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Marine Stewardship Council 
Delivering 
Annual report 2013-14 
sustainable seafood 
Stewardship Council
is of the world’s oceans teeming with life, and seafood supplies safeguarded for this and future generations. Our vision is to use our ecolabeland fishery certification program to contribute to the health of the world’s oceans by recognisingand rewarding sustainable fishing practices, influencing the choices people make when buying seafood and working with our partners to transform the seafood market to a sustainable basis. Our mission
Making a difference worldwide 
MSC’s two standards: 
300+ 
Fisheries are certified or working towards certification 
Chain of Custody 
Traces what’s on your plate back to a sustainable fishery 
Figures from MSC Annual Report 2013-14
Growth of supply 
224 
MSC certified fisheries with 98 in assessment 
10% 
of seafood comes from fisheries engaged in the MSC program 
Figures from MSC Annual Report 2013-14
Growth of markets 
$4.8bn 
Retail market value of MSC certified and labelled products 
23,000 
Labelled products available in over 100 countries 
Figures from MSC Annual Report 2013-14
Good for the fish 
575 
Action plans completed since 1999 
94% 
of fisheries in the program meet best practice for stock health 
Data from MSC Global Impacts Report (1999-2013)
In 2004, South Africa’s hake trawl fishery became the first fishery in Africa to obtain MSC certification. As a condition of certification, the fishery –South Africa’s most valuable –had to assess the risk of seabird bycatch. 
Good for the environment 
99% 
Reduction in accidental albatross deaths and a 90% decrease in seabird mortality overall 
Data from MSC Global Impacts Report (1999-2013) 
Read more www.msc.org/southafricanhake
Other independent studies showed that the value of the fishery would be reduced by 35 per cent over five years if it were not MSC certified, and that MSC certification contributes up to an estimated 12,000 full time equivalent jobs in the hake industry. 
Good for people 
12,000 
Jobs protected through sustainable fishing practices 
$187m 
Value of export market to the UK, Germany, Switzerland, Sweden and Australia 
Read more www.msc.org/southafricanhake
Increased awareness and recognition 
Rio 2016 
Will promote MSC- certified seafood during the Olympic and Paralympic Games 
Data from MSC Global Impacts Report (1999-2013)
12.7% MSC-certified whitefish 
Good for business 
Independent academic studies have shown that MSC certification of some species draws a price premium. 
14.2%MSC-certified Alaska pollock 
10% MSC-certified haddock 
13.1% MSC-certified salmon 
Figures from MSC Annual Report 2013-14
Global impact 2013 
Chile 
A mussel fishery became the first MSC- certified fishery in Chile 
Fiji 
65% of all tuna now harvested by vessels in the MSC certified fleet 
Russia 
More than 70% of the total Russian pollockcatch becomes certified 
Figures from MSC Annual Report 2013-14 
USA 
The American Scallop Association (ASA) completed MSC certification 
54% Proportion of global toothfishstocks MSC-certified
Developing world 
7% 
Proportion of developing world fisheries in program 
Data from MSC Global Impacts Report (1999-2013)
Partner support 
Figures from MSC Annual Report 2013-14
What our partners say… ‘We at Fish & Co believe that we can all enjoy eating seafood for years to come, if we consciously decide to only use certified sustainable catch’Tom Kime, executive chef at Fish & Co the sustainable seafood cafe, the first MSC- certified restaurant in New South Wales, Australia.
www.msc.org 
More information: 
Annual Report 2013-14 > Global Impacts Report 2014 > 
Thank you

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MSC Annual Report 2013-14 summary

  • 1. Marine Stewardship Council Delivering Annual report 2013-14 sustainable seafood Stewardship Council
  • 2. is of the world’s oceans teeming with life, and seafood supplies safeguarded for this and future generations. Our vision is to use our ecolabeland fishery certification program to contribute to the health of the world’s oceans by recognisingand rewarding sustainable fishing practices, influencing the choices people make when buying seafood and working with our partners to transform the seafood market to a sustainable basis. Our mission
  • 3. Making a difference worldwide MSC’s two standards: 300+ Fisheries are certified or working towards certification Chain of Custody Traces what’s on your plate back to a sustainable fishery Figures from MSC Annual Report 2013-14
  • 4. Growth of supply 224 MSC certified fisheries with 98 in assessment 10% of seafood comes from fisheries engaged in the MSC program Figures from MSC Annual Report 2013-14
  • 5. Growth of markets $4.8bn Retail market value of MSC certified and labelled products 23,000 Labelled products available in over 100 countries Figures from MSC Annual Report 2013-14
  • 6. Good for the fish 575 Action plans completed since 1999 94% of fisheries in the program meet best practice for stock health Data from MSC Global Impacts Report (1999-2013)
  • 7. In 2004, South Africa’s hake trawl fishery became the first fishery in Africa to obtain MSC certification. As a condition of certification, the fishery –South Africa’s most valuable –had to assess the risk of seabird bycatch. Good for the environment 99% Reduction in accidental albatross deaths and a 90% decrease in seabird mortality overall Data from MSC Global Impacts Report (1999-2013) Read more www.msc.org/southafricanhake
  • 8. Other independent studies showed that the value of the fishery would be reduced by 35 per cent over five years if it were not MSC certified, and that MSC certification contributes up to an estimated 12,000 full time equivalent jobs in the hake industry. Good for people 12,000 Jobs protected through sustainable fishing practices $187m Value of export market to the UK, Germany, Switzerland, Sweden and Australia Read more www.msc.org/southafricanhake
  • 9. Increased awareness and recognition Rio 2016 Will promote MSC- certified seafood during the Olympic and Paralympic Games Data from MSC Global Impacts Report (1999-2013)
  • 10. 12.7% MSC-certified whitefish Good for business Independent academic studies have shown that MSC certification of some species draws a price premium. 14.2%MSC-certified Alaska pollock 10% MSC-certified haddock 13.1% MSC-certified salmon Figures from MSC Annual Report 2013-14
  • 11. Global impact 2013 Chile A mussel fishery became the first MSC- certified fishery in Chile Fiji 65% of all tuna now harvested by vessels in the MSC certified fleet Russia More than 70% of the total Russian pollockcatch becomes certified Figures from MSC Annual Report 2013-14 USA The American Scallop Association (ASA) completed MSC certification 54% Proportion of global toothfishstocks MSC-certified
  • 12. Developing world 7% Proportion of developing world fisheries in program Data from MSC Global Impacts Report (1999-2013)
  • 13. Partner support Figures from MSC Annual Report 2013-14
  • 14. What our partners say… ‘We at Fish & Co believe that we can all enjoy eating seafood for years to come, if we consciously decide to only use certified sustainable catch’Tom Kime, executive chef at Fish & Co the sustainable seafood cafe, the first MSC- certified restaurant in New South Wales, Australia.
  • 15. www.msc.org More information: Annual Report 2013-14 > Global Impacts Report 2014 > Thank you