Discover what life is like at L'Oréal Deutschland: hear from our employees working across our international brand portfolio about the challenges they face in the German beauty market and how they overcome them, the digital beauty revolution and what you wouldn't know unless you worked here...
The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us.
L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country.
L’Oreal offers products to the globe with strong local relavance.
L’Oréal’s brand portfolio is divided into 4 Divisions.
The Divisions developed a deep knowledge on each consumption universe and distribution channel.
The diversity of our portfolio and brands – whether international or regional in scope – enable the group to meet all beauty aspirations all over the world.
L’Oreal is built out of 32 international brands (2014 brand acquisitions: Decléor, Carita, NYX, MAGIC HOLDINGS ), being them unique and complementary.
*For your action: You can add in this chart possible local brands operating in your country
The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us.
L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country.
L’Oreal offers products to the globe with strong local relavance.
The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us.
L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country.
L’Oreal offers products to the globe with strong local relavance.
The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us.
L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country.
L’Oreal offers products to the globe with strong local relavance.
The word ‘universalization’ is created by L’Oréal. It is globalization but with clear respect for differences: differences in needs but also differences in desires, dreams, cultures, and traditions. It’s really a way of seeing the world, a vision that should inspire each one of us.
L’Oreal establishes global brands but meanwhile customize the formulae to create tailor-made products in each country.
L’Oreal offers products to the globe with strong local relavance.