4. Face-to-Face Networking
• Focus on 3 things - note on Business Cards
– Past Experience – to align with your Future Aspirations
– Past Companies - to identify companies of interest
– Future Aspirations - to be able to generate leads for them
• Pick 5 People of Interest
– Nurture the Relationship
– Send Follow Up Emails with Leads
– Remind them of your skills and your Career Aspirations
• Keep in touch – make it a point to call 5 every week
• DropCard – www.dropcard.com
6. Company Research/Follow Up
• Company Research
– Company Website
– LinkedIn
– Google Search
– Annual Statement – for publicly Traded Companies
• Mailings
– Direct mail (Dear Hiring Manager)
• 50 – 100 per month (No follow up w/o response)
– Targeted mail (Dear Dept Manager, John Smith)
• 20-25 per week (100% follow up with call and/or letter)
• Follow Up (Networking Contacts)
– Send them Teasers – Snippets from Competition, Industry Sector
Analysis, any findings from Annual Report
– Remind them of your skills and your Career Aspirations
8. Automate your Job Search
• Reduce time spent looking for a job on boards
to no more than 5% by:
– Creating Save Searches - Set up Job Search
Agents on Job Boards
• Age of Jobs
• Email Frequency
– Setting up Multiple Job agents
• Specific jobs will get emailed to your Inbox every day
– Use RSS Feeds (Real Simple Syndication) – see
how
16. Streamline Resume
• Establish Top Section – Career Summary –
– Bullet List (5-6 Quantified Achievements)
– Teaser for the rest of the resume
– Place for Keywords/Revisions
• Establish Keywords
– Technical Keywords – from Job Posting
– Behavioral Keywords – from Company Website
• Tailor Resume top section & Keywords for the
TARGET Jobs
• Embed your LinkedIn Profile Link and add other
Hyperlinks
18. LinkedIn Profiles: Key Areas to Optimize
Upload a
professional looking
Photo
Use industry relevant
Job Titles
Provide relevant updates List current and
on what you previous professional
are currently experience, as well as
working on education
19. Continued
Link to your
past/present
Company
Optimize both of
these sections by
providing detailed
descriptions of
your experience
and expertise
Use Key Search
terms and Keywords
20. Continued
The experience
section provides
another chance
to share your
expertise and
professional
accomplishments
Be sure to use
relevant, industry
specific keywords
21. Continued
Remember:
Recommendations
don’t need to Obtain recommendations.
be long to be Reach out to current and
effective! former bosses and
past colleagues to provide
feedback
on your capabilities
Recommendations
serve as important
third-party
validation
22. Continued
Personalize your
page by sharing
interests and hobbies
you enjoy outside
of the office
Join groups and
participate in
Targeted discussion
boards
23. LinkedIn Best Practices
• Make sure your profile on LinkedIn highlights your accomplishments and not just what you were
responsible for.
• Think about what search terms recruiters or hiring managers may enter to look for people like you.
Make sure those terms are in your profile.
• Be sure to connect with everyone who knows you and is likely to be willing to recommend you. Go
to Find Contacts or download the Outlook Toolbar if you use Outlook.
• In addition to applying for a job listed on LinkedIn, request a referral to the poster. Research the
poster, so your cover letter can be as personalized and targeted as possible.
• When you apply for a job, try to find an Insider – your LinkedIn Contact and get a
Recommendation
• 10 organizations you would like to work for - see who do you know there.
• Search for people like you and see where they are working.
• See what your former classmates are up to.
• Use 1st Level Contacts and Groups to grow network
24. Remember: Build an Interview Pipeline
Week 1
Interviews Follow Up
Research Mailing Follow Up
Week 2
Interviews Follow Up
Research Mailing Follow Up
Week 3
Interviews Follow up
Research Mailing Follow Up
Week 4
Interviews
Research Mailing Follow Up
Week 5
Int
Research Mailing Follow Up
25. Your Focus Areas as an Active Job Seeker
Stand Out Leverage the Network
LinkedIn, Twitter,
How do I STAND Facebook…how do
OUT or find some I leverage my
inside connection network in my job
for a job posting? search?
Search Organize
How can I quickly How do I
search all manage my job
available jobs on search and stay
the web from one organized?
site?
