the boundaries between genre.
‘WHO WILL SURVIVE IN AMERICA?’ –
MOCKERY.
 The final track of My Beautiful Dark Twisted
  Fantasy is ‘Who Will Survive In America?’.
 It is built on a sample of Gil Scott-Heron’s
  ‘Comment No. 1’.
 It discusses and mocks the idea of the ‘American
  Dream’ whilst also referring to treatment of African-
  Americans.
 Mockery includes the words ‘a rapist known as
  freedom. Free doom.’
 http://www.youtube.com/watch?v=n2Wsy8jHPk4

Contenu connexe

Dernier

VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130
VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130
VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130Suhani Kapoor
 
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...Apsara Of India
 
Call Girls Nashik Gayatri 7001305949 Independent Escort Service Nashik
Call Girls Nashik Gayatri 7001305949 Independent Escort Service NashikCall Girls Nashik Gayatri 7001305949 Independent Escort Service Nashik
Call Girls Nashik Gayatri 7001305949 Independent Escort Service NashikCall Girls in Nagpur High Profile
 
👙 Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service
👙  Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service👙  Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service
👙 Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Serviceanamikaraghav4
 
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...noor ahmed
 
VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...
VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...
VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...Neha Kaur
 
Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448ont65320
 
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...rahim quresi
 
Beyond Bar & Club Udaipur CaLL GiRLS 09602870969
Beyond Bar & Club Udaipur CaLL GiRLS 09602870969Beyond Bar & Club Udaipur CaLL GiRLS 09602870969
Beyond Bar & Club Udaipur CaLL GiRLS 09602870969Apsara Of India
 
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...aamir
 
Top Rated Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...
Top Rated  Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...Top Rated  Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...
Top Rated Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...Call Girls in Nagpur High Profile
 
VIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service Gulbarga
VIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service GulbargaVIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service Gulbarga
VIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service GulbargaRiya Pathan
 
Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...
Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...
Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...Riya Pathan
 
Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...
Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...
Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...anamikaraghav4
 
Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...
Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...
Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...Riya Pathan
 
Book Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near Me
Book Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near MeBook Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near Me
Book Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near Meanamikaraghav4
 

Dernier (20)

VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130
VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130
VIP Call Girls Service Banjara Hills Hyderabad Call +91-8250192130
 
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
Karnal Call Girls 8860008073 Dyal Singh Colony Call Girls Service in Karnal E...
 
Call Girls Nashik Gayatri 7001305949 Independent Escort Service Nashik
Call Girls Nashik Gayatri 7001305949 Independent Escort Service NashikCall Girls Nashik Gayatri 7001305949 Independent Escort Service Nashik
Call Girls Nashik Gayatri 7001305949 Independent Escort Service Nashik
 
👙 Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service
👙  Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service👙  Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service
👙 Kolkata Call Girls Shyam Bazar 💫💫7001035870 Model escorts Service
 
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
Independent Joka Escorts ✔ 8250192130 ✔ Full Night With Room Online Booking 2...
 
VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...
VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...
VIP Call Girls Darjeeling Aaradhya 8250192130 Independent Escort Service Darj...
 
Desi Bhabhi Call Girls In Goa 💃 730 02 72 001💃desi Bhabhi Escort Goa
Desi Bhabhi Call Girls  In Goa  💃 730 02 72 001💃desi Bhabhi Escort GoaDesi Bhabhi Call Girls  In Goa  💃 730 02 72 001💃desi Bhabhi Escort Goa
Desi Bhabhi Call Girls In Goa 💃 730 02 72 001💃desi Bhabhi Escort Goa
 
Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448Beautiful 😋 Call girls in Lahore 03210033448
Beautiful 😋 Call girls in Lahore 03210033448
 
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
𓀤Call On 6297143586 𓀤 Ultadanga Call Girls In All Kolkata 24/7 Provide Call W...
 
Beyond Bar & Club Udaipur CaLL GiRLS 09602870969
Beyond Bar & Club Udaipur CaLL GiRLS 09602870969Beyond Bar & Club Udaipur CaLL GiRLS 09602870969
Beyond Bar & Club Udaipur CaLL GiRLS 09602870969
 
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goaGoa Call Girls 9316020077 Call Girls  In Goa By Russian Call Girl in goa
Goa Call Girls 9316020077 Call Girls In Goa By Russian Call Girl in goa
 
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
Dakshineswar Call Girls ✔ 8005736733 ✔ Hot Model With Sexy Bhabi Ready For Se...
 
Top Rated Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...
Top Rated  Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...Top Rated  Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...
Top Rated Pune Call Girls Pimpri Chinchwad ⟟ 6297143586 ⟟ Call Me For Genuin...
 
VIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service Gulbarga
VIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service GulbargaVIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service Gulbarga
VIP Call Girls in Gulbarga Aarohi 8250192130 Independent Escort Service Gulbarga
 
Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...
Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...
Independent Hatiara Escorts ✔ 8250192130 ✔ Full Night With Room Online Bookin...
 
CHEAP Call Girls in Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in  Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICECHEAP Call Girls in  Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Malviya Nagar, (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
 
Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...
Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...
Verified Call Girls Esplanade - [ Cash on Delivery ] Contact 8250192130 Escor...
 
Call Girls Chirag Delhi Delhi WhatsApp Number 9711199171
Call Girls Chirag Delhi Delhi WhatsApp Number 9711199171Call Girls Chirag Delhi Delhi WhatsApp Number 9711199171
Call Girls Chirag Delhi Delhi WhatsApp Number 9711199171
 
Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...
Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...
Private Call Girls Durgapur - 8250192130 Escorts Service with Real Photos and...
 
Book Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near Me
Book Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near MeBook Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near Me
Book Call Girls in Panchpota - 8250192130 | 24x7 Service Available Near Me
 

En vedette

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by HubspotMarius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTExpeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsKurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summarySpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best PracticesVit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project managementMindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...RachelPearson36
 

En vedette (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

Postmodernism - Kanye West

  • 2. GENRE.  Kanye has several influences from an extremely varying genre range – soul, R’n’B, baroque pop, trip- hop, arena rock, folk, alternative, electronica, synth pop & classical music.  He had a lot to say about the depiction of rap music and black music as a whole, when criticised for his ‘Love Lockdown’ music video: ‘u not feelin the video? lemme guess. not enough ass shakin and cars?? yall some retarded ass people. thats whats wrong with our people now. we dont appreciate and accept other blacks if the push the envelope and break the status quo. Yeah its different but it works and i for one like it. And believe it or not, white people love it when we act like this. but hey. guess all we know is to hate each other. so sad really’
  • 3. SAMPLES.  As a producer as well as a performer, Kanye West is probably one of the most frequent users of sampling in his music.  One of his most famous sampled tracks is ‘Stronger’, which uses pieces from Daft Punk’s ‘Harder, Better, Faster, Stronger’ whose music video also pays homage to the French house duo.  Another is ‘Diamonds from Sierra Leone’, which uses samples from ‘Diamonds are Forever’ by Shirley Bassey.  West’s ‘Lost in the World’ uses a sample from Bon Iver’s ‘Woods’ (so heavily that he is credited as an featured artist on the tracklist) as the chorus base.  Kanye’s collaboration with Jay-Z for the single ‘Otis’ uses samples from Otis Redding’s ‘Try a Little Tenderness’.  These are just four examples, but there are many more. For instance on West’s debut album (The College Dropout, 2004) 14 of the 21 tracks contain samples of one sort or another, including the likes of Aretha Franklin, 2Pac, Chaka Khan, Lauryn Hill and Marvin Gaye.  http://www.youtube.com/watch?v=tZcZy09x5jk Kanye West’s Lost in the World.  http://www.youtube.com/watch?v=tZYVJlhnqxQ Bon Iver’s Woods.
  • 4. INTERTEXTUAL REFERENCES  One of the most prominent references used was Kanye West’s portrayal of his version of Evel Knievel, for which the daredevil filed a lawsuit.  Other references include those to other texts like ‘Mercy Mercy Me’ by Marvin Gaye, ‘The Legend of the Sleepy Hollow’, and ‘Sex on Fire’ by The Kings of Leon, as well as several others just in the one song.  West’s song ‘We Don’t Care’ referred to the song ‘21 Questions’ by 50 Cent & Nate Dogg.
  • 5. POLITICAL AND SOCIAL STATEMENTS IN MATERIAL.  In ‘Breathe In, Breathe Out’ Kanye West discusses the materialist nature of society and its links to the hip-hop genre, as displayed in the lyrics, ‘Always said if I rapped I’d say something significant, but here I am talking about money hoes and rims again.’  In ‘All Falls Down’, he explores consumerism as a culture, and includes himself in this criticism (irony): ‘We buy our way outta jail, but we can’t buy freedom. We’ll buy a lot of clothes but we don’t really need them. Things we buy to cover up what’s inside, cause they make us hate ourself and love their wealth.’
  • 6. IRONY.  In ‘Jesus Walks’, Kanye West talks about the lack of religion in popular hip-hop music, and it’s absence on the radio. ‘So here go my single dog radio needs this, They say you can rap about anything except for Jesus, That means guns, sex, lies, video tapes, But if I talk about God my record won't get played?’  This is ironic because it contradicts some of the later work of West, as well as some on the same album, such as ‘Breathe In, Breathe Out’, ‘Gold Digger’, ‘Get Em High’ and ‘Drunk and Hot Girls’. In these, topics such as sex and drugs use are seemingly condoned by West, and religion is scarce in the rest of his work.
  • 7. CHANGE OF STYLE AND AVOIDANCE OF TOTALISING FORMS.  As a producer, Kanye not only selects snippets from other genres to use in his music as samples, he changes his own genre from track to track.  Whilst his first 3 albums have a related school theme (College Dropout, Late Registration & Graduation) and feature West rapping, his later albums show a diverseness in style.  808’s and Heartbreak moves away from Kanye West’s signature style, opting for autotuned singing and more synthesised music, in contrast to his previous works more natural strings and brass instruments.
  • 8. CHANGE OF STYLE AND AVOIDANCE OF TOTALISING FORMS.  For his latest solo album, My Beautiful Dark Twisted Fantasy, Kanye West moves further away from his trademark style, however at the same time provides a blend of a number of styles he has at some point explored.  It is unclear to which genre this album belongs to, or what the theme of the album is, therefore it avoids totalising forms and includes discontinuities.  He selects elements from his existing work to create a new style, for instance, the tribal drums from 808’s return, and so do the brass instruments (‘All of the Lights’).  All of the Lights typifies the new style West displays in this album, featuring guests from varying areas and genres of music (eg, Alicia Keys, Elton John, Kid Cudi, Rihanna, Fergie, John Legend.). As a result, these genres are blended into one sound, showing disregard for the boundaries between genre.
  • 9. ‘WHO WILL SURVIVE IN AMERICA?’ – MOCKERY.  The final track of My Beautiful Dark Twisted Fantasy is ‘Who Will Survive In America?’.  It is built on a sample of Gil Scott-Heron’s ‘Comment No. 1’.  It discusses and mocks the idea of the ‘American Dream’ whilst also referring to treatment of African- Americans.  Mockery includes the words ‘a rapist known as freedom. Free doom.’  http://www.youtube.com/watch?v=n2Wsy8jHPk4