In 1995, NetApp was a two-year-old company making its debut on the NASDAQ stock exchange. Over the course of the past 20 years, the world of data has experienced a few changes. Leading organizations worldwide count on NetApp for software, systems and services to manage and store their data. Customers value our teamwork, expertise and passion for helping them succeed now and into the future. To learn more visit www.netapp.com.

1. TWENTY YEARS OF DATA
In 1995, NetApp was a two-year-old company making its debut on the NASDAQ stock exchange.
Over the course of the past 20 years, the world of data has experienced a few changes.
WHAT’S NEXT?
NetApp has guided businesses through every twist and turn of the past 20 years, and we’re
geared up to take on the future. We have a vision that makes it easier than ever for businesses to
manage their data with full control and flexibility. That’s the promise of Data Fabric, NetApp’s
vision for the future of data management. A data fabric seamlessly connects different data man-
agement environments into a cohesive, integrated whole.
Business Entertainment Finance Healthcare
Big and
Bigger Data
CIO magazine, making
predictions for the year 2010,
writes, “Just about everything
and everybody will be
connected, and there will be a
lot more intelligence going
around—whether you’re talking
knowledge workers
collaborating globally or smart
devices communicating with
each other and with people.”
1
Business
“Y2K” arrives and passes with few glitches or
catastrophes, thanks to extensive preparation.
5
Business
Gartner encourages CIOs to familiarize themselves
with emerging technologies like Skype and 3G data.
10
Business
The first iPhone debuts, making it even more
popular for consumers to access data from cellular
devices.
12
Business
The Nest thermostat is
introduced, bringing the
“Internet of Things” into
many homes.
16
Business
Gartner predicts that by 2018, 50% of an
enterprise's data will reside external to
the data center.
21
Business
The DVD format is first introduced. DVDs
have the same dimensions as CDs, but
much higher capacity: 4.7 GB vs. 700 MB.
Twister is the first major movie to be
released on DVD.
2
Entertainment
The amount of information transmitted
globally over the Internet is projected to
double annually.
9
Big and Bigger Data
The first scientific study on worldwide data
generation finds that 1.5 exabytes (1,500 petabytes)
are generated over the course of the year.
4
Big and Bigger Data
A research article speculates that a few thousand
petabytes of data exist in the entire world.
3
Big and Bigger Data
161 exabytes of data are generated
throughout the year, according to IDC.
11
Big and Bigger Data
IDC estimates that 1,227 exabytes of data
are generated over the course of the year.
15
Big and Bigger Data
Researchers calculate that a full 90%
of all the data in the world has been
generated in the past two years.
20
Big and Bigger Data
IDC estimates that 2,837 exabytes
of data are generated over the
course of the year.
17
Big and Bigger Data
9.4% of U.S. hospitals have adopted
an EHR system.
13
Healthcare
78% of office-based physicians
report using EHRs.
18
Healthcare
75.5% of U.S. hospitals have adopted an EHR system.
22
It’s predicted that health care and medical app downloads
will reach 142 million by 2016.
23
Healthcare
18% of office-based
physicians report using
Electronic Health Records
(EHRs).
7
EHRs offer patients
better access to their health
information and make it
easier for healthcare
providers to share relevant
patient information.
Healthcare
18% of adult Internet users participate in
online banking.
6
Finance
61% of adult Internet users
participate in online banking.
19
Finance
The Blu-ray disc format debuts.
Dual-layer Blu-ray discs can store up
to 50 GB of data; dual-layer DVDs max
out at 8.5 GB.
8
Entertainment
All U.S. television broadcasting goes digital.
14
Entertainment
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
2011
2012
2013
2014
1995
44,838,900
Internet Users
0.8%
Penetration
77,433,860
Internet Users
1.3%
Penetration
120,758,310
Internet Users
2%
Penetration
188,023,930
Internet Users
3.1%
Penetration
280,866,670
Internet Users
4.6%
Penetration
413,425,190
Internet Users
6.7%
Penetration
500,609,240
Internet Users
8.1%
Penetration
662,663,600
Internet Users
10.6%
Penetration
778,555,680
Internet Users
12.2%
Penetration
910,060,180
Internet Users
14.1%
Penetration
1,029,717,906
Internet Users
15.8%
Penetration
1,157,500,065
Internet Users
17.6%
Penetration
1,373,040,542
Internet Users
20.6%
Penetration
1,562,067,594
Internet Users
23.1%
Penetration
1,752,333,178
Internet Users
25.6%
Penetration
2,034,259,368
Internet Users
29.4%
Penetration
2,272,463,038
Internet Users
32.5%
Penetration
2,511,615,523
Internet Users
35.5%
Penetration
2,712,239,573
Internet Users
37.9%
Penetration
2,925,249,355
Internet Users
40.4%
Penetration
1. CIO Magazine, December 15, 1995, p. 37
2. http://www.computerhistory.org/timeline/1995/
3. http://www.lesk.com/mlesk/ksg97/ksg.html
4. http://www2.sims.berkeley.edu/research/projects/how-much-info/
5. http://www.computerhistory.org/timeline/2000/
6. http://www.pewinternet.org/2013/08/07/51-of-u-s-adults-bank-online/
7. http://www.cdc.gov/nchs/data/databriefs/db143.htm
8. http://www.blu-ray.com/faq/#bluray_vs_dvd_comparison
9. http://web.archive.org/web/20030710035335/http://maccentral.-
macworld.com/news/2003/03/06/internet/
10. “CIO Update: CIOs' 'Must Do' Resolutions for 2005,” Gartner, 12 January 2005
11. The Expanding Digital Universe: A Forecast of Worldwide Information Growth through 2010
12. http://money.cnn.com/2007/01/09/technology/apple_jobs/
13. https://www.healthit.gov/sites/default/files/oncdatabrief16.pdf
14. http://dtv.gov/
15. http://www.strategyand.pwc.com/global/home/what-we-think/re-
ports-white-papers/article-display/welcome-to-the-data-economy
16. http://www.computerhistory.org/timeline/2011/
17. http://www.zdnet.com/article/big-data-an-overview/
18. http://www.cdc.gov/nchs/data/databriefs/db143.htm
19. http://www.pewinternet.org/2013/08/07/51-of-u-s-adults-bank-online/
20. http://www.sciencedaily.com/releases/2013/05/130522085217.htm
21. “Trends CIOs Should Watch as the Cloud Integrated Storage Industry Evolves,” Gartner, 4
August 2014
22. https://www.healthit.gov/sites/default/files/data-brief/2014HospitalAdoptionDataBrief.pdf
23. http://www.amednews.com/article/20120220/business/302209960/6/
Sources
Learn more: netapp.com/datafabric