Marketing without a plan is pointless and futile. Use this simple six-step plan to help grow your small business in 2020. Free website reviews at www.surefaze.com

1. Easy 2020
DANIEL DUKES
SUREFAZE DESIGN2020
2020
Small Business
Marketing Plan

2. 0
1
DANIEL DUKES
SUREFAZE DESIGN2020
Establish Who Your
Audience Is
Where can you find them?
What’s important to them?
What are they worried about?
What do they need right now?

3. 2
DANIEL DUKES
SUREFAZE DESIGN2020
Update Your Website
After discovering who your
audience is, orient your website
to address their problems, their
future, and their success.

4. 3
DANIEL DUKES
SUREFAZE DESIGN2020
Create a Free Item
of Value and Offer It
On Your Website
This can be a checklist, a set of
tips, a webinar with good info, or
access to a short video series, this
helps you build an email list.

5. 4
DANIEL DUKES
SUREFAZE DESIGN2020
Write and Send an Email
Nurturing Campaign
Start with 8-10 emails that you
can send through an
automated system after you
gather an email address on
your website.

6. 5
DANIEL DUKES
SUREFAZE DESIGN2020
Write a Sales Letter
After your potential customers
travel through your email nurturing
campaign, send a final email or
two that asks for the sale. Address
the problem, and present your
product or service as the solution.

7. 6
DANIEL DUKES
SUREFAZE DESIGN2020
Get Testimonials
If you aren’t consistently
gathering testimonials for your
website and for Facebook,
Google, and Yelp, you’re missing
out! Let others brag about your
credibility.

8. This plan is based on the
StoryBrand Marketing Roadmap.
Read about it in the best small
business marketing book.

9. Let’s Connect! Comment here on
LinkedIn and I’ll send you a full
small business website checklist.
SUREFAZE DESIGN2020