Highlights of the second quarter of 2009. Net sales amounted to SEK 27,482m (25,587) and income for the period to SEK 658m (99), or SEK 2.32 (0.36) per share. Net sales declined by 8.4%, in comparable currencies, due to continued sharp market downturn in Electrolux main markets.

1. Q2 Results, July 16, 2009
Hans Stråberg, President and CEO
Jonas Samuelson, CFO
Peter Nyquist, IR

2. Q2 Highlights
EBIT (SEKb) EBIT margin (%) EBIT improved by 30%
2500 10% In weak markets, Europe and
2000 8% North America improved results
– Cost savings
1500 6%
– Lower raw-material costs
1000 4%
– Price increases
500 2% Continued market-share gain in
0 0% North America.
-500
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
-2%
Improved operating income in
2007 2008 2009 Latin America
-1000 -4%
Solid performance by the rest of
the Group in difficult markets
(SEKm) Q2 2008 Q2 2009
Continued strong cash flow
Sales 25,587 27,482
EBIT* 793 1,027
Margin 3.1% 3.7%
*Excluding items affecting comparability
2

3. Cash flow per quarter
Cash flow from operations and investments
(SEK m)
4000 Q2, 2009
3000
2000
1000
Q1, 2009
0
-1000
Q1 Q2 Q3 Q4
2009 2008 2007
3

4. Consumer Durables
Europe
EBIT (SEKm) EBIT margin (%)
Weak market impacted sales
1000 negatively
800 10%
Improved results for core
600
400 5%
appliances
200 – Cost savings
0 0% – Price increases
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
-200 – Savings on components and
-400 2007 2008 2009 -5% raw-material
-600 – Mix improvement
-800 -10%
Weak market demand for
(SEKm) Q2 2008 Q2 2009 floor-care products
Sales 10,500 9,935
EBIT 294 257
Margin 2.8% 2.6%
4

5. Market development in Europe
Quarterly comparison, year on year
10%
5%
0%
-5%
-10%
-15%
2006 2007 2008 2009
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
West. Europe 4% 1% 1% 5% 1% 1% -1% -5% -4% -4% -5% -8% -9% -9%
East. Europe 1% 9% 6% 7% 14% 5% 5% 10% 6% 5% 4% -15% -31% -30%
5

6. UltraOne
6

7. Consumer Durables
North America
EBIT (SEKm) EBIT margin (%)
Weak market impacted sales
700 14%
negatively
600 12%
500 10% – Lower sales in comparable
400 8% currencies
300 6%
200 4%
Improved operating income
100 2% – Cost savings
0 0%
– Previous price increases
-100 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 -2%
-200 2007 2008 2009 -4% – Lower raw-material costs
-300 -6%
Q2 2008 negatively impacted
by Electrolux launch cost
(SEKm) Q2 2008 Q2 2009 Market demand for floor-care
Sales 8,214 9,848 products is decreasing at lower
EBIT 113 498 rate
Margin 1.4% 5.1%
7

8. Market development
in North America
Quarterly comparison, year on year
10%
5%
0%
-5%
-10%
-15%
-20%
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
2006 2007 2008 2009
8

9. 9

10. Electrolux awards
10

11. Consumer Durables
Latin America
EBIT (SEKm) EBIT margin (%)
Strong market growth in
300 8%
Brazil
250
200
6% – Tax reduction on
150 4% domestically-produced
100 appliances
2%
50
Improved operating income
0 0%
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 – Higher volumes
2007 2008 2009
– Better customer mix
– Continued currency
headwinds
(SEKm) Q2 2008 Q2 2009
Sales 2,548 3,326
EBIT 133 142
Margin 5.2% 4.3%
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12. Consumer Durables
Asia/Pacific & Rest of world
EBIT (SEKm) EBIT margin (%)
Australia/New Zealand
200 8%
180 7%
– Market-share gain
160
140
6% – Previous price increases
120 5%
100 4%
– Cost reductions
80
60
3% – Negative currency impact
2%
40
20 1% Positive price and mix in
0
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
0%
Southeast Asia
2007 2008 2009 Exit low-price segments
and geographies in China
(SEKm) Q2 2008 Q2 2009
Sales 2,369 2,521
EBIT 147 104
Margin 6.2% 4.1%
12

13. Professional Products
EBIT (SEKm) EBIT margin (%)
Weak market demand
250 14%
200
12% Lower operating income
10%
150
– Lower capacity utilization
8%
100 6% – Positive impact from
50
4% personnel cutbacks and
2%
0 0%
lower raw-materials costs
Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2
2007 2008 2009
(SEKm) Q2 2008 Q2 2009
Sales 1,944 1,850
EBIT 225 165
Margin 11.6% 8.9%
13

14. Market view business areas and
raw-materials impact
Market demand Q309 FY09
Europe
North America
Latin America
Raw materials
Costs for steel
14

15. 15

16. Factors affecting forward-
looking statements
Factors affecting forward-looking statements
This presentation contains “forward-looking” statements within the meaning
of the US Private Securities Litigation Reform Act of 1995. Such statements
include, among others, the financial goals and targets of Electrolux for
future periods and future business and financial plans. These statements
are based on current expectations and are subject to risks and uncertainties
that could cause actual results to differ materially due to a variety of factors.
These factors include, but may not be limited to the following: consumer
demand and market conditions in the geographical areas and industries in
which Electrolux operates, effects of currency fluctuations, competitive
pressures to reduce prices, significant loss of business from major retailers,
the success in developing new products and marketing initiatives,
developments in product liability litigation, progress in achieving operational
and capital efficiency goals, the success in identifying growth opportunities
and acquisition candidates and the integration of these opportunities with
existing businesses, progress in achieving structural and supply-chain
reorganization goals.
16