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Why Video Games Rule on Marketing

To get more cool online marketing tips: http://dotcomgains.com

Photo Credits:
23- http://www.flickr.com/photos/49462908@N00/4330238387/
31- http://www.flickr.com/photos/st3f4n/3622962352/in/photostream/
32- http://www.flickr.com/photos/83346641@N00/3848170278/
33- http://www.flickr.com/photos/49462908@N00/3834448082/
54- http://www.flickr.com/photos/kalexanderson/6196233802/in/photostream/
55- http://www.flickr.com/photos/kalexanderson/6198521812/in/photostream/
56- http://www.flickr.com/photos/kalexanderson/6191168502/in/photostream/
58 & 60- http://www.flickr.com/photos/45940879@N04/6237846841/
62- http://www.flickr.com/photos/kalexanderson/6240809713/in/photostream/
64- http://www.flickr.com/photos/kalexanderson/6314293495/in/photostream/

Disclaimer.
I don't own any of the photos in the presentation. Many of them belong to game producers, film producers and other companies.
Among these: Blizzard Entertainment, LucasArts, LEGO®, Ubisoft, Nintendo, EA Games, Rockstar North, Remedy, BioWare, Westwood Studios, Team17 Digital Ltd, Sid Meier, Rick Goodman.

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Why Video Games Rule on Marketing

  1. Why Video Games Rule on Marketing
  2. Video Games Sell Like Crazy!
  3. The Sims 2 sold 20 milion copies
  4. StarCraft sold 11 milion copies
  5. Diablo 3 sold 8,8 milion copies
  6. What's Behind Their Success?
  7. 1 They Have Great Stories
  8. Even better than Start Wars
  9. 2 They Trigger Emotions
  10. Emotion...
  11. after Emotion...
  12. after Emotion...
  13. after Emotion!
  14. 3 They Engage People
  15. gs ... ot do p le ,n d p eo .Is ai m .. Eh
  16. They even become Addictive
  17. 4 They are for a Thight Target
  18. Role Games...
  19. ...are for Role Players
  20. Action Games...
  21. ...are for Action Players
  22. Strategy Games...
  23. ...are for Strategy Players
  24. 4 Their 1 Task is to st Please Customers
  25. Ehi, you are the best!
  26. One Happy Customer Bring People
  27. One Happy Customer Buy Again
  28. 5 They have Sequel to Sell Many Times to Same Customers
  29. Monkey Island 1
  30. Monkey Island 2!
  31. Monkey Island 3!
  32. Monkey Island 4...
  33. Ok...Stop! It's enough...
  34. Why sell once when you could sell twice?
  35. 6 They are Easy to Use
  36. No one play a complex game
  37. Well...almost no one!
  38. 7 For Them Design Matters
  39. Which one do you prefer?
  40. 8 Creativity Gets Extra Point!
  41. Do they look all the same?
  42. This is different!
  43. 9 They Build Anticipation
  44. I just finished Diablo 2!
  45. Man, you finished Diablo 2, that's great!
  46. I feel great!
  47. We are making Diablo 3!
  48. Ok, I'll wait...
  49. Diablo 3 is requiring more time than we thought...
  50. Damn! I have to wait more.
  51. We should complete it for the 2034
  52. I can't resist... I want to die!
  53. Diablo 3 it's ready!
  54. Yessss!
  55. Recapping...
  56. Tell Great Stories Trigger Emotions Narrow Targets
  57. Satisfy Customers Make Loyal Customers Make Easy Calls to Action
  58. Care About Design Be Creative Build Anticipation
  59. Now let's go to Rule on Marketing
  60. Download this Presentation
  61. Improve the way you do marketing. Click to visit us: blog-growth.com
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To get more cool online marketing tips: http://dotcomgains.com Photo Credits: 23- http://www.flickr.com/photos/49462908@N00/4330238387/ 31- http://www.flickr.com/photos/st3f4n/3622962352/in/photostream/ 32- http://www.flickr.com/photos/83346641@N00/3848170278/ 33- http://www.flickr.com/photos/49462908@N00/3834448082/ 54- http://www.flickr.com/photos/kalexanderson/6196233802/in/photostream/ 55- http://www.flickr.com/photos/kalexanderson/6198521812/in/photostream/ 56- http://www.flickr.com/photos/kalexanderson/6191168502/in/photostream/ 58 & 60- http://www.flickr.com/photos/45940879@N04/6237846841/ 62- http://www.flickr.com/photos/kalexanderson/6240809713/in/photostream/ 64- http://www.flickr.com/photos/kalexanderson/6314293495/in/photostream/ Disclaimer. I don't own any of the photos in the presentation. Many of them belong to game producers, film producers and other companies. Among these: Blizzard Entertainment, LucasArts, LEGO®, Ubisoft, Nintendo, EA Games, Rockstar North, Remedy, BioWare, Westwood Studios, Team17 Digital Ltd, Sid Meier, Rick Goodman.

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