As of May 2016, startups will have access to 230 million eligible investors via equity crowdfunding (Regulation CF or Title III of the JOBS Act). While this exciting new legislation provides a gateway to greater sources of capital, it may not be the right time or path for all companies. Before deciding to launch a Regulation CF offering, it’s important to consider the criteria that may impact a successful funding round in addition to long-term success of your business. Join our co-hosts: FlashFunders’ CEO, Vincent Bradley & Evan Markiles of FlashFunders' Investment Operations team in part III of our Regulation CF interactive webinar series to see whether your startup meets Regulation CF criteria, and if not, what steps you can take to get there.

1. IS REGULATION CROWDFUNDING THE
RIGHT FUNDRAISING PATH FOR MY COMPANY?
––
EQUITY CROWDFUNDING

2. Vincent Bradley
CEO & Co-Founder @FlashFunders
Follow Me @vincentmbradley
Evan Markiles
Operations Manager @FlashFunders
Follow Me @evanmarkiles

3. 1 Why use Equity Crowdfunding?
2 What Types of Companies Fit Equity Crowdfunding?
AGENDA
3 What’s Important to Know?
4 Who Can Invest?

4. Why Use Equity Crowdfunding?

5. Regulation Crowdfunding (Reg CF)
Launches: May 16, 2016
 Publicly fundraise up to $1m from the crowd
 Everyone can play (230M Americans)
 Low cost mass market funding option
 Investment Limits
 Financial Review and SEC Filing before offering

6. Your Customers
Now Shareholders
Become Evangelist
It’s a Powerful
Thing!
Customers
Shareholder
s
Evangelist

7. What Types of Companies Fit Equity Crowdfunding?

8.  Successful Rewards Crowdfunding
 Community Around Business (Customers)
 Lead Investor ~ 20% of Round
 Working with Crowdfunding Agency
 Previous Equity Crowdfunding Round
Requirements to Launch an Offering on FlashFunders
*Only Delaware C-
Corps

9. What’s Important to Know?

10.  Public Disclosure of Information
 Dumb Money From the Crowd
Equity Crowdfunding Taboos

11.  Existing Shareholder Dilution
 Number of Investors*
 Investor Communication*
*All Shares are managed by
FlashFunders Shareholder Services
(an SEC Transfer Agent) in Book
Entry – post offering.
How Will Reg CF Impact Your Company Post Offering?

12. Who Can Invest?

13. Reg CF
$1m Limit
Crowd
(Everyone)
Reg D
Unlimited
Accredited
Investors
Only
Reg S
Unlimited
International
(Everyone)
Over $20K Investors
• Standard Preferred Rights
Under $20K Investors
 Book Entry Structure
 Same Economic Upside
 Limited Rights (No Voting, No Drag,
etc.)
 Ongoing Shareholder Services by FF
2 Class Structure
Fundraise From Everyone the Right Way

14. 84% of Americans
want to invest in
startups where they
are a user
or customer.

15. Dylan Satin
Startup Relations Manager
dylan@flashfunders.com
For additional information, please contact us:
You can also visit FlashFunders to learn more:
www.flashfunders.com