Presentation shared with National Press Foundation fellows in Paris, France, on November 21, 2019. Key arguments were that overall views about scientists are quite positive both in an absolute sense as well as compared to other groups. However, we get a lot more information if we look at sub-dimensions of trustworthiness, and think about trust-related beliefs in the context of specific issues.
Video and audio available at: https://nationalpress.org/topic/confidence-in-scientists
Visit to a blind student's school🧑🦯🧑🦯(community medicine)
Trust in Science and Scientists
1. Bad/good character Does not have/has integrity Does not/Does let others have a say Insincere/Sincere
Biased/Unbiased Inattentive/Attentive to others Does not/Does keep promises Irresponsible/Responsible
Does not think/
Thinks others' needs are important
Cannot/Can be counted
on to do what's right
Does not/Does keep my/others'
interests in mind
Does not treat/Treats
others with dignity
Does not/Does explain
decisions thoroughly
Not committed/
committed to others
Inexperienced/Experienced Weak/Strong sense of justice
Does not/Does solve problems Cold/Warm
Not conscious/
Conscious of responsibility
Not influenced/
Influence by discussion or feedback
Does not stick/sticks to word Not knowledgeable/Knowledgeable
Dishonest/Honest Not thorough/Thorough
Dishonorable/Honorable Poorly/Well Educated
Disreputable/Reputable Unaccomplished/Accomplished
Disrespectful/Respectful Does not/Does throw weight around Does/Does not withhold information Unclear/Clear
Do/Do not need to keep an eye on Incapable/Capable Hurts/Does not hurt others Unethical/Ethical
Does not/Does tailor
communication to specific audiences
Does not/Does welcome
open discussion or feedback
Does not/Does work
for the good of humanity
Does not/Does take others'
opinions into account
Disloyal/Loyal Does not/Does mislead Impolite/Polite Unintelligent/Intelligent
Does not/Does tell whole story Listens poorly/well Unqualified/Qualified Unprofessional/Professional
Does not/Does put
others interests first
Not concerned/Concerned about
others' interests or well/being
Does not let/
Lets others have influence
Does not/Does believe
are others' views legitimate
Does not care/Cares about others Unreliable/Reliable Immoral/Moral Uninformed/Informed
Inexpert/Expert Does not/Does bend facts Incompetent/Competent Unskilled/Skilled
Does not share/Shares values Does not/Does exaggerate Inconsiderate/Considerate Useless/Useful
Does not/Does improve others' lives Inaccurate/Accurate Inconsistent/Consistent Weak/strong principles
What do we really know about
trust in science and scientists?
John C. Besley, Ellis N. Brandt Professor
Michigan State University
2. Background
• Research on public’s views
about science and scientists
• Research to help science
community communicate
more effectively
• Interviews with key actors
• Surveys of scientists
3. Argument 1
People have relatively positive views
about scientists and have for a long time
6. The benchmark … by all categories
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1973
1974
1975
1976
1977
1978
1980
1982
1983
1984
1986
1987
1988
1989
1990
1991
1993
1994
1996
1998
2000
2002
2004
2006
2008
2010
2012
2014
2016
2018
A great deal of confidence
Only some confidence
Only some
confidence
I am going to name some institutions in this country. As far as the people running
these institutions are concerned, would you say you have a great deal of
confidence, only some confidence, or hardly any confidence at all in them?
7. The benchmark … by education
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1973
1974
1975
1976
1977
1978
1980
1982
1983
1984
1986
1987
1988
1989
1990
1991
1993
1994
1996
1998
2000
2002
2004
2006
2008
2010
2012
2014
2016
2018
% Saying “A great
deal of confidence”
Graduate degree
High school/some college
Bachelors degree
Less than high school
I am going to name some institutions in this country. As far as the people running
these institutions are concerned, would you say you have a great deal of
confidence, only some confidence, or hardly any confidence at all in them?
8. The benchmark … by political views (3 categories)
% Saying “A great
deal of confidence”
n = 39,098
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
1974
1975
1976
1977
1978
1980
1982
1983
1984
1986
1987
1988
1989
1990
1991
1993
1994
1996
1998
2000
2002
2004
2006
2008
2010
2012
2014
2016
2018
Liberal
Moderate
Conservative
I am going to name some institutions in this country. As far as the people running
these institutions are concerned, would you say you have a great deal of
confidence, only some confidence, or hardly any confidence at all in them?
14. Other countries: China
Respondents could
select up to two
occupations that
they saw as the
most prestigious
and that they
would prefer
their children to
become …
http://www.crsp.org.cn/pdf/csi_2018.pdf
15. Other Countries:
3M State of Science Index Survey
0
10
20
30
40
50
60
70
80
90
100
I trust scientists.
I trust science.
I believe in scientific claims.
I am skeptical of science.
% Who Agree or Strongly Agree
(n = 1K/country but
survey used quota
based sampling)
19. A problem What do we people really
mean when they say they
have “confidence” or “trust?
20. Argument 2
It’s not enough just to look at overall trust
(… or confidence, credibility, etc.)
21. Our problem
What do people mean when they
say they trust their plumber?
1. They can do the job (ability/competence)
2. They won’t cheat you (integrity)
3. They’re nice/polite (benevolence/warmth)
4. They listen to you (openness/willing to listen)
Erol, Joe the Plumber’s Badass Step Van, via Flickr Creative Commons
22. “Being seen as competent but cold
might not seem problematic until one
recalls that communicator
credibility requires not just status and
expertise (competence) but also
trustworthiness (warmth).”
26. Imagine you’re scheduled for a 60
minute talk or a 600 word article …
#Scicomm vs.
#StratSciComm
The science
Risks/BenefitsEfficacy of
Solutions
Researchers'
Motivation
Researcher’s
Integrity
Researchers'
Competence
Discussion
Also …
• How much time and
resources for preparation?
• Should devote resources to
showing up early/staying late?
• Follow up and Evaluation?
27. There is a community of practitioners
desperate for advice about those choices
#Scicomm vs.
#StratSciComm
28. The US National Science Foundation S&T Survey
(Part of the General Social Survey since 2006)
0
10
20
30
40
50
60
70
80
90
100
Scientists help to
solve problems
Scientists work for the
good of humanity
Scientists want to
make life better for
the average person
Scientists are odd and
peculiar
Public views about scientists:
1983, 1985, 2001, 2012, 2016, 2018
1985 (n = 1,986) 2001 (n = 1,574) 2012 (n = 1,152) 2016 (n = 1,390) 2018 (n = 1,175)
29. Other Countries:
3M State of Science Index Survey
% Who Said ‘Yes’ To Specific Statements as a “main reason” for science skepticism
0
10
20
30
40
50
60
70
80
90
100
Science is influenced by
corporate agendas.
Science is influenced by
government agendas.
Scientists are biased.
Too many conflicting opinions
by scientists.
(n = 1K/country but
survey used quota
based sampling)
45. 1. People have relatively positive views about
scientists and have for a long time
2. It’s not enough just to look at overall trust
3. General views about scientists are different
than views about scientists in specific areas
4. AND … Trust in science/scientists is just one piece
of why people accept or reject scientific arguments
or new technologies This material is based upon
work supported by the National
Science Foundation (NSF, Grant
AISL 1421214-1421723. Any
opinions, findings, conclusions,
or recommendations expressed
in this material are those of the
authors and do not necessarily
reflect the views of the NSF.
46. From work with Anthony Dudo,
University of Texas, Austin; and colleagues
Notes de l'éditeur
Introduce self
Thank you for invitation
Hope day has gone well
Study both public opinion about science and scientists opinions about the public
Today – focused on public opinion but informed by my work trying to help scientists communicate more effectively
It’s late in the day so I’m going to focus on three arguments. This is the first one.
Confidence is stable and relative high over time for the scientific community
This is not true for other groups where there has generally been a decline over time.
Looks similar across full range of response options; very few have ‘only some confidence’
Note education-based divergence.
Some difference by ideology – how big is it really? Still meaningful.
Pew data looks similar, though they suggest a gradual increase in confidence since 2016. Not sure about how substantive these are …
We can also see similar and common demographic divergences.
Fairly positive general trust in Germany.
Fairly positive general trust in Switzerland.
Fairly positive general trust in Sweden.
And China (though this measure is a bit different).
Note that there’s not much difference between trust in science and scientists; some skepticism.
Note wonderful new Wellcome/Gallup new project where they create a general trust index (from sub-scores that we’ll talk about in a bit). Highest trust in most developed countries seems clear.
China is also quite positive.
A map …
What would a message that communicates trust (and trust alone) look like … how useful are general measures.
The second argument
The plumber metaphor …
Literature on the of the sub-dimensions of trustworthiness (popular/common evidence that scientists may be seen as competent but cold)
Organizational literature breaks down warmth into benevolence and integrity.
Idea that trust-beliefs form over time but that people can use them as a tool to make decisions when they’re unsure on the correct outcome.
Being clear about sub-dimensions of trust is important because science communicators face constraints of time, space, attention. They need to make choices.
That means words or time devoted to different trust-related content (you can’t just communicate ‘trustworthiness’)
There’s a big community of people who want evidence-based guidance.
SEI/GSS has sometimes had benevolence/warmth related questions.
The 3M survey has some bits that seem to be about integrity (and scientists don’t do that badly).
Wellcome/Gallup data general index is actually a combination of sub-dimensions.
Lots of similarities between countries in terms of the patterns.
(Countries in next set of slide chosen because that’s where the journalists were from)
Bulgaria is the one that’s not like the others.
SEI/GSS has sometimes broken down trust measures further by focusing on specific topics, rather than trust in a general scientist.
Note that scientists still do pretty well compared other groups.
N = 1K
Note that renewable energy is pretty close to the general number …
Note that there’s also a difference in Pew data between science researchers vs. practitioners; practitioners as closer to the audience seem to do a little better.
Again, we see the normal breakdown by knowledge.
I worry a lot about this; don’t think people’s views magically changed between 2015 and 2017 but I think conservative media voices were probably successful in communicating ‘what conservatives’ are suppose to say/think ….
The questions themselves seem like they’re meant to accentuate the conservative/liberal discrepancy.
And let’s not forgot that trust is just one type of communication objectives/outcomes (and potential driver of behavior/support/acceptance) of science
And let’s not forgot that trust is just one type of communication objectives/outcomes (and potential driver of behavior/support/acceptance) of science