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Empower  People  and  Teams  
to  Power  Strategy
Presentation  with  Detecon Consulting        | June  21    |      San  Francisco
Concentrate  Resources  on  
Goal  Achievement
7% Of  people  understand  
company  strategy  and  how  
they  contribute
Harvard  Business  School  Press,  “The  Strategy  Focused  Organization”
That  7%  is  at  the  top  of  the  house,  
and  they  don’t  execute  the  strategy.  
Your  strategy  probably  emphasizes  
speed
data-­‐driven  enterprise  
digital    
…  if  your  approach to  strategy  alignment  doesn’t  have  
these  attributes,  it’s  working  against  your  strategy.  
Legacy  approaches  have  slower  planning  cadence,  include  fewer  levels  in  plan  ownership,  often  measure  
opinion  rather  than  data,  and  lack  transparency.
5
Disruption  opportunities  and  risks  drive  faster  
strategy  shifts  and  create  new  execution  urgency
6
If  it  takes  4  months  to  do  the  plan  and  8  months  for  people  to  understand  it,  the  year  is  lost.  
Companies  that  rapidly  iterate  on  strategic  plans  and  engage  people  in  swift  execution  retain  and  gain  markets.
More  PowerPoint  decks  and  meetings  don’t  
create  more  strategic  agility  and  speed.
ASPIRE:    Clarify  and  focus  on  the  objectives  and  results  
that  matter  most  – at  every  level
ALIGN:    Connect  and  engage  teams  in  developing  better  
plans  and  increase  outcome  ownership
ACCELERATE:    Iterate  quarterly  with  execution  data  and  
insight  to  enable  fast,  focused  market  response    
EXECUTE:    Align  workstreams  and  actions  to  plan  so  it’s  
easy  for  everyone  to  see  and  do  work  that  matters
A  more  agile  approach  accelerates  iteration  and  outcomes,  
and  closes  gaps  between  people,  plans  and  results
The  new  approach  fuels  
highly  aligned,  high  impact  teams  
with  these  8  attributes
They  use  Objectives to  capture  and  communicate  intent  and  aspirations.
They  establish  quantifiable Key  Results  to  identity  and  pursue  the  best  possible  outcomes  
Our  experience  is  that  without  OKRs  or  a  similar  habit,  less  than  3%  of  teams  can  articulate  what  they’re  trying  to  achieve  and  how  near-­‐term  
success  is  measured.    Most  people  assume  they  can  …  but  time  and  again,  we  find  it  takes  more  than  an  hour  to  arrive  at  even  one objective  and  
its  measures.    Few  teams  take  the  time  to  discuss  what  they  want  to  achieve  together  in  the  near  term.    Moreover,  teams  that  do  discuss  results  
typically  identify  the  most  predictable  or  probable  outcomes  but  never  discuss  their  best  possible  outcome.      If  great  outcomes  aren’t  imagined  or  
discussed,  it’s  nearly  impossible  to  organize  to  achieve  them.    
These  teams  are  clear  on  what  they  want  to  achieve  
near  term  and  how  true  success  is  measured.
#1
Leaders  at  every  level  are  leading  …
somewhere  specific  with  clarity,  creativity  and  courage
#2
They  share  a  #growthmindset
They  view  MASTERY  as  a  process fueled  by:
ü Aspiring  to  greatness
ü Embracing  challenges
ü Seeking  and  using  feedback
ü Welcoming  what’s  learned  from  failures
#3
They  understand  the  difference  between  
activity  and results.  
And  organize  to  achieve  their  best  results  instead  of  
routine  tasks  or  predictable  outcomes.  
#4
Their  results  are  consistently  better  and  they  
gain  far  more  ground  than  less  focused  teams
Week  2 Week  3 Week  4   Week  5 Week  6 Week  7 Week  8 Week  9 Week  10 Week  11 Week  12
%  Result  Achievement
Sustained  weekly  results  focus
Haphazard  focus
Set  and  forget
• Part  of  manager’s  leadership  habit
• Weekly  updates  keep  results  top  of  mind  
• High  transparency,  early  risk  detection  so  not  lost  time
• Distraction  for  1-­‐3  weeks  at  a  time
• Sudden  realization  off  course,  not  enough  time  to  recover
• Team  reverts  to  activity,  forgets  results  they  wanted
• No  focus  or  no  clarity  on  desired  results
• Lost  opportunity  to  succeed,  set  up  for  failure
• Lost  confidence  in  leader  and  doubt  purpose
They  cultivate  an  accountability  dynamic
1. OKRs  are  a  weekly  topic  in  team  huddle  à #1  predictor  of  outcomes
2. They  set  authentic  key  results  that  are  best  possible  outcomes
3. Transparency  is  a  team  virtue  and  there  are  no  results  surprises
4. People  confidently  hold  each  other  accountable  and  cheer  each  other  on
5. Their  quarterly  retros are  honest  self  reflection
#5
They  have  aspirations  and  act  with  urgency  on  both
the  work  they  do  and  the  way  they  work
#6
They  measure  against  themselves  and  
their  customers’  expectations.  
#7
They  play  well  with  other  teams  so  
organization  results  are  better.
They  don’t  …
Focus  on  what  other  teams  should  do  better  or  do  for  them
Have  a  sense  of  superiority  over  other  teams
They  do  …
Focus  on  how  they  can  be  most  successful  themselves
Enable  others  to  succeed  and  establish  shared  objectives  across  the  organization
#8
So  what  do  you  want  to  accomplish  
with  the  rest  of  2017?  
Deidre  Paknad
CEO  at  Workboard  Inc
3-­‐time  entrepreneur  and  CEO
Former  IBM  executive  of  fast-­‐growing  global  business
17  patents granted  or  pending
Author  of  several  widely  accepted  governance  benchmarks  and  IT  
reference  models  
2x  inducted  in  Smithsonian  Institute  for  innovation
About  the  presenter…
@Workboard  engages  with  leaders  and  
teams  to  achieve  smart  strategies  faster
20
FROM     Scale  is  Power   TO            Nimble  is  Power
Workboard  is  to  strategy  
what  agile  is  to  development.  
Old  World:    Less  dynamic  market,  slower  rate  of  change,  ability  
to  predict  longer  horizon,  top-­‐down  org  structures  
• Opaque  plan:    1,000  hours  to  get  data  
• Progess in  varratives with  few  metrics
• Multi-­‐year  and  annual  plan  cycle  top  of  house
• Individual  MBOs
New  World:  Rapid  innovation,  accelerating  market  change,  
advance-­‐by-­‐iteration,  dynamic  non-­‐hierarchical  org  structures
• Fully  transparent  and  data  driven:    10  seconds  to  data
• Measurement  with  narrative
• Quarterly  cycle  in  more  inclusive,  fast  iteration
• Team  OKRs
A  strategy  is  as  good  as  its  execution  and  evolution.    
ü Establish  and  cascade  the  plan  and  
success  metrics  faster  
ü Communicate,  engage  and  align  it  
further  into  organization
ü Empower  managers  to  be  results  
leaders  with  strategy  line  of  sight
ü Execute  collaboratively  with  
greater  transparency
ü Efficiently  manage  against  plan  
with  facts  and  data
ü Shift  from  read  outs  to  real  time  
alerts  and  data  on  demand
Workboard  brings  people,  plans  and  action  together  faster:

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8 Attributes of Highly Aligned, High Impact Teams

  • 1. Empower  People  and  Teams   to  Power  Strategy Presentation  with  Detecon Consulting        | June  21    |      San  Francisco
  • 2. Concentrate  Resources  on   Goal  Achievement 7% Of  people  understand   company  strategy  and  how   they  contribute Harvard  Business  School  Press,  “The  Strategy  Focused  Organization”
  • 3. That  7%  is  at  the  top  of  the  house,   and  they  don’t  execute  the  strategy.  
  • 4. Your  strategy  probably  emphasizes   speed data-­‐driven  enterprise   digital     …  if  your  approach to  strategy  alignment  doesn’t  have   these  attributes,  it’s  working  against  your  strategy.   Legacy  approaches  have  slower  planning  cadence,  include  fewer  levels  in  plan  ownership,  often  measure   opinion  rather  than  data,  and  lack  transparency.
  • 5. 5 Disruption  opportunities  and  risks  drive  faster   strategy  shifts  and  create  new  execution  urgency
  • 6. 6 If  it  takes  4  months  to  do  the  plan  and  8  months  for  people  to  understand  it,  the  year  is  lost.   Companies  that  rapidly  iterate  on  strategic  plans  and  engage  people  in  swift  execution  retain  and  gain  markets. More  PowerPoint  decks  and  meetings  don’t   create  more  strategic  agility  and  speed.
  • 7. ASPIRE:    Clarify  and  focus  on  the  objectives  and  results   that  matter  most  – at  every  level ALIGN:    Connect  and  engage  teams  in  developing  better   plans  and  increase  outcome  ownership ACCELERATE:    Iterate  quarterly  with  execution  data  and   insight  to  enable  fast,  focused  market  response     EXECUTE:    Align  workstreams  and  actions  to  plan  so  it’s   easy  for  everyone  to  see  and  do  work  that  matters A  more  agile  approach  accelerates  iteration  and  outcomes,   and  closes  gaps  between  people,  plans  and  results
  • 8. The  new  approach  fuels   highly  aligned,  high  impact  teams   with  these  8  attributes
  • 9. They  use  Objectives to  capture  and  communicate  intent  and  aspirations. They  establish  quantifiable Key  Results  to  identity  and  pursue  the  best  possible  outcomes   Our  experience  is  that  without  OKRs  or  a  similar  habit,  less  than  3%  of  teams  can  articulate  what  they’re  trying  to  achieve  and  how  near-­‐term   success  is  measured.    Most  people  assume  they  can  …  but  time  and  again,  we  find  it  takes  more  than  an  hour  to  arrive  at  even  one objective  and   its  measures.    Few  teams  take  the  time  to  discuss  what  they  want  to  achieve  together  in  the  near  term.    Moreover,  teams  that  do  discuss  results   typically  identify  the  most  predictable  or  probable  outcomes  but  never  discuss  their  best  possible  outcome.      If  great  outcomes  aren’t  imagined  or   discussed,  it’s  nearly  impossible  to  organize  to  achieve  them.     These  teams  are  clear  on  what  they  want  to  achieve   near  term  and  how  true  success  is  measured. #1
  • 10. Leaders  at  every  level  are  leading  … somewhere  specific  with  clarity,  creativity  and  courage #2
  • 11. They  share  a  #growthmindset They  view  MASTERY  as  a  process fueled  by: ü Aspiring  to  greatness ü Embracing  challenges ü Seeking  and  using  feedback ü Welcoming  what’s  learned  from  failures #3
  • 12. They  understand  the  difference  between   activity  and results.   And  organize  to  achieve  their  best  results  instead  of   routine  tasks  or  predictable  outcomes.   #4
  • 13. Their  results  are  consistently  better  and  they   gain  far  more  ground  than  less  focused  teams Week  2 Week  3 Week  4   Week  5 Week  6 Week  7 Week  8 Week  9 Week  10 Week  11 Week  12 %  Result  Achievement Sustained  weekly  results  focus Haphazard  focus Set  and  forget • Part  of  manager’s  leadership  habit • Weekly  updates  keep  results  top  of  mind   • High  transparency,  early  risk  detection  so  not  lost  time • Distraction  for  1-­‐3  weeks  at  a  time • Sudden  realization  off  course,  not  enough  time  to  recover • Team  reverts  to  activity,  forgets  results  they  wanted • No  focus  or  no  clarity  on  desired  results • Lost  opportunity  to  succeed,  set  up  for  failure • Lost  confidence  in  leader  and  doubt  purpose
  • 14. They  cultivate  an  accountability  dynamic 1. OKRs  are  a  weekly  topic  in  team  huddle  à #1  predictor  of  outcomes 2. They  set  authentic  key  results  that  are  best  possible  outcomes 3. Transparency  is  a  team  virtue  and  there  are  no  results  surprises 4. People  confidently  hold  each  other  accountable  and  cheer  each  other  on 5. Their  quarterly  retros are  honest  self  reflection #5
  • 15. They  have  aspirations  and  act  with  urgency  on  both the  work  they  do  and  the  way  they  work #6
  • 16. They  measure  against  themselves  and   their  customers’  expectations.   #7
  • 17. They  play  well  with  other  teams  so   organization  results  are  better. They  don’t  … Focus  on  what  other  teams  should  do  better  or  do  for  them Have  a  sense  of  superiority  over  other  teams They  do  … Focus  on  how  they  can  be  most  successful  themselves Enable  others  to  succeed  and  establish  shared  objectives  across  the  organization #8
  • 18. So  what  do  you  want  to  accomplish   with  the  rest  of  2017?  
  • 19. Deidre  Paknad CEO  at  Workboard  Inc 3-­‐time  entrepreneur  and  CEO Former  IBM  executive  of  fast-­‐growing  global  business 17  patents granted  or  pending Author  of  several  widely  accepted  governance  benchmarks  and  IT   reference  models   2x  inducted  in  Smithsonian  Institute  for  innovation About  the  presenter… @Workboard  engages  with  leaders  and   teams  to  achieve  smart  strategies  faster
  • 20. 20 FROM     Scale  is  Power   TO            Nimble  is  Power Workboard  is  to  strategy   what  agile  is  to  development.   Old  World:    Less  dynamic  market,  slower  rate  of  change,  ability   to  predict  longer  horizon,  top-­‐down  org  structures   • Opaque  plan:    1,000  hours  to  get  data   • Progess in  varratives with  few  metrics • Multi-­‐year  and  annual  plan  cycle  top  of  house • Individual  MBOs New  World:  Rapid  innovation,  accelerating  market  change,   advance-­‐by-­‐iteration,  dynamic  non-­‐hierarchical  org  structures • Fully  transparent  and  data  driven:    10  seconds  to  data • Measurement  with  narrative • Quarterly  cycle  in  more  inclusive,  fast  iteration • Team  OKRs
  • 21. A  strategy  is  as  good  as  its  execution  and  evolution.     ü Establish  and  cascade  the  plan  and   success  metrics  faster   ü Communicate,  engage  and  align  it   further  into  organization ü Empower  managers  to  be  results   leaders  with  strategy  line  of  sight ü Execute  collaboratively  with   greater  transparency ü Efficiently  manage  against  plan   with  facts  and  data ü Shift  from  read  outs  to  real  time   alerts  and  data  on  demand Workboard  brings  people,  plans  and  action  together  faster: