3. There are 653,324 ideas
• We can experiment with networked
reporting, new editorial structures,
storytelling tools, data base journalism
and more.
4. Why Experiment?
•Rule of the Internet: Cheaper/
Easier to try than to debate
about trying.
•Stems from “Agile and Iterative”
Fail early, fail often - try again.
14. Mistake
• Broadcasters think their in the broadcast
business
• Newspaper reporters think they are in the
newspaper business
• Radio reporters think they are in the radio
business
21. What kind of innovation do you want to do?
Fixing “their” problems or finding new ones……
22. Who is making calls.
What’s the level of tolerance for failure.
23. It’s okay to fail.
• Fail early and fail often.
• The faster you fail - the faster you’ll learn.
It’s not a problem until it’s a problem.....
24.
25. Collaboration
• Content is King and is the most important.
• Collaboration is Queen and is the most powerful
26. Foundation for Collaboration
• Trust:Work with folks you can trust
• Never forced: In interest of all parties
• “Buy in” with decision makers
• Key liaison: Somebody from all parties
tasked to project
• Commitment of time/resources or money.
Doesn’t need to be all three
• The story/project: Must be at the heart of
everything.
32. Here Comes Everybody
• Figuring out success on the web is like
predicting the weather. It’s not an exact
science - but we are getting better all the
time.
• Journalism will only succeed on the
shoulders of its failures. (May a thousand
flowers bloom).
• The law of numbers says we will figure this
out.