You need to think out of the box. That is what people say very often. But they never tell you HOW to do it!Thinking laterally can perhaps be described as the non-standard approach to problem solving. This is the kind of thinking that is executed when you feel trapped in a deadlock. To do this, you need a creative spirit that is pushed to the limit. Unlike a vertical thinker who is analytical, rigid, and precise, a lateral thinker is implausible, flexible, and guileful.