Created by the team at Twenty20. Your source for native, social stock photos. Twenty20.com Twitter is the future of brand to customer interaction. Everyday, Twitter sees 500 million tweets. In 2015, it's time to go beyond hashtags with 1. native advertising 2. higher engagement 3. great content. Native advertising is a huge opportunity. It's essential for you to communicate directly with your customers, whether you are @mentioned or decide to engage in a conversation. Following helps build a great two way relationship. The trick to creating great content is to use native, social photos. Great visuals will help you attract new customers. It's time to go beyond the hashtags to growing on Twitter your Twitter followers. Native, social photos will help you along the way. Created by Twenty20 - your source for native, social photos.

1. Twitter
GROW YOUR
FOLLOWING
2015 GUIDE:

2. BRAND TO CUSTOMER
INTERACTION
particularly on mobile.
Twitter is the future of

3. 500million
tweets
49%of users
follow brands
80%
on mobile
Everyday, Twitter sees
Source: Twitter
of users

4. “JUST ADD
HASHTAGS”
In 2014, everyone was saying:

5. BEYOND
HASHTAGSto drive engagement.
In 2015, it’s time to go

6. 2. Engage with others
3. Tweet great content
1. Use native advertising
GROWTH TOPICS

7. WAIT!
Want to read this as a
high-quality PDF?
DOWNLOAD

8. Use Native
Advertising
1

9. Twitter spent 2014
launching new ad units.

10. Now you can…

11. Leverage robust tracking and reporting
to deliver ads based on keywords,
interests, & tailored audiences.

12. Create incredibly engaging ads using bold
creatives, great CTAs & native feeling images
across web & mobile.

13. To get the best results…

14. GET IN EARLY
Twitter’s ad ecosystem is much less
cluttered ~ meaning fewer advertisers
bidding on your audience.

15. Source: Forrester
Twitter has only 11% of the
advertising quantity that
Facebook does.

16. Engage
with others
2

17. It’s essential to
communicate directly
with your followers.

18. Retweet valuable
content that influencers
or your followers post.

19. Respond to your @
mentions to create an
engaged conversation.
@

20. @
When your followers call you out, it’s a
huge opportunity to show you care &
keep them engaged in the future.

21. Follow to build two-way
relationships
85% of Twitter users say they feel
more connected to businesses after
following them.
Source: Twitter

22. Tweet great
content
3

23. More tweets=More followers
Source: beevolve.com
For a majority of Twitter users, their priority
is consuming content. And it shows.

24. BUT,
The top reasons to be
unfollowed are tweeting
1. With too great frequency
2. Uninteresting content
Source: http://an.kaist.ac.kr/~haewoon/papers/2011-chi-unfollow.pdf

25. Focus on tweeting
enticing, great
content.

26. top reasons that users
follow brands:
because they
like the brand
55% for special offers
& promotions
52% to stay up to
date with
brand news
51%
Source: Nielsen
When crafting your
tweets, consider the

27. MOST IMPORTANTLY,
the trick to
creating engaging
content is…

28. Use native,
social photos.

29. A growing emphasis
on photos defines
the future of Twitter.

30. Visual content is the
quickest way to grab
users’ attention.

31. Feel like you belong in
the feed with real-life
images from social.

32. Why worry about
140 characters if
you can speak
1,000 words?

33. 2015is time to go
beyond the hashtag and
start innovating onTwitter.

34. TWITTERis a
direct channel to connect
with customers that are
craving content.

35. NATIVE IMAGES
are the secret to capturing
attention & growing your
Twitter following.

36. Read the full whitepaper.
WHAT MAKES AN
AUTHENTIC PHOTO?
SEE THE DIFFERENCE

37. Your source for mobile, social images.
No more boring stock.
Created by the team at Twenty20.

38. Authentic, real-world photos
drive engagement.
NEED PHOTOS FOR
YOUR NEXT PROJECT?
SEE THE DIFFERENCE