This document summarizes L'Oreal's Brandstorm competition which challenges students to disrupt men's grooming with innovative ideas. It has engaged over 95k participants from 58 countries since 1992. The 2017 competition asks students to develop ideas for new men's grooming technologies, data solutions, or ways to improve L'Oreal's CSR efforts. Finalists will pitch their ideas at L'Oreal headquarters in Paris in June 2017 for prizes and a chance to work with L'Oreal.

2. 58 countries
15K students in 2016
95K participants since 1992

3. GROWING FROM
EXPERIENCE

4. CHALLENGING
EXCHANGES

5. CONSTANT
DEVELOPMENT
MENTORING COACHING E-LEARNING

6. GREAT
CONNECTIONS
L’OREAL
EXPERTS
L’OREAL
EXECUTIVES
STUDENTS
ALL OVER THE
WORLD

7. CELEBRATION
SPIRIT

8. 2017PARTNER BRAND

9. YOUR
MISSION

10. DISRUPT MEN’S GROOMING
WITH LIFE-CHANGING INNOVATION.
YOUR
MISSION

11. PLAY IT
YOUR WAY
BUSINESS, MARKETING,
COMMUNICATION EXPERT IN
NEW TECHNOLOGIES
BRAND
CHALLENGE
NEW TECHNOLOGIES, DATA,
SYSTEMS, SUPPLY
TECH
CHALLENGE

12. START WW
FINALS
NATIONAL
PRE
SELECT.
NATIONAL
SELECTION
REGIONAL
SELECTION
9th Jan 17 15th Jun 17May 17Apr 17Mar 17
YOUR IDEA
3 SLIDES
FULL
PROJECT
CHALLENGE
& FINE-TUNE
PITCH TO
VIP JURIES
TEAM UP,
INVITE A MENTOR

13. PARIS’
INTERNATIONAL
FINAL
June 15th, 2017

14. L’OREAL
IMMERSION
DAY 1
Discovery of the L’Oréal HQ
Coaching sessions
Pitch & Q&A preparation
Connection cocktail

15. PITCH, EXCHANGE,
CELEBRATE
DAY 2
All-day innovation fair
VIP Jury from L’Oréal & partners
Prizes announced at night
Celebration
NEW!

16. EXPERT IN
NEW TECHNOLOGIES
10000€
TECH
AWARD
5000€
CSR
AWARD
10000€
BRAND
AWARD
INTERNATIONAL
WINNERS

17. JOIN
NOW
www.brandstorm.loreal.com
REGISTER
NETWORK
BUILD A TEAM

18. GET TO KNOW
@lorealmen
@lorealmen
@lorealmenexpert
STAY AHEAD OF THE GAME
MEN EXPERT

19. brandstorm.loreal.com
lorealbrandstormofficial
@bstormofficial
@brandstorm_official
STAY
TUNED

20. #Brandstorm2017
#InnovatorsOnly
#StayAheadOfTheGame

21. GET
READY