Personal Information
Entreprise/Lieu de travail
Brussels Belgium
Profession
Gen Y & branding expert and consultant
Secteur d’activité
Presentations / Communications
Site Web
www.howcoolbrandsstayhot.com
À propos
Generation Y (13-29 year olds) are the most marketing savvy and advertising generation ever. Forming a larger global cohort, they have a much bigger impact on society and business than the previous Generation X. But what drives them and how do you develop the right brand strategies to reach this critical generation.
How Cool Brands Stay Hot reveals what drives Generation Y and how you can reach them. Based on five years of intensive new research, it provides insights into the consumer psychology and behaviour of 'the Millennials'. It will help you to connect with this new generation of consumers by understanding their likes and dislikes, and how you can make your advertising, marketing an
Mots-clés
how cool brands stay hot
branding
insites consulting
joeri van den bergh
generation y
insites
cool brands
gen y
mtv networks
template speech
youngsters
joeri vanden bergh
mtv
how coolbrands stay hot
youth branding
youth research
gen y research
joeri vandenbergh
research
marketing
millennials
conversations
youth
coolbrands
authenticity
realness
mattias behrer
recruitment strategy for generation y
branding to generation y
research communities
gert kerkstoel
lisa ohlin
tom de ruyck
srm
gen y branding
crush
e-recruitment
vacature
speakerfile
e&y
conference
trends in kids & jongeren marketing
uniqueness
innovation
differentiation
the new consumer
study
loyalty
word-of-mouth
buzz
emotions
brands
kogan page
youth marketing
future summit
people
Tout plus
Présentations
(12)J’aime
(3)Don't worry be happy (results from an international youth study by InSites Consulting)
Joeri Van den Bergh
•
il y a 12 ans
The Mobile Digital Consumer - Emerce eDay 2011
Elias Veris
•
il y a 12 ans
Social media around the world 2011
Steven Van Belleghem
•
il y a 12 ans
Personal Information
Entreprise/Lieu de travail
Brussels Belgium
Profession
Gen Y & branding expert and consultant
Secteur d’activité
Presentations / Communications
Site Web
www.howcoolbrandsstayhot.com
À propos
Generation Y (13-29 year olds) are the most marketing savvy and advertising generation ever. Forming a larger global cohort, they have a much bigger impact on society and business than the previous Generation X. But what drives them and how do you develop the right brand strategies to reach this critical generation.
How Cool Brands Stay Hot reveals what drives Generation Y and how you can reach them. Based on five years of intensive new research, it provides insights into the consumer psychology and behaviour of 'the Millennials'. It will help you to connect with this new generation of consumers by understanding their likes and dislikes, and how you can make your advertising, marketing an
Mots-clés
how cool brands stay hot
branding
insites consulting
joeri van den bergh
generation y
insites
cool brands
gen y
mtv networks
template speech
youngsters
joeri vanden bergh
mtv
how coolbrands stay hot
youth branding
youth research
gen y research
joeri vandenbergh
research
marketing
millennials
conversations
youth
coolbrands
authenticity
realness
mattias behrer
recruitment strategy for generation y
branding to generation y
research communities
gert kerkstoel
lisa ohlin
tom de ruyck
srm
gen y branding
crush
e-recruitment
vacature
speakerfile
e&y
conference
trends in kids & jongeren marketing
uniqueness
innovation
differentiation
the new consumer
study
loyalty
word-of-mouth
buzz
emotions
brands
kogan page
youth marketing
future summit
people
Tout plus