The Publishing world is changing, Independent authors OWN the genres Romance and Science Fiction, however the old guard argues that traditionally published authors enjoy more benefits. Let's take a look!

1. The Publishing World is changing…

2. The Publishing World is changing…
It‘s Over!

3. Of course, the old guard and
Gatekeepers will tell
You otherwise.
Let‘s take a look…
BULLSH*T!

4. Indie‘s OWN the Romance genre
AND Sci-Fi!

5. INDIE‘S TAKE HOME MORE MONEY!
• 20% of 15.99?**
• 70% of 4.99?
SIMPLE MATH!
3.198
4.193 !!!

6. **Typically, an author can expect to
receive the following royalties:
Hardback edition:
10% of the retail price on the first
5,000 copies; 12.5% for the next 5,000
copies sold, then 15% for all further
copies sold.
Paperback:
8% of retail price on the first 150,000
copies sold, then 10% thereafter.

7. Amazon „SWEETSPOT“
• 35% on .99 = .35 cents profit
• 70% on 4.99 = 3.50 profit

8. What‘s the difference?
The „big 5“

9. Indie‘s must do their own
marketing!

10. Q: Uh-oh, oh-sh*t, I gotta learn
marketing now??? 
A: YES, get over it, get on it,
fail forward…

11. RULE # 1:
Choose a profitable Niche
Just google it – it‘s a no brainer.

12. RULE # 2:
You may NOT work in a vacuum
Your ROI will be directly proportional
to the amount of people you get
involved BEFORE launch.

13. RULE # 3:
Validate your books BEFORE you
write them.
Heh? WTF is
„validation“!?

14. Validation 101

15. Validation 101 – many methods, here
are the top 3:
1. Make the cover first.
2. Show snippets of your work in
forums.
3. Write blogs and collect emails.

16. Method 1 – Make the Cover First.
1. Make the cover first.
2. Post it in forums like the Kboards
– Check the feedback
3. Upload it to Ratebookcover.com
– Check the feedback
4. Send your winning book cover to your
friends and fans and PRE-SELL the book.
5. Did people buy it or pre-order it?
6. Yes = Validated, No = forget it, go to new
book or cover.

17. Method 2 – Post snippets of your work
in forums.

20. BOOM! There it is!
Notice he did this without ever mentioning Pre-orders!
He just got their interest.
Now he should send that person his paypal link and ask for a real
pre-order!
Just one post in a forum, no website, no cover, no anything!
= BOOK Validated now – Write it!

21. Method 3 – Start Blogging and collect
emails.
1. Start a blog for every book you want to
write.
2. Write like crazy and post pics etc.
3. INSTALL an email collector + service on
your blogs. (e.g.Mailchimp)
4. Make a lead magnet, e.g. a free chapter
of your upcoming book.
5. Monitor them , the first one to collect X
emails wins = validated!
More info
here:http://www.zbooks.co/2015/01/marketingmarketing
marketing-let-me.html

22. My Book „Be Freud“ at Befreud.com
keeps getting sign-ups,
DAILY = Validated = Make the book!

23. Once you have validated a few books
and gotten the hang of it you are
„in production“:

27. Regardless of what system you choose,
just remember:
Do NOT work in a vaccuum.
Go to forums like the Kboards and get
involved. You are not alone!

28. • http://www.kboards.com/index.php/topic,218509.0/topicseen.html

29. And because I want you to succeed,
I‘m going to give you all the materials
you need to get started:
Take note, this here Ebook template has
been used to write several bestsellers!

30. My method is the simplest and easiest
way to make an Ebook – period!
So go to Zbooks.co and get all the materials you
need to start your book empire…

31. Here‘s to YOUR
success!
-- Eric Z of Zbooks.co

32. Back-Up Slides

34. DO NOT DRM!