Our presentation from June 2013 to GovCamp in Canberra exploring both ours and our client's view of service design led innovation in information technology and communications (ICT)
2. The conscious & creative
process of crafting meaningful
connections…
(be they tangible touchpoints and
interactions, or more intangible
experiences)
…between user,
business/provider/government
goals and outcomes
(be they effective and efficient operations,
social good/improvement, or positive
profile).
“Innovation is about creating
new forms of value that
anticipate future demands
and expectations, and
propels systemic change”
Quote adapted from Andrew Zolli
SERVICE DESIGN AND INNOVATION
4. “It’s just a plastic box on a
desk until there are services
connected to it – we need
to make sure both those
things happen”
A Case Study in Complex ICT Infrastructure
6. FWP
(current)
‘work
engagement
agreement’
(incl WR,
quote, ATP)
Impact
Assessment
(incl ROM,
high-level
reqs.)
‘ATO
Plan’
EPMO TAATriage
Cttee
EST Mgmt
Cttee
TA TA
EA
EA
EA PM
(if App-led)
EAS
SPM
CC MNS
EUTSIPO
IPO
FWP
(updated)
SP
SPO PL
SP
SP
IPO
C&R
Prioritise for
Impact Assess-
ment
Prioritise for Impact
Assessment
(if outside
Triage remit)
Change ‘Portfolio’
Run ‘Portfolio’
Capability, Strategy
Proj #1 Proj #3 Proj #4 Proj #10
Q1 Q2 Q3 Q4
Capacity
Planning DR
System
Mainte-
nance
Con-
tracted
Services
Seek Impact
Assessment
Prioritises &
allocated
Resource
Monitors &
assures spend
Collaboratively
assess impact
from
Infrastructure
perspective
Collaboratively
assess impact
from
Applications
perspective
Collaboratively
assess impact
from Technical
Architecture &
Assurance,
Trusted Access
perspective
EPMO
Require-
ments
Provide
Technic
Assuran
across
solutio
developm
Facilitates
request
If single serv
bundle, SP w
direct with E
App-led)
If multi-serv
bundle, SPO
facilitates act
Updates
Reports
Watching
Brief
SO Resource Management Schedule
Option 1
Option 2
Monitors/
Reports
Progress
SPM
D
Req
A
Service Management ‘Portfolio’ ESMC
Service
Catalogue
SPA PM
(if Tech-led)
Change Articulated
E
E
E
I
D
D
D
D
D D
I
Type of Work
INNOVATION
IN PRACTICE
CONTEXT
10. • Share a philosophy on
innovation and design.
• Operate in an environment
where difficult questions can
be asked and respected.
• Design isn‟t a cliché - look
for and expect the hard- and
value adding-sides of design.
TWO INNOVATION PERSPECTIVES
• A robust process with service
at the core – leading to
definitive approaches that
could systemically change
business approach.
• Service design outcomes
and outputs to help make
sense of the world.
• A platform for meaningful
innovation around the „how‟
not just the „what‟.
Our service design program of work within ATO, on reflection has been a program of innovation - both in practice, and in outcome. With an ongoing outcome of shifting the view of delivery of technology products to enablers of service.Two perspective in this presentation: DMA viewSenior Manager in Public Sector who we partnered with
DMA definitions of Service Design and Innovation
Craig:Being innovative with known problems
We worked with an ATO team of non-designers and technical subject matter experts from different disciplines. Over a series of rolling 6-8 weeks design projects over the past 12 months we collaboratively explored, prototyped, visualised and developed a range of key design elements including the IPO service offer, value proposition, service element decomposition, user typologies and operating principles.
Craig: The importance of the question
Three key moments where practice and outcome came together to provide a platform for meaningful innovationVisualisation to understand from a holistic and people-centric viewCollaboration in developing and shaping options and solutions to create paradigm shiftDealing with challenge
Craig: People start to think differently – that’s much more powerful
Real innovation covers the entire spectrum. This work recognised that, and either worked within the environment or Craig worked to change that environment.
Craig: The reality check of what the environment requiresa leader to create.
We believe good service design leads to innovation because it helps people make the right decisions – whether it’s the customer, the citizen, the call centre operator, the business analyst, the manager, the team leader. Good design in the public sector connects everyone involved in delivering a service to an outcome. Innovation works though, when approaches like ours are coupled with public sector leaders who put the right building blocks in place at their end as well – delivering a shiny solution to an evironment that isn’t prepared and will never implement it looks great on the resume but is invention, not innovation. In this case, solutions provided through the multi million dollar multi-vendor environment are going to be of a higher quality because they have stopped being about the ‘box’ and started being about the ‘service’ the box enables for staff and customers.And if we (meaning DMA and our clients in partnership) can make this kind of breakthrough in ICT infrastructure, we hope we’ve proven with the right skills partnership you can do it pretty much anywhere!