Hans Stråberg, President and CEO of Electrolux, presented the Q3 2009 results. The key points included: - Record high earnings and improved results in all regions due to cost savings, price and mix improvements, and lower raw material costs despite weak market demand. - Continued strong cash flow with over SEK 3.5 billion better operating cash flow than Q3 2008 due to positive earnings and improved working capital. - All consumer durable regions showed cost reductions and mix improvements leading to increased margins despite weak markets, with Latin America seeing strong demand and Asia Pacific gaining market share.

1. Q3 Results,
October 26, 2009
Hans Stråberg, President and CEO
Jonas Samuelson, CFO
Peter Nyquist, IR

2. Q3 Highlights
EBIT (mSEK) Margin (%)
2500 10
Record high earnings
8,1
2000 8
Improved results in all regions
Cost savings
1500 6
4,4 4,5 Price and mix
1000 4 Raw materials
500 2 Weak market demand offset by
0 0
mix and price
Some growth costs will impact
-500 -2
fourth quarter
2007 2008 2009
-1000 -4
Continued strong cash flow
(SEKm) Q3 2009 Q3 2008
Sales 27,617 26,349
EBIT 2,234 1,178
Margin 8.1% 4.5%
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3. Operating cash flow Q3, 2009
Cash flow from operations 4000
and investments more than 3500
SEK 3.5bn better than Q3, 3000
2008 2500
Positive earnings 2000
contribution 1500
Improved working capital 1000
Inventories 500
Accounts payable 0
Payment terms -500
Lower investments -1000
-1500
Operations (excl. Change in assets Investments Operating cash
assets and liab.) and liabilities flow
Q3, 2009 Q3, 2008
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4. Consumer Durables
Europe
EBIT (mSEK) Margin (%)
1500 12 Cost reductions
9,0
Maintained prices
1000 8
4,4 4,5 Improved mix
500 4
Raw materials
0 0 Weak market demand
-500 -4 Stable results for floor-care
products
2007 2008 2009
-1000 -8
(SEKm) Q3 2009 Q3 2008
Sales 10,905 11,345
EBIT 977 514
Margin 9.0% 4.5%
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5. Market development in Europe,
core appliances
Quarterly comparison, year over year
10%
5%
0%
-5%
-10%
-15%
2006 2007 2008 2009
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
West. Europe 4% 1% 1% 5% 1% 1% -1% -5% -4% -4% -5% -8% -9% -9% -4%
East. Europe 1% 9% 6% 7% 14% 5% 5% 10% 6% 5% 4% -15% -31% -30% -26%
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6. Consumer Durables
North America
EBIT (mSEK) Margin (%)
1000 10
Cost reductions
7,9
750
Maintained prices
500
4,5
5
Mix improvement
3,6
250
Raw materials
Weak market demand
0 0
Strong results for floor-care
-250
products
2007 2008 2009
-500 -5
(SEKm) Q3 2009 Q3 2008
Sales 8,869 8,384
EBIT 705 306
Margin 7.9% 3.6%
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7. Market development
in North America, core appliances
Quarterly comparison, year-over-year
10%
5%
0%
-5%
-10%
-15%
-20%
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3
2006 2007 2008 2009
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8. Consumer Durables
Latin America
EBIT (mSEK) Margin (%)
400 10,0
Strong demand in Brazil
8,3 Tax incentives
300 6,7 7,5 Interest rates
5,3
Access to credit
200 5,0
Market-share gain
100 2,5
Maintained prices
0 0,0 Mix improvement
2007 2008 2009
Lower costs
-100 -2,5
Production
(SEKm) Q3 2009 Q3 2008
Sales 3,813 2,713
Raw materials
EBIT 318 182
Margin 8.3% 6.7%
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9. Consumer Durables
Asia Pacific
EBIT (mSEK) Margin (%)
250 8,4 9,0
Australia
8,0 Market-share gain
200 7,0
Improved mix
6,0
150 4,6 Lower raw-material costs
4,2 5,0
4,0
100 Cost savings
3,0
50 2,0 Southeast Asia
1,0
Continued profitable growth
0 0,0
China
2007 2008 2009
Mix improvement from previous
(SEKm) Q3 2009 Q3 2008 restructuring
Sales 2,399 2,190
EBIT 201 101
Margin 8.4% 4.6%
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10. Consumer Durables
Professional Products
EBIT (mSEK) Margin (%)
250 12,0
Weak market demand
10,8 10,6
10,0
Continued lower order
200
7,3
intake
8,0
150
6,0
Cost savings
100
4,0 Lower raw-material costs
50
2,0 Previous price increases for
0 0,0 laundry products
2007 2008 2009
(SEKm) Q3 2009 Q3 2008
Sales 1,629 1,709
EBIT 173 185
Margin 10.6% 10.8%
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12. Factors affecting forward-
looking statements
Factors affecting forward-looking statements
This presentation contains “forward-looking” statements within the meaning
of the US Private Securities Litigation Reform Act of 1995. Such statements
include, among others, the financial goals and targets of Electrolux for
future periods and future business and financial plans. These statements
are based on current expectations and are subject to risks and uncertainties
that could cause actual results to differ materially due to a variety of factors.
These factors include, but may not be limited to the following: consumer
demand and market conditions in the geographical areas and industries in
which Electrolux operates, effects of currency fluctuations, competitive
pressures to reduce prices, significant loss of business from major retailers,
the success in developing new products and marketing initiatives,
developments in product liability litigation, progress in achieving operational
and capital efficiency goals, the success in identifying growth opportunities
and acquisition candidates and the integration of these opportunities with
existing businesses, progress in achieving structural and supply-chain
reorganization goals.
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