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Key Learnings For Brand Marketers - SXSW 2016

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SXSW Interactive has wrapped for another year. Here are key takeaways for brand marketers from this year's event. Be sure to check the notes for full talking points!

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Key Learnings For Brand Marketers - SXSW 2016

  1. 1. Key Takeaways For Brand Marketers SXSW 2016
  2. 2. When POTUS speaks at SXSW You know the event is evolving
  3. 3. This year is just the beginning of the age of consumer VR
  4. 4. Content is being developed in new ways To reach diverse audiences
  5. 5. To win at SXSW Look to balance culture and cool
  6. 6. Today social media is an extension Of all influencers’ personal brands
  7. 7. Think of your consumer As your employee
  8. 8. Word of mouth Is still a powerful driver for brands
  9. 9. Social movements are often about The moment and not the cause
  10. 10. Put your product at the heart Of any SXSW brand activation
  11. 11. Focus on the last impression too When considering customer experience
  12. 12. Thanks
  • FAlessandroMBerga

    Feb. 14, 2018
  • tomerco1

    Apr. 8, 2016
  • clintschaff

    Mar. 18, 2016
  • cristinasimonepans

    Mar. 18, 2016

SXSW Interactive has wrapped for another year. Here are key takeaways for brand marketers from this year's event. Be sure to check the notes for full talking points!

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