SEO is a form of magic, and the most reputable SEO practitioners are unquestionably wizards. They are, however, data collectors, detectives, archaeologists, and researchers. Successful SEOs notice the unseen, comprehend the unsaid, and decipher the mysterious formula of search engine rankings. They use search tools for all of this.

1. SEO TOOLS
CRAB NETWORK

2. AHREFS
Ahrefs is more than just a fantastic backlinks tool. It fully qualifies as an SEO tools suite, meeting
all of an SEO’s requirements: site crawling, rank tracking, a keyword tool that goes above and
beyond the market standard, and a content exploration tool for discovering new topics. Add in a
great user experience and video tutorials to help you get the most out of your SEO, and you
have an absolutely fantastic SEO tool. Its only flaw appears to be its difficult-to-pronounce
name.

3. SPYFU
Spyfu is a search analysis tool that provides SEO, PPC, and keyword research, as well as a SERP
checker and domain overviews. Spyfu Kombat is one of the most popular features. According to
Spyfu’s website, PC Mag awarded Spyfu the “editors’ choice” badge, and G2crowd named Spyfu
one of the “Top 50 Products for Marketing 2020.”

4. SEARCHMETRICS
The Searchmetrics Suite is a business-to-business SEO solution. The interface is appealing, but
it is not user-friendly. It was designed with SEO requirements in mind, but it is also one of the
few tools that covers both organic and paid search: SEO and PPC. Searchmetrics created a
visibility index by combining data from Google’s keyword planner for paid search with rank
monitoring in search engines. This index allows you to see your site’s evolution and relative
performance at a glance.

5. MOZ
Moz Local is suitable for a wide range of business sizes and covers all the essentials. Moz Local is
ideal for businesses that are too large for BrightLocal and want a few extra bells and whistles,
such as the ability to push data out and automate most management processes. Moz Local
makes even more sense for businesses that already use one of Moz’s other tools, as you can
receive notifications and handle a variety of tasks across your online presence through the Moz
interface.