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WHY TODAY’S MARKETING
STRATEGY SHOULD PULL, NOT PUSH
STOP POKING ME
MARKETERS,
people are sheep and will buy
based on whatever you say.
Check out the full #AskGaryVee article here.
The most untrue stat...
Nobody is trying to meet the consumer
where they actually are. When that TV ad
comes on, the consumer tunes out.
“
”
They pick up their phone and they're
tweeting, texting and updating their status.
“
”
Why aren't you on Facebook with them?
Why aren't you tweeting with them?
“
”
Gary, we couldn’t agree more.
Where are your customers?
Ask yourself the question:
The percent of online
adults continues to rapidly
grow for Facebook,
Linkedin, Pinterest, Twitter,
and Instagram.
They’re ...
251%i n t h e n e x t
f o u r y e a r s
Expect mobile
t o g r o w
Source: eMarketer
And they’re on their phones.
They’re engaging with their friends
and building new relationships.
Sharing photos of everyday moments.
How do you fit into their world?
• Have conversations with them
• Create great content they want
to talk about and share
YOU NEED TO:
Stop pushing them towards your brand
with traditional marketing.
Pull them in with great,
authentic content.
Avoid feeling spammy & fake.
Use authentic, engaging photos to
act like your followers.
Which is an authentic photo?
AUTHENTIC,
REAL-WORLD
STOCK PHOTOS
EXPLORE TWENTY20
Your source for real-world, authentic images.
No more boring stock.
Created by the team at Twenty20.
Authentic, real-world photos
drive engagement.
NEED PHOTOS FOR
YOUR NEXT PROJECT?
EXPLORE TWENTY20
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Marketers, Stop Poking Me | Why Today's Marketing Strategy Should Pull, Not Push

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Marketers, Stop Poking Me | Why Today's Marketing Strategy Should Pull, Not Push

  1. WHY TODAY’S MARKETING STRATEGY SHOULD PULL, NOT PUSH STOP POKING ME MARKETERS,
  2. people are sheep and will buy based on whatever you say. Check out the full #AskGaryVee article here. The most untrue statement of all is still circulating…“ ”-Gary Vaynerchuk
  3. Nobody is trying to meet the consumer where they actually are. When that TV ad comes on, the consumer tunes out. “ ”
  4. They pick up their phone and they're tweeting, texting and updating their status. “ ”
  5. Why aren't you on Facebook with them? Why aren't you tweeting with them? “ ”
  6. Gary, we couldn’t agree more.
  7. Where are your customers? Ask yourself the question:
  8. The percent of online adults continues to rapidly grow for Facebook, Linkedin, Pinterest, Twitter, and Instagram. They’re on social. Source: Pew Research Center
  9. 251%i n t h e n e x t f o u r y e a r s Expect mobile t o g r o w Source: eMarketer And they’re on their phones.
  10. They’re engaging with their friends and building new relationships.
  11. Sharing photos of everyday moments.
  12. How do you fit into their world?
  13. • Have conversations with them • Create great content they want to talk about and share YOU NEED TO:
  14. Stop pushing them towards your brand with traditional marketing.
  15. Pull them in with great, authentic content.
  16. Avoid feeling spammy & fake. Use authentic, engaging photos to act like your followers.
  17. Which is an authentic photo?
  18. AUTHENTIC, REAL-WORLD STOCK PHOTOS EXPLORE TWENTY20
  19. Your source for real-world, authentic images. No more boring stock. Created by the team at Twenty20.
  20. Authentic, real-world photos drive engagement. NEED PHOTOS FOR YOUR NEXT PROJECT? EXPLORE TWENTY20
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