The Future of eCommerce in a Socialized Mobile World
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How social and mobile is changing ecommerce with its applications. Mobile social networks are rapidly changing the face of ecommerce as we know it.
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The Future of eCommerce in a Socialized Mobile World
- 1. Cash From Clicks The Future of eCommerce in a Socialized Mobile World
- 2. WARNING: This next presentation is rated PG
- 3. Are You The ONE?
- 4. Who are you dude?
- 7. US Commercial TV Personality
- 8. Please Hold Your QuestionsTill The End ???
- 9. Who this talk is NOT for…
- 10. Content with “old way” Not open to new ideas He’s been on eBay since way back when it was just a US site Prefers to complain
- 13. What I want When I want it The way I want to buy it
- 14. The New Web Experience Trilogy Personalized Unique results Location based Historical (behavior) Socialized Shareable Easy to consume Mobilized Location based App Experience
- 16. The Web Store Walls
- 17. Time to grow up Competition eBay Changes Industry Economy
- 18. Why Social Media? A low cost solution of high end technology
- 19. Social Marketing Is Not A Religion
- 20. Deva’s Bubbles
- 21. The world of Social Media is enormous!
- 22. That’s Your Facebook Fan Page!
- 23. Over 1600 Social Sites (in English)
- 24. S.M.a.a.T - Social Media as a Test Objective research Hundreds of test Hundreds of apps Educated Opinion
- 25. The Dell PC $6.5 Million Twitter Case Study
- 27. Sold $6.5 million On Twitter Worldwide Audience WOW!
- 29. Numbers are in Millions so this is $52,000,000,000 Billion with a B - in Net Revenue
- 30. Pie Chart of Social Media’sContribution to Gross Profits
- 31. Pie Chart of Social Media’sContribution to Gross Profits
- 32. Perspective is Always Important
- 33. For every $10,000.00 in Dell revenue Only $1.00 comes from the social media of Twitter Excuse me?
- 34. The media coverage was PRICELESS!
- 35. Mobile is the FASTEST growing technology in history!
- 37. Age of Mobile Internet Users
- 38. Where do you access the mobile web?
- 39. Have you ever clicked a mobile advert?
- 40. Would you be interested in coupons sent to your phone?
- 41. What kind of coupons would you be interested in?
- 42. Mobile Will Devour the PC
- 43. It’s More Than Just Phones
- 44. Big Brother is… Facebook + Google + Veda Who, what, where, when, how much, what turns you on
- 46. Focused on Technology Photo by excorne on Flikr
- 47. TheSocial Marketing By ColderICE
- 48. UGC CRM SEO Sales Brand
- 49. The Sales Cycle
- 52. Brand Marketing
- 57. Back To This Dude
- 63. Customer Relationship Management (CRM) Extending buyer lifetime Increasing buyer frequency Personalized experience
- 65. Social Espionage? I know what you are doing as you do it
- 67. Plug in from rapportive.com
- 68. User Generated ContentU.G.C. Reviews Kudos Photos Feedback Free and ongoing focus group
- 69. Review Tools
- 70. Search Engine Optimization Blogs Micro Blogs Social Bookmarking Press Releases Qualified Links High Ranking Sites Relevant Content
- 71. Blogging is SEO Google loves blogs High ranking Quick indexing (Caffeine)
- 74. Slideshare
- 76. 1 2 3
- 77. YouTube is your microsite Group playlist by theme Add tool tips Link to internal pages Make public Continue to create
- 79. How to create good content? Research keywords Talk about the benefits Do Not SELL! Focus on the questions Link to your site on front and back of video Post as many as possible
- 80. Australia Exclusive WOW Amazing Exclusive Secret The Formula How to do it!!!
- 82. Wordtracker
- 84. Follow proper SEO principles everywhere Title Description Meta Tags
- 86. TubeMogal a single point for deploying uploads to the top video and social networking sites
- 88. Tie Technology to Automation
- 89. Orphaned at the age of 7 Married at 14 Had first child at 17 Widowed at 20 Was losing her hair
- 90. Mixed in her Bath tub
- 91. Economy of FREE Sold door to door Gave free demonstrations
- 93. Social Network
- 95. Employed 3,000 First female to be a self-made millionaire Marketing technique used by Tuperware & Avon and others
- 97. ColderICE.com Get My Slides Via Email: John@ColderICE.com Twitter: @ColderICE Facebook.com/ColderICELinkedin/in/ColderICE John Lawson CEO 3rd Power Outlet Founder ColderICE.com