Managing CPQ data is a challenge for many businesses, but it doesn’t have to be. Attend this session to hear a panel of CPQ experts discuss their key strategies and tactics for managing CPQ data with integration, governance, and quality.

1. © 2018 Apttus Corporation
#AccelerateMO
Jason Runnels / 16 May 2018
Effective CPQ Data Management

2. © 2018 Apttus Corporation
Jason Runnels
Director, CPQ
Initiatives
• 18 years QTC and Enterprise Automation experience
• Majority of career focused on CPQ and configurators
• Advisor for complex QTC use cases

3. © 2018 Apttus Corporation
Increased demand
to visualize and
validate configured
content
Multiple data
sources for product
definition
CPQ Data Management Challenges
Complex network
of product
attributes and
constraints

4. © 2018 Apttus Corporation
How Did We End Up Here?

5. © 2018 Apttus Corporation
Jan Frostvinge
Director IT
Ålö AB
“We struggle with the growing complexity of CPQ data
to support our dealer portal. Our vision from Day 1
was to integrate CPQ to PLM. So I was excited to learn
that Apttus and Siemens are working together.”
• Masters of Science from KTH Royal Institute of Technology in
Stockholm
• 29 year experience in IT (strategy for enterprise design and
system integration)
• Mechatronics background
• Started career in Mountain View, CA

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Ålö is one of the world's leading suppliers in the agricultural machinery industry. Ålö has
been developing and manufacturing top-quality front loaders under the brands Quicke®
and Trima® and associated implements under Original Implements™ since 1949. In
recent years Ålö has been at the forefront of digitizing the agricultural business, with the
world’s first digital front loader – the Quicke Q-series - and the unique driver support
system Q-companion®.

7. © 2018 Apttus Corporation
Director, Business Development
Lifecycle Collaboration
Siemens PLM Software
Brian Grogan • 25 year veteran of PLM &
engineering automation
• Automotive, Energy,
Machinery
• Led Siemens’ Rulestream
business focused on Engineer
to Order processes

8. © 2018 Apttus Corporation
Holistic Digital Twin
“Managing product variability is essential to our solution strategy for supporting Product Design,
Production Design, and To-Order processes (Configure to Order and Engineer to Order)”
Siemens PLM: Leading provider of software solutions to drive the digital transformation of industry
Mechanical & Electrical Design
Simulation & Test
Data Management & Collaboration
Manufacturing Planning
Manufacturing Operations
Factory Automation
Performance Analytics
Internet of Things (IOT)
Software Delivery

9. © 2018 Apttus Corporation
Joshua Myers
VP Engineering
Jensen Precast
“Modernizing engineering practices and integrating with
our sales process is vital for Jensen Precast’s ability to
scale operations and meet the demand for custom
products. Visualizing custom products in CPQ while
using Rulestream to drive engineering models are key
enablers in meeting the needs to serve the market.”
• Bachelor of Engineering, Kettering University, Flint, Michigan
• Mechanical Engineer, Manufacturing Product Design Specialty
• Automotive CAD & PLM Domain Expert, Ford Motor Company
• Mechanomyography Technology Consultant, Minimally Invasive
Spine Market, Johnson & Johnson Acquisition
• Joined Jensen Precast, Sparks, Nevada, 2017

10. © 2018 Apttus Corporation
Jensen Precast is transforming the customer journey for designing, engineering, and
delivering precast concrete. We are committed to offering our customers outstanding
experiences driven by best business practices, highly engaged employees, and a culture
of quality and safety. Our passion is providing world class precast products with
engineered solutions for the local communities we serve.
Our products range from standard catalog items, to fully custom, Engineer-to-Order
designs, that are specified to a customer’s unique requirements.

11. © 2018 Apttus Corporation
Scott Heide
CEO
• Pioneer in the field of enterprise engineering automation
• 30+ years specializing in engineering automation, with 100s of
successful global deployments
• Developed and sold automation platforms acquired by Siemens
and AutoDesk
• Received MSE from MIT and BSME from Wichita State
University

12. © 2018 Apttus Corporation
“We are the worldwide leading provider of enterprise-scale, engineering automation
products and services. Engineering Intent is also a specialized reseller of Siemens
Engineer-to-Order solution, Rulestream.
Our industry experts, advisors and implementation team offer strategies and solutions to
address the most complex quotation and design automation problems facing
manufacturers today – especially those involving engineering rules, geometry, CAD,
visualization, and drawings.”

13. © 2018 Apttus Corporation
CPQ + Siemens PLM =
Effective CPQ Data Management
1. Integration as a Competitive Strategy
2. Custom products? No problem
3. 3D Visualization and Design Automation