Watch the webinar replay here: http://www.ibm.com/watson/building-with-watson-webinar.html Watson has dedicated themselves to improving the technology available and the experience around building conversational applications. On this webinar, learn from developers who have worked with the services about the challenges involved in building a conversational application and get a look at some of the breakthroughs in conversation technology, that are removing the roadblocks in this process.

1. Conversational Apps:
What We've Learned and Where We're Going

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Housekeeping Items
• Links to webinar slides and webinar recording
will be emailed post-event
• Ask questions at any time during the
presentation
- Use chat window on the webinar panel
- We're on Twitter: @IBMWatson #BuildingWithWatson
© 2015 International Business Machines Corporation

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Our Experts:
© 2015 International Business Machines Corporation
Nick Bourdakos, computer engineering student at
the University of Pittsburgh, runner up in Watson's
online developer challenge
Brian Loveys, Offering Management
Watson
Dan O'Connor, Senior Software Engineer
Watson Core Technology

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ICYMI
• Early this year, we ran a
webinar series on conversational
applications built with NLC, Dialog,
and Retrieve and Rank services
• Along with the webinar, we hosted an
online developer challenge. We saw
some great projects, and we heard
about some of the challenges in
building this type of application
© 2015 International Business Machines Corporation

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What are we doing today?
• Today we'll see Nick demo his app Fetch,
and we'll talk about some of the challenges
involved in building conversational
applications
• We'll also hear from Brian and Dan all about
the new Conversation service, which has a
host of features designed to make these
applications easier to build
© 2015 International Business Machines Corporation

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Conversation Service
• Enables customers to self-
serve on their terms
• Delivers information and
services with a consistent,
on-brand and engaging
experience
• Reduces costs through
deflection of calls to
Contact Centers
Description Benefits
• Enables Developers with
Business users to create
natural, human-like
conversational
experiences across all
channels (e.g. mobile,
messaging, robots, etc.)
• Combines Intents,
Entities and Dialog into
a seamless experience

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Why Conversation?
• Build, test and deploy a system straight away; start free
• App development is quick and easy with Conversation’s intuitive
tooling interface
• Minimal coding or machine learning expertise is required
• Integrate your bots into any channel or device: messaging channels,
mobile, web, robots etc.
• Enhance your conversational app with complementary Watson APIs
like Tone Analyzer and Speech to Text / Text to Speech and Retrieve
and Rank

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“
”
I’m frustrated, I haven’t
been able to login into your
online billing system…

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•Leverages state of the art Deep
Learning techniques to derive intent
•Watson has read Wikipedia enabling it
to understand language and concepts
•Learns over time based on usage
•Handcrafted rules unable to scale and
do not benefit from data
Understand the Customer’s Intent
“
”
I forgot my password...
How do I get a new password?
Can you reset my password?
My login isn’t working, please help…
Can’t login into your site…
Intent = Password Reset

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“ I’m frustrated, I haven’t
been able to login into
your online billing system ”
Extract Other Key
Information From a Question
Intent Password Reset

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“ I’m frustrated, I haven’t
been able to login into
your online billing system ”
Extract Other Key
Information From a Question
Intent Password Reset
Entities Online Billing System

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“ I’m frustrated, I haven’t
been able to login into
your online billing system ”
Extract Other Key
Information From a Question
Intent Password Reset
Entities Online Billing System
Emotional Tone* Anger
*Emotional Tone is currently a developer integration (not embedded in the tooling)

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“ I’m frustrated, I haven’t
been able to login into
your online billing system ”
Extract Other Key
Information From a Question
Intent Password Reset
Entities Online Billing System
Emotional Tone* Anger
*Emotional Tone is currently a developer integration (not embedded in the tooling)
Context Bill Smith, 47,
Gold Member, High Value
Context Mobile

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How do I reset my password?
Someone has stolen my credit card.
Where is the nearest store?
I need to pay my outstanding invoice.
Can I pay my bills using my credit card?
Take Action:
Responses Come in Different Forms
Question Answer
Guide the user through a set of steps
Transfer to human agent
Application launches map with directions
Bring user to pay bill screen
Bring back an answer
Dialog
Deflect
Map
App Nav.
Info. Retrieval

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Are you ready to get started?
• Check out the Fetch app and code
• Conversation documentation and demo
• Sign up for Bluemix
Join our Slack channel for more discussion
immediately following the webinar
© 2015 International Business Machines Corporation

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Have you built something with Watson
Conversation? Share your project with
us by August 1st
for Watson swag and a
chance to be featured on our blog.
Contact us at
wdc-dev@bg.vnet.ibm.com or on the
Slack channel.
© 2015 International Business Machines Corporation

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© 2015 International Business Machines Corporation
Q&A

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What’s next?
• Look out for a follow up email with a copy of these slides, a recording of
the webinar, Q&A recap, and additional resources
• The series continues bi-weekly on Wednesdays @ 12pm ET / 9am PT
• Custom Image Classifier with Visual Recognition - Wednesday, July 27
• Enhanced NLP APIs with Watson Knowledge Studio - Wednesday, August 10
• Training Watson Conversation to Detect User Intent - Wednesday, August 24
• New Tools for Easy Dialog Scripting - Wednesday, September 7
• Application Starter Kits for Developers - Wednesday, September 21

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Watson Developer Conference
What: IBM Watson’s first-ever developer conference to engage with our
growing developer community, reveal upcoming technology launches and
foster an environment for idea sharing, innovation and development.
When: November 9-10, 2016
Where: Innovation Hangar, San Francisco, CA
Who: Developers
Why:
⎻ Connect with like-minded people
⎻ Get expert feedback
⎻ Hear from thought leaders and experts in this space
⎻ Influence the future of cognitive computing
Register now

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Thank you for attending!
Contact us
Phone: 1-877-253-0308
Email: wdc-dev@bg.vnet.ibm.com
Online: Watson Developer Cloud