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信息通信技术,
世界遗产
和旅游:
导图
Lorenzo Cantoni
Asta Adukaite
Silvia De Ascaniis
Jingjing Lin
Information and Communication Technologies, Heritage and Tourism: A Map
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
Università della Svizzera italiana
1
•
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
2
信息通信技
术
旅游遗产
遗产保护,档案保护,电子人性化
遗产/文化/宗教旅游
电子化旅游
这个导图
•
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
3
Access
增强信息接入
Better
改善浏览体验
Communicate
加强交流
Dis-
intermediate
调节产业关系
Educate
电子化教育 导图:信息通
信技术的五个
主要干预方向
加 强 信 息 接 入
( A c c ess : wi d e n a c c es s &
r a i s e a wa r enes s )
联合国教科文组织世界遗产中心:遗
产名录 -
http://whc.unesco.org/en/list
联合国教科文组织世界遗产Youtube
频道 (204个视频):
https://www.youtube.com/playlist?lis
t=PL288C6EE6ABAE0B3F
“Yes, with my face!” 在线活动
http://www.unescochair.usi.ch/faces4
heritage
1
•第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
4
•
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
5
www.faces4heritage.org
#faces4heritage campaign in support of the global #Unite4Heritage UNESCO
initiative
改 善 浏 览 体 验
( B e t t e r : E n r i c h v i s i t o r ’ s
e x p e r i e n c e w h i l e o n s i t e )
如,旅游目的地游览体验:
移动体验 (ME)
基于地点的服务 (LBS)
增强现实 (AR)
2
Patrimonio Mondiale Ticino app - an app for
experiencing two UNESCO world heritage sites in
Ticino. Available in German and Italian.
呈现在瑞士提契诺州两个联合国教科文组织世界遗产:贝林佐纳三
座城堡,和自然遗产“圣乔治山”。该应用程序提供了详细的资料,
图片,以及在两个遗产地的音频和视频材料,还包含有趣的游戏,
和该地区的有用旅客信息。程序内还整合了一张地图,允许用户确
定自己的位置,并发现周边景点。该程序可离线使用,为来自国外
的游客省去高额的手机漫游费。
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
6
故事的电子化表达和
讲述 (digital
storytelling)
非正规化学习
游戏化元素
3
The WHACY Campaign - http://www.whacy.org/
(WHACY is a World Heritage Awareness Campaign
for Youth in Southern African Development
Community (SADC)为非洲南部的发展社区设计的
世界遗产意识增强竞技活动)
超过十万的学生参与,脸书活动页面获得超过3250
个赞。
加 强 所 有 权 意 识 , 增 强 人 际
联 系
( C o m m u n i c a t e : I n c r e a s e
o w n e r s h i p a n d p r o m o t e
i n t e r p e r s o n a l
e n c o u n t e r s )
•第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
7
调 节 产 业 关 系
( D i s - i n t e r m e d i a t e
( s o m e ) r e l a t i o n s h i p s )
公布和分享信息
帮助加强交流和推广
4
www.ilhademocambique.o
rg (莫桑比克,
collaboration, local
involvement, SMTE)
www.olgasproject.com
(赞比亚,from NGO’s to
tourism communication)
•第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
8
教 育 和 提 升 产 业 知 识 和 技 能
( E d u c a t e : U p g r a d e
k n o w l e d g e a n d s k i l l s )
作为一门基础性教育电子化旅游的慕课,它跨越时空来阐
释交流的主题。事实上,它通过营造一个良好的学习体验,
来引导参与者一起探索信息通信技术和旅游的关系。从另
一个角度来说,这门慕课主要是使用了交流科学领域的模
型和工具来探索电子化旅游行业的。
电子化学习(eLearning)
开源教育资源(OER)
慕课(MOOCs)
5
https://iversity.org/en/courses/etourism-communication-perspectives-
october-2016
•第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
9
e T o u r i s m :
c o m m u n i c a t i o n
p e r s p e c t i v e s
2 0 1 5 – F i r s t E d i t i o n
•第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
10
Oc t ob er 3 , 2 016
e T o u r i s m :
c o m m u n i c a t i o n
p e r s p e c t i v e s
2 0 1 6 – S e c o n d E d i t i o n
•第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
11
• Course trailer
http://v.youku.com/v_show/id_X
MTU5NTIyOTc4OA==.html?from
=s1.8-1-1.2
R E F E R E N C E S
1 . U N E S C O w o r l d h e r i t a g e c e n t r e . ( 2 0 1 6 ) . W o r l d h e r i t a g e l i s t .
r e t r i e v e d o n j u n e 1 3 , 2 0 1 6 f r o m h t t p : / / w h c . U n e s c o . O r g / e n / l i s t
2 . W i k i p e d i a . ( 2 0 1 6 ) . T a b l e o f w o r l d h e r i t a g e s i t e s b y c o u n t r y .
R e t r i e v e d o n j u n e 1 3 , 2 0 1 6 f r o m
h t t p s : / / e n . W i k i p e d i a . O r g / w i k i / t a b l e _ o f _ w o r l d _ h e r i t a g e _ s i t e s _ b y _ c o
u n t r y
3 . P e d e r s o n , A . ( 2 0 0 2 ) . M a n a g i n g t o u r i s m a t w o r l d h e r i t a g e s i t e s : a
p r a c t i c a l m a n u a l f o r w o r l d h e r i t a g e s i t e . C u l t u r a l h e r i t a g e , 1 5 3 .
4 . U n w t o . ( 2 0 1 3 ) . S u s t a i n a b l e t o u r i s m f o r d e v e l o p m e n t . R e t r i e v e d f r o m
h t t p : / / c f . C d n . U n w t o . O r g / s i t e s / a l l / f i l e s / d o c p d f / d e v c o e n g f i n a l . P d f
5 . T h a n k w i t h G o o g l e ( 2 0 1 4 ) . T h e 2 0 1 4 T r a v e l e r ’ s R o a d t o D e c i s i o n .
R e t r i e v e d f r o m h t t p s : / / s t o r a g e . g o o g l e a p i s . c o m / t h i n k / d o c s / 2 0 1 4 -
t r a v e l e r s - r o a d - t o - d e c i s i o n _ r e s e a r c h _ s t u d i e s . p d f
6 . C a n t o n i , L . ( 2 0 1 4 ) . I C T f o r S u s t a i n a b l e T o u r i s m i n W o r l d H e r i t a g e
S i t e s . A n O v e r v i e w a n d S o m e C a s e s . R e t r i e v e d f r o m
h t t p : / / w w w . s l i d e s h a r e . n e t / l o r e n z o c a n t o n i / u s i - u n e s c o -
c h a i r i s t a n b u l 2 0 1 4 ? n e x t _ s l i d e s h o w = 1
7 . S c h i e d e r , T . K . ( 2 0 1 3 ) . M o b i l e a p p l i c a t i o n s f o r U N E S C O w o r l d
h e r i t a g e s i t e s . R e t r i e v e d f r o m
h t t p : / / w w w . O t u r . U s i . C h / s i t e s / w w w . O t u r . U s i . C h / f i l e s / u p l o a d s / m a s t e r
t h e s i s _ s c h i e d e r t h e r e s a . P d f
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
12
Q & A
欢 迎 提 问
信息通信技术,
世界遗产
和旅游:
导图
Lorenzo Cantoni, Asta Adukaite, Silvia De Ascaniis, Jingjing Lin
Information and Communication Technologies, Heritage and Tourism:
A Map
Contacts: jingjing.lin@usi.ch,
lorenzo.cantoni@usi.ch
第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图
13

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Information and Communication Technologies, Heritage and Tourism: A Map (in Chinese)

  • 1. 信息通信技术, 世界遗产 和旅游: 导图 Lorenzo Cantoni Asta Adukaite Silvia De Ascaniis Jingjing Lin Information and Communication Technologies, Heritage and Tourism: A Map 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 Università della Svizzera italiana 1
  • 2. • 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 2 信息通信技 术 旅游遗产 遗产保护,档案保护,电子人性化 遗产/文化/宗教旅游 电子化旅游 这个导图
  • 3. • 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 3 Access 增强信息接入 Better 改善浏览体验 Communicate 加强交流 Dis- intermediate 调节产业关系 Educate 电子化教育 导图:信息通 信技术的五个 主要干预方向
  • 4. 加 强 信 息 接 入 ( A c c ess : wi d e n a c c es s & r a i s e a wa r enes s ) 联合国教科文组织世界遗产中心:遗 产名录 - http://whc.unesco.org/en/list 联合国教科文组织世界遗产Youtube 频道 (204个视频): https://www.youtube.com/playlist?lis t=PL288C6EE6ABAE0B3F “Yes, with my face!” 在线活动 http://www.unescochair.usi.ch/faces4 heritage 1 •第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 4
  • 5. • 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 5 www.faces4heritage.org #faces4heritage campaign in support of the global #Unite4Heritage UNESCO initiative
  • 6. 改 善 浏 览 体 验 ( B e t t e r : E n r i c h v i s i t o r ’ s e x p e r i e n c e w h i l e o n s i t e ) 如,旅游目的地游览体验: 移动体验 (ME) 基于地点的服务 (LBS) 增强现实 (AR) 2 Patrimonio Mondiale Ticino app - an app for experiencing two UNESCO world heritage sites in Ticino. Available in German and Italian. 呈现在瑞士提契诺州两个联合国教科文组织世界遗产:贝林佐纳三 座城堡,和自然遗产“圣乔治山”。该应用程序提供了详细的资料, 图片,以及在两个遗产地的音频和视频材料,还包含有趣的游戏, 和该地区的有用旅客信息。程序内还整合了一张地图,允许用户确 定自己的位置,并发现周边景点。该程序可离线使用,为来自国外 的游客省去高额的手机漫游费。 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 6
  • 7. 故事的电子化表达和 讲述 (digital storytelling) 非正规化学习 游戏化元素 3 The WHACY Campaign - http://www.whacy.org/ (WHACY is a World Heritage Awareness Campaign for Youth in Southern African Development Community (SADC)为非洲南部的发展社区设计的 世界遗产意识增强竞技活动) 超过十万的学生参与,脸书活动页面获得超过3250 个赞。 加 强 所 有 权 意 识 , 增 强 人 际 联 系 ( C o m m u n i c a t e : I n c r e a s e o w n e r s h i p a n d p r o m o t e i n t e r p e r s o n a l e n c o u n t e r s ) •第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 7
  • 8. 调 节 产 业 关 系 ( D i s - i n t e r m e d i a t e ( s o m e ) r e l a t i o n s h i p s ) 公布和分享信息 帮助加强交流和推广 4 www.ilhademocambique.o rg (莫桑比克, collaboration, local involvement, SMTE) www.olgasproject.com (赞比亚,from NGO’s to tourism communication) •第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 8
  • 9. 教 育 和 提 升 产 业 知 识 和 技 能 ( E d u c a t e : U p g r a d e k n o w l e d g e a n d s k i l l s ) 作为一门基础性教育电子化旅游的慕课,它跨越时空来阐 释交流的主题。事实上,它通过营造一个良好的学习体验, 来引导参与者一起探索信息通信技术和旅游的关系。从另 一个角度来说,这门慕课主要是使用了交流科学领域的模 型和工具来探索电子化旅游行业的。 电子化学习(eLearning) 开源教育资源(OER) 慕课(MOOCs) 5 https://iversity.org/en/courses/etourism-communication-perspectives- october-2016 •第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 9
  • 10. e T o u r i s m : c o m m u n i c a t i o n p e r s p e c t i v e s 2 0 1 5 – F i r s t E d i t i o n •第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 10
  • 11. Oc t ob er 3 , 2 016 e T o u r i s m : c o m m u n i c a t i o n p e r s p e c t i v e s 2 0 1 6 – S e c o n d E d i t i o n •第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 11 • Course trailer http://v.youku.com/v_show/id_X MTU5NTIyOTc4OA==.html?from =s1.8-1-1.2
  • 12. R E F E R E N C E S 1 . U N E S C O w o r l d h e r i t a g e c e n t r e . ( 2 0 1 6 ) . W o r l d h e r i t a g e l i s t . r e t r i e v e d o n j u n e 1 3 , 2 0 1 6 f r o m h t t p : / / w h c . U n e s c o . O r g / e n / l i s t 2 . W i k i p e d i a . ( 2 0 1 6 ) . T a b l e o f w o r l d h e r i t a g e s i t e s b y c o u n t r y . R e t r i e v e d o n j u n e 1 3 , 2 0 1 6 f r o m h t t p s : / / e n . W i k i p e d i a . O r g / w i k i / t a b l e _ o f _ w o r l d _ h e r i t a g e _ s i t e s _ b y _ c o u n t r y 3 . P e d e r s o n , A . ( 2 0 0 2 ) . M a n a g i n g t o u r i s m a t w o r l d h e r i t a g e s i t e s : a p r a c t i c a l m a n u a l f o r w o r l d h e r i t a g e s i t e . C u l t u r a l h e r i t a g e , 1 5 3 . 4 . U n w t o . ( 2 0 1 3 ) . S u s t a i n a b l e t o u r i s m f o r d e v e l o p m e n t . R e t r i e v e d f r o m h t t p : / / c f . C d n . U n w t o . O r g / s i t e s / a l l / f i l e s / d o c p d f / d e v c o e n g f i n a l . P d f 5 . T h a n k w i t h G o o g l e ( 2 0 1 4 ) . T h e 2 0 1 4 T r a v e l e r ’ s R o a d t o D e c i s i o n . R e t r i e v e d f r o m h t t p s : / / s t o r a g e . g o o g l e a p i s . c o m / t h i n k / d o c s / 2 0 1 4 - t r a v e l e r s - r o a d - t o - d e c i s i o n _ r e s e a r c h _ s t u d i e s . p d f 6 . C a n t o n i , L . ( 2 0 1 4 ) . I C T f o r S u s t a i n a b l e T o u r i s m i n W o r l d H e r i t a g e S i t e s . A n O v e r v i e w a n d S o m e C a s e s . R e t r i e v e d f r o m h t t p : / / w w w . s l i d e s h a r e . n e t / l o r e n z o c a n t o n i / u s i - u n e s c o - c h a i r i s t a n b u l 2 0 1 4 ? n e x t _ s l i d e s h o w = 1 7 . S c h i e d e r , T . K . ( 2 0 1 3 ) . M o b i l e a p p l i c a t i o n s f o r U N E S C O w o r l d h e r i t a g e s i t e s . R e t r i e v e d f r o m h t t p : / / w w w . O t u r . U s i . C h / s i t e s / w w w . O t u r . U s i . C h / f i l e s / u p l o a d s / m a s t e r t h e s i s _ s c h i e d e r t h e r e s a . P d f 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 12
  • 13. Q & A 欢 迎 提 问 信息通信技术, 世界遗产 和旅游: 导图 Lorenzo Cantoni, Asta Adukaite, Silvia De Ascaniis, Jingjing Lin Information and Communication Technologies, Heritage and Tourism: A Map Contacts: jingjing.lin@usi.ch, lorenzo.cantoni@usi.ch 第五届中欧旅游国际论坛·宁波 Università della Svizzera italiana 信息通信技术,世界遗产和旅游:导图 13