1. Your Linked
Profile Views
12 Sneaky SEO Tips to Boost
in

2. 1.UseAnchorTextinLinks(AnchorText:thetextthatappearshighlightedina
linkandcanbeclickedtoopenatargetwebpage)
Use keyword-rich titles for your 3 URL's;
think "My Inbound Marketing Blog" rather
than "Company Website" or "Blog"
Customize your URL's by selecting
"Other" on your LinkedIn page

3. 2.FinishYourProfile
Complete each section, with updated
information
Include a professional-looking
photograph

4. 3.KeywordOptimizeYourJobTitles
Be specific! Instead of "Blog
Manager," try "Inbound Marketing
Strategy Blog Manager"
Am I more
management...or
administrative?

5. 4.MaximizeYourGroupMembership
Join several LinkedIn groups!
List the group names on your profile!

6. 5.AggressivelyExpandYourNetwork
Connectwithcolleagues
Searchandutilizeyouremail
contacts
DoIknowyou?

7. 6.OptimizeYourJobDescriptions
Avoid long paragraphs
Instead, utilize a variety of relevant keywords

8. 7.ClaimYourVanityURL
Your URL is important; claim it now!
Link your profile to your URL for more real-life
connections
"WWW.BESTCOMPANYEVER.COM"

9. 8.AvoidKeywordStuffing
Try not to repeat the same keywords
throughout your profile
Utilize secondary keywords

10. 9.PromoteYourProfileElsewhere
Use your other social media
platforms to promote your
LinkedIn; think Facebook, Twitter,
Instagram, Google+, etc...

11. 10.LeaveNoFieldBlank
Fully optimize the sections for "Honors"
and "Awards"
Samples of your work are also beneficial

12. 11.ShamelesslySelf-Promote
Include samples of your best work!
I'm awesome!

13. 12.CollectSkillEndorsements!
Skill endorsements increase the
strength of your profile
Skill endorsements can help win
more connections

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