Emil Enstrom, Vice President of Enterprise Accounts

1. What is your Print Transformation Strategy?

3. 3rd Platform
A Paradigm Shift Within the Industry
Business Information Needs are Changing…
…particularly in an IT market that is increasingly offering
solutions that shift users further away from a reliance on
paper-based output.
…the print industry is in the midst of a seismic "once
every 20–25 years" shift to a new technology platform
based on mobility, cloud, big data, and social
technologies.
…suppliers and customers will need to exploit this "3rd
platform" to drive future growth and innovation. In fact,
we anticipate that the "3rd platform" will drive the bulk of
IT industry growth over the next dozen or so years.

4. Business Transformation
What is Gartner saying about MPS & MCS
Savings opportunities for customers are increasing as the focus of
MPS shifts from optimizing hardware to optimizing business
processes. Print optimization leads should choose a provider that
also offers consultation as the market transitions to managed
content services (MCS).

6. From Managing Print Devices
To
Managing Print Behavior
From Manage Print Services
To
Manage Content Services

9. Communicate Your Message
• Expert on You the Customer
• Improve the user experience
• Understand and assess entire print ecosystem
• Human to Human
• Create New Value

11. Differentiate
• The approach
• Insight
• More than print
• Innovation & Execution

13. Focus on Business Outcomes
• Print policy
• Phased approach
• Scalable platform
• Effective vs Efficient
• Spend reduction
• Technology partner
• Global

14. Thank You!

16. 10:45-11:30 AM Morning Breakout Session
HPE
Breakout Room: Delta 360 Club
“Benefits of Transforming to a Hybrid
Infrastructure”
Timm Ideker, Director of Sales, Enterprise
Group
CANON
Breakout Room: Interview Room
“Learn How to Efficiently Manage Your Print
and Scan Environment”
Dana Mawn, Business Development
Consultant – NT-ware USA
NIMBLE STORAGE
Breakout Room: Guest Locker Room
“Overcoming the App-Data-Gap using a
Predictive Flash Platform”
Mitch Gram, Sr. Sales Engineer
M-FILES
Breakout Room: Main Field
“What You Don't Know About Document
Management – But Should”
Corey Candela, Channel Account Manager