You can develop better B2B marketing content with clear expectations using a written content development brief. The more specific you can be in the brief, the happier you will be with what is developed. Here is an example of a sample brief (click here to download a working copy).

1. Better Practice Series
B2B Content Development Brief Template
You can develop better B2B marketing content with clear expectations using a written content
development brief. The more specific you can be in the brief, the happier you will be with what is
developed.
Here is an example of a sample brief (click here to download a working copy).
What Should You Do Next
Download the content development brief template
Understand customer decision stages and how to use them to create better content
Request a Brainrider content development quote
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