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hugeinc.com
6100 Wilshire Blvd. 2nd Flr, Los Angeles, CA 90048
+1 310 499 7700
May 1, 2014
Intro to the
LA Design
Community.
Goal.
Provide a general orientation around
the resources available to the
LA design community and talk
about UX and Design at Huge.
UX
2 approaches to design.
GeniusParticipatory
“You can't just ask customers
What they want and then try to
give that to them. By the time
you get it built, they'll want
something new.”
Steve Jobs
“Users are not designers.
Designers are not users.”
Jakob Nielsen
Site maps. Wireframes.
Personas. Scenarios/Use cases.
Utility + Delight
AtHugeUXisatthecenter.
“Huge begins with a belief that
great, user-centered design can
play a critical role growing the
client’s business.”
3 questions we ask ourselves:
1.What’s the point?
2.Will users want to use it?
3.Is it simple enough?
Breaking in.
UX jobs.
InteractionDesigner:Wireframes, site structures, scenarios, annotations
ExperienceLead:User-centric design solutions; research; strategy
UIDesigner:Create usable interface designs
InformationArchitect:Focus on site flows, hierarchy
Strategist:Strategic vision; align business and user goals
ContentStrategist:Editorial and system content planning
UserResearcher:Conduct customer research; actionable insights
Companies.
Agencies.
Ask yourself:
What am I passionate about?
Goal:
I want to work on
___________________________ .
Goal:
In 5 years I want to
___________________________ .
Make a plan.
Milestones. Timelines.
Your portfolio.
Know yourself.
Show yourself.
You!
Be selective.
5 - 10 is plenty
Your designs should be relevant.
vs.
Your designs should be timely.
Your designs should focus
on the user.
Background.
Users.
Hurdles.
Imperatives.
Conclusion.
Designs.
Your designs should help you
tell a good story.
For each example, include:
1. What was your role?
2. What was your process?
3. What are you most proud of?
Don’t have enough experience?
Get it any way you can.
Make an improvement.
Help someone.
Friends. Family. Acquaintances.
Think blue sky.
Displaying your
portfolio.
Keep it simple.
Finding the right
design job.
Job boards.
Linked In Coroflot Indeed
Employer insight.
Glass Door Linked In Friends
Salary guides.
Coroflot Glassdoor AIGA
Interviewing.
Beprepared.
Bring your work, and be
ready to talk about it.
Behonest.
Acknowledge your strengths &
where you want to grow.
Bedirect.
Be clear about what
you’re looking for.
“Do you have any questions
you’d like to ask me?”
Resources.
Community.
Groups.
IxDA-LAChapter:Local and global events.
UXPA-LAChapter:1,000+ members, events like World IA Day
LAUXMeetup:2,000+ members, Regular events (workshops, lectures, mixers)
SouthernCaliforniaWebDesignersandDevelopers:1000+ members
MobileUXSchool:Meetup group with regular local UX events
UXBreakfastClub:Breakfast meetup that focuses on all things UX
CreativeMornings:Not a group, but a great event series to stay inspired.
HugeLAMeetup:We bring in a range of speakers from the community.
Education.
GeneralAssembly-Classes like Intro to UX, 12 week courses on UX
UCLAExtension- User Experience Certificate Program
CalStateFullerton- User Experience Certificate Program
TheSkool-Variety of web design and experience classes/events
TheDSchool,InstituteforDesignatStanford:Virtual Crash Course, no degrees
HugeSchool-Paid apprenticeship program in NYC
DIY.
Blogs.
Little Big Details - Your daily dose of UI inspiration
http://littlebigdetails.com/
IxDA Mailing List Discussion - Active discussion list with many experts weighing in
http://ixda.org/discuss.php
Boxes and Arrows - High quality articles and podcast interviews
http://www.boxesandarrows.com/
Smashing Magazine – Deep-dive into more advanced UX topics
http://www.smashingmagazine.com/
Experientia - This blog has good curated content from a wide variety of sources
http://www.experientia.com/blog/
Uxmatters - Articles on all things UX
http://uxmatters.com/
A List Apart - Articles on everything from the industry to design to coding
http://www.alistapart.com/
Signal vs. Noise - Thoughts from the guys at 37 Signals
http://37signals.com/svn/
Information Aesthetics - A blog focusing on interesting information design and visualization
http://infosthetics.com/
Twitter.
Craig Mod @Craigmod
John Siracusa @siracusa
Whitney Hess @whitneyhess
LukeWrobleski @LukeW
Jared Spool @jmspool
UXPA LA @UXPAofLA
LA UX Meetup @LAUXmeetup
IXDA @IXDA
Pattern libraries.
Welie.com
http://www.welie.com
RSS: http://welie.com/pattern-updates.rss 
Patternry
http://patternry.com
Twitter: http://twitter.com/patternry
Yahoo Design Pattern Library
http://developer.yahoo.com/ypatterns
Patterntap
http://patterntap.com
RSS: http://feeds.feedburner.com/patterntap
UI Patterns
http://ui-patterns.com T
witter: http://twitter.com//uipatternscom
Patternbrowser
http://www.patternbrowser.org
UI patterns for mobile Android Patterns
http://www.androidpatterns.com
Twitter: http://twitter.com/androidpatterns
Books about UX.
Sketching User Experiences
Bill Buxton
The Elements of User
Experience
Jesse James Garrett
Designing the Obvious
Robert Hoekman Jr.
The Design of
Everyday Things
Donald Norman
Don’t Make Me Think
Steve Krug
Books about UX.
Books about media,
technology and society.
Understanding
Media: The
Extensions of Man
Marshall McLuhan
The Age of Spiritual
Machines
Ray Kurzweil
Everything Bad is
Good For You
Steven Johnson
Books about how we
work and think.
Predictably Irrational
Dan Ariely
The Inmates Are
Running The Asylum
Alan Cooper
Brain Bugs: How the
Brain’s Flaws Shape
our Lives
Dean Buonomano
Books about design.
Dieter Rams: As Little
As Possible
Sophie Lovell & Klaus Kemp
Vignelli From A to Z
Massimo Vignelli
Swiss Graphic Design: The
Origins and Growth of an
International Style, 1920-1965
By Richard Hollis
Books about process
and business.
Good to Great
Jim Collins
Crossing the Chasm
Geoffrey Moore
Rework
Jason Fried, and David
Heinemeier Hansson
Users Not Customers
Aaron Shapiro
Books that push creativity and
technology.
Snow Crash
Neil Stephenson
Neuromancer
William Gibson
Documentaries about design.
Helvetica Objectified
Art & Copy
Urbanized
Charles & Ray Eames Indie Game
Movies about passion
and process.
Play games.
Faster Than Light
PC
Journey
Console – PS3
Portal 2
PC + Console
Ni No Kuni
Console - PS3
Fez
Console + PC
Dance Central
XBOX 360 Kinect
Download apps.
Carousel Clear Uber Square
Evernote Waze Snap Chat WeChat
hugeinc.com
info@hugeinc.com
6100 Wilshire Blvd. 2nd Floor - Los Angeles, CA 90048
+1 310 499 7700

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