In 2016, 20 recipients were chosen to receive a full-tuition scholarship to University of Phoenix through NRF's Dream BIG scholarship, learn their inspiring reasons for going back to school. https://nrf.com/career-center/scholarships/dream-big-scholarship
3. nrf.com/dreambig
Class of 2016
Item Setup Specialist
The Kroger Co.
Degree: Bachelor’s
LORI SAVAGE
Retail is more than just
selling products and services to
the public. It’s also about
interacting with the community
and making a difference in the
lives of the people who visit
your stores every day.
4. nrf.com/dreambig
Class of 2016
Procurement Coordinator
The Container Store
Degree: Bachelor’s
KEVIN JACKSON
The camaraderie in a
retail environment is
one that I don’t think
you can find in any
other profession.
Coworkers truly work
as one unit, no matter
the assigned
position.
5. nrf.com/dreambig
Class of 2016
Administrative Assistant
Walgreens
Degree: Bachelor’s
CONSUELO BELTON
I am a problem solver, but I
dream of becoming an innovator
as well…I want my career in
retail to feed my natural
curiosity and challenge my
analytical abilities.
7. nrf.com/dreambig
Class of 2016
Store Sales Director
Fred Meyer
Degree: Bachelor’s
NICOLE HEIDEN
As a student of the industry, I have
come to love retail. There has been
no shortage of opportunities for me
to grow, and the more I grow and
develop, the more I give back to
others in the industry.
8. nrf.com/dreambig
Sales and Service Manager
West Elm
Degree: Bachelor’s
FRANKIE ISRAEL
When I think of my
dreams in retail, all I can see
is the impact I can make on how
the world views retail. I dream of a
retail world where clients are excited to
know how and where products were made,
encouraging international cooperation
through the trade of goods, and
creating a sense of home when
anyone walks into a
retail space.” Class of 2016
9. nrf.com/dreambig
Class of 2016
Lease Administrator
H & M
Degree: Bachelor’s
MICHELLE MIRANDA
I dream to
be successful. I dream
to be a role model.
I want to live knowing
I took the chances
that were provided to me
and I put the work in.
I dare to
dream BIG
10. nrf.com/dreambig
Class of 2016
Associate Buyer
Beall’s
Degree: Master’s
AMBER GRACE
I never want to be content in
doing the bare minimum. To me,
that is not an asset. The retail
industry is always changing, and
I want to do my part in making
sure that I am changing and
growing with it.
13. nrf.com/dreambig
Class of 2016
Recruiting Analyst
Nordstrom
Degree: Bachelor’s
SHANDACE LERMA
“I am eternally grateful to have such a
wonderful example of how to take care
of others, chase your dreams and leave
a legacy of greatness.”
14. nrf.com/dreambig
Class of 2016
Associate Store Team Leader
Whole Foods Market
Degree: Bachelor’s
KRISTI MALICOAT
“Today my mom is my best friend.
Finishing my degree would be one of
the proudest days of her life. “
15. nrf.com/dreambig
Class of 2016
Sr. Training Lead , Stores
Crate & Barrel
Degree: Master’s
ELIZABETH MURPHY
“As a leader in business, I try to exhibit
these same qualities I admire most in
my mother. I am passionate about
personal development and learning
within our organization.”
16. nrf.com/dreambig
Class of 2016
Store Manager
EXPRESS
Degree: Master’s
BRITTANY PFLEUGER
“My mother is my biggest motivation
to get my master’s degree. She
continuously encourages me to better
myself and never give up.”
18. nrf.com/dreambig
Class of 2016
Recruiting Supervisor
The Kroger Co.
Degree: Bachelor’s
BRANDI MCKINNEY
GOAL: To make a long-term,
meaningful impact on
company operations.
20. nrf.com/dreambig
Class of 2016
Assistant Store Manager
vineyard vines
Degree: Bachelor’s
RACHAEL KUCHAR
GOAL: To improve the
lives of associates and
customers throughout
the company.
21. nrf.com/dreambig
Class of 2016
Assistant Manager
maurices
Degree: Bachelor’s
DANIELLE DAVIDSON
GOAL: To inspire employees to
continue to learn and grow by
finding new and innovative ways
of making learning on the job
exciting.
22. nrf.com/dreambig
Class of 2016
Regional Human Resources Manager
bebe Stores
Degree: Bachelor’s
HEATHER HILTON
GOAL: To build learning
platforms and mold the
future of the brand.
25. The National Retail Federation collaborates with University
of Phoenix to offer the Dream BIG Scholarship to retail
employees who want to enhance their careers through
education. Recipients receive a full-tuition scholarship
to help them pursue their big dreams.
www.nrf.com/dreambig