A discussion surrounding how data, analytics and HR metrics can help establish ROI with your business leaders and drive your recruiting and hiring results in creative ways you might not expect. The foundation ins all things data whatever level you are. We'll help you get there.

2. HRCI & SHRM
APPROVED WEBINAR
!
!
!
!
!
!
!
Program numbers sent to you via email upon program completion. !
#BLOGGING4JOBS

3. Jessica Miller-Merrell
@jmillermerrell!
Rachelle Falls
@corporatehrgirl!
OUR SPEAKERS
#BLOGGING4JOBS

4. THANK YOU TO
OUR SPONSOR
OUR SPONSOR
#BLOGGING4JOBS
www.talentobjectsHCM.com

5. WORKFORCE ENGAGE TOOLS
ON SALESFORCE
#BLOGGING4JOBS

6. THE CANDIDATE IS
EVERYTHING
#BLOGGING4JOBS
ANALYTICS ARE THE
NUMBER 1 DRIVER OF
ESTABLISHING ROI IN HR &
RECRUITING
2015 Aberdeen Study, Talent
Analytics: Where Are We Now !

7. THE DATA TO DRIVE
OUR DECISIONS IS
EVERYTHING
89% OF BUSINESS LEADERS
BELIEVE BIG DATA WILL
REVOLUTIONIZE
OPERATIONS 2015 SalesForce Market
Predictions Report!

8. #BLOGGING4JOBS
WHAT IS DATA?

9. #BLOGGING4JOBS
!
!
• Internal
– Employee scheduling & forecasting
– Promotions and improving work productivity
– Existing ATS or talent communities
– Internal social networks
• External
– Job seeker patterns
– Competitor activity
– Social media
– Consortium or Peer shared data
DATA SOURCES CAN BE

10. #BLOGGING4JOBS
WHAT IS HR METRICS?
• HR Metrics
• Big Data
• Analytics

11. WHAT SHOULD WE
MEASURE?
#BLOGGING4JOBS
• CEO Feedback!
• Industry Sources !
• Recommendations !

12. HR, AS THE STRATEGIC
DATA PARTNER

13. POLL QUESTION #1
WHAT IS YOUR ROLE IN THE
ORGANIZATION?
• PERSONNEL
• BUSINESS
CONSULTANT
#BLOGGING4JOBS
• BUSINESS PARTNER
• ORGANIZATIONAL
DESIGNER

14. #BLOGGING4JOBS
!
!
#1 - SPEAK THE SAME
LANGUAGE

15. #BLOGGING4JOBS
!
!
#1 - SPEAK THE SAME
LANGUAGE

16. POLL QUESTION #2
WHAT TYPE OF DATA &
METRICS ARE YOU USING?
• NONE
• SOURCE PER
HIRE &
TURNOVER
• QUALITY OF HIRE
METRICS
• WE HAVE A DATA
SCIENTIST ON STAFF
#BLOGGING4JOBS

17. #BLOGGING4JOBS
!
!
#2 - MAKING HIRING
BETTER

18. #BLOGGING4JOBS
!
!
#2 - MAKING HIRING
BETTER

19. POLL QUESTION #3
WHERE ARE YOU IN YOUR
DATA & HR METRICS
COLLECTION:
• BASIC
• MID LEVEL: HR TECH
DASHBOARD
• ADVANCED: EXCEL
MASTER
• PRO: WORK WITH
TABLEAU
• NINJA LEVEL
#BLOGGING4JOBS

20. #BLOGGING4JOBS
!
!
CLEAN VS. DIRTY DATA
• Eliminate data points
that use drop down
menus & self selection!
• AT&T uses cookies to
effective target
candidates. !

21. #BLOGGING4JOBS
!
!
#3 - THE HUMAN
ELEMENT

22. #BLOGGING4JOBS
!
!
#3 - THE HUMAN
ELEMENT
• Eliminate data points that
use drop down menus &
self selection!
• AT&T uses cookies to
effective target
candidates. !

23. #BLOGGING4JOBS
#4 - DATA DRIVES
EXPERIMENTATION
One post per channel!
• Impressions: 110k!
• 5% engagement!
• Over 4,000 clicks!
!

24. #BLOGGING4JOBS
Week 1 results!
• Created 230 applicants all in the sales
space!
• More field vs. inside sales !
• Qualified but too senior!
DATA DRIVES
EXPERIMENTATION

25. #BLOGGING4JOBS
#5 - FOCUS ON PAIN
POINTS
• Retention!
• Turnover!
• Recruiting costs!
• Source of hire !
• Talent development!

26. POLL QUESTION #4
WHAT ARE YOUR PAIN
POINTS?:
• RETENTION/
TURNOVER
• RECRUITING COSTS
• SOURCE OF HIRE
• SOURCE OF HIRE
• CANDIDATE
EXPERIENCE
• OTHER
#BLOGGING4JOBS

27. #BLOGGING4JOBS
#6 – TAKE ADVANTAGE OF
TECHNOLOGY

28. #BLOGGING4JOBS
#7 – MAKE MISTAKES
“FAILURE ISN’T FATAL
BUT FAILURE TO CHANGE
MIGHT BE.”
- John Wooden !

29. #BLOGGING4JOBS
FINAL THOUGHTS
• Selecting the right data points to monitor &
measure is key for future success. !
• Algorithms aren’t people. The human element
differentiates and defines your organization. !

30. ???
QUESTIONS
#BLOGGING4JOBS

31. THANK YOU TO
OUR SPONSOR
OUR SPONSOR
#BLOGGING4JOBS
www.talentobjectsHCM.com

32. Jessica Miller-Merrell
@jmillermerrell!
Rachelle Falls
@corporatehrgirl!
LinkedIn: b4j.co/rfalls!
SOURCES
SalesForce Market
Estimates 2015
b4j.co/2015-bigdata!
2015 Talent Analytics
Study by Aberdeen
b4j.co/talent-analytics!
The Analytics Advantage
by Deloitte
b4j.co/deloittebigdata!
How HR Metrics & Data
Can Transform Your
Hiring !
b4j.co/bigdata-moshrm!
!
SPEAKERS
LinkedIn: b4j.co/jmillermerrell!
#BLOGGING4JOBS

33. HRCI & SHRM
APPROVED WEBINAR
!
!
!
!
!
!
!
Program numbers sent to you via email upon program completion. !
#BLOGGING4JOBS