SlideShare une entreprise Scribd logo
1  sur  22
Burson-Marsteller
  Asia-Pacific

 Social Media
  #Infographics
       H1 2011

        August 2011




        twitter.com/BMAsiaPacific
          Burson-Marsteller.Asia
   facebook.com/BursonMarsteller.Asia
Welcome

1    Asia-Pacific
2    Australia
3    China
4    Hong Kong
5    India
6    Indonesia
7    Japan
8    Malaysia
9    Philippines
10   Singapore
11   South Korea
12   Taiwan
13   Thailand
14   Vietnam

     References
     About Burson-Marsteller Asia-Pacific
     Further Info




           twitter.com/BMAsiaPacific
             Burson-Marsteller.Asia
      facebook.com/BursonMarsteller.Asia
WELCOME
                   The Asia-Pacific region’s rapid uptake of digital
                   media and its sheer diversity of digital platforms
                   and communities is a truly breathtaking
                   phenomenon. In the last few years, with online and
                   mobile penetration increasing rapidly across all
                   Asian markets, and consumers spending more
                   time creating, consuming and sharing information,
                   the Asia-Pacific region is one of the fastest-growing
                   digital landscapes in the world.

Indeed, as Asian digital communities - from Chennai to Chengdu to
Cairns - increasingly spend time consuming information and dynamic
content from online sources, we are witnessing a shift in magnitude in
how companies need to plan and manage communications for the
future. The possibilities are exciting. Identifying digital influencers and
engaging with online social communities has fast become the ‘new
normal’ at Burson-Marsteller in Asia-Pacific.

Our region’s diversity is staggering, with 2,000 spoken languages, a
myriad of ethnicities, faces, nationalities and geographic landscapes.
Perhaps no other continent on this planet is quite as dynamic, and
Asia-Pacific’s digital landscape mirrors the momentum towards social
media.

As the digital infographics presented in this booklet show, the
penetration, platforms and social networks are different in each of our
Asia-Pacific markets. One fact is consistent though - digital is here to
stay.

I hope you enjoy our Internet landscape infographics compilation -
the first of many efforts to share insights and perspectives on the
game-changing ideas and topics that fascinate and inspire us during
these exciting times.




Bob Pickard
President & CEO
Burson-Marsteller, Asia-Pacific
1
Social Media Infographics Asia & Pacific
2
3
4
5
6
7
8
9
10
11
12
13
14
REFERENCES
Country infographics

Sources: Google Ad Planner, Internetworldstats.com
Note: Google Ad Planner does not include Google.com and
local Google search sites


Regional infographics

Sources: Google Ad Planner, checkfacebook.com,
internetworldstats.com



More at:     www.bursonmarsteller.asia

             www.slideshare.net/bmasia
ABOUT
Burson-Marsteller Asia-Pacific is the leading
consultancy for organizations communicating in Asia-
Pacific and internationally. With a presence in the region
dating back to 1973, Burson-Marsteller Asia-Pacific
today includes 30 offices and affiliates in 16 countries
integrated seamlessly into a global network operating
in 98 countries.

Our Evidence-Based approach to communications
provides our clients with effective, data-driven
programs delivered through multiple channels and
focused on tangible, measurable results.

B-M Digital is Burson-Marsteller Asia-Pacific’s digital and
social media marketing capability. B-M Digital enables
organizations to utilize social media and word of mouth
in an integrated, sustainable and measurable manner.

D/BM is Burson-Marsteller’s integrated digital and
social media influencer practice for China. D/BM
supports clients by monitoring digital influencers and
communities, by nurturing brand advocates, and by
creating programs and campaigns that enable
reputation and business.




                  twitter.com/BMAsiaPacific
                    Burson-Marsteller.Asia
             facebook.com/BursonMarsteller.Asia
FURTHER INFO

About this booklet, please
contact



Albert Periera                     Gosuke Kumamura
Albert.periera@bm.com              Gosuke.kumamura@bm.com



Charlie Pownall                    Zaheer Nooruddin
charlie.pownall@bm.com             zaheer.nooruddin@bm.com




                                   .




                      twitter.com/BMAsiaPacific
                        Burson-Marsteller.Asia
                 facebook.com/BursonMarsteller.Asia
Burson-Marsteller
   Asia-Pacific

  Social Media
  #Infographics
         H1 2011

         August 2011




        twitter.com/BMAsiaPacific
          Burson-Marsteller.Asia
   facebook.com/BursonMarsteller.Asia

Contenu connexe

Similaire à Social Media Infographics Asia & Pacific

Corporate Communications in the Age of Social Technology
Corporate Communications in the Age of Social TechnologyCorporate Communications in the Age of Social Technology
Corporate Communications in the Age of Social TechnologyBurson-Marsteller Asia-Pacific
 
Crisis Preparedness on social media channels
Crisis Preparedness on social media channels Crisis Preparedness on social media channels
Crisis Preparedness on social media channels Toni Cowan-Brown
 
The 2021 IPR Future of Communications in Asia Report
The 2021 IPR Future of Communications in Asia Report The 2021 IPR Future of Communications in Asia Report
The 2021 IPR Future of Communications in Asia Report Sarah Jackson
 
Discuss The Micro And Macro Environment Of Samsung
Discuss The Micro And Macro Environment Of SamsungDiscuss The Micro And Macro Environment Of Samsung
Discuss The Micro And Macro Environment Of SamsungKatyana Londono
 
Lacey Jenison Portfolio
Lacey Jenison PortfolioLacey Jenison Portfolio
Lacey Jenison PortfolioLacey Jenison
 
JWT ASEAN Consumer Report
JWT ASEAN Consumer ReportJWT ASEAN Consumer Report
JWT ASEAN Consumer Reportdigitalinasia
 
Social Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSocial Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersBen Grossman
 
Social Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSocial Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSean Si
 
Social Media Stats in the Philippines 2015
Social Media Stats in the Philippines 2015Social Media Stats in the Philippines 2015
Social Media Stats in the Philippines 2015Fleire Castro
 
Campaign Pitch BMA349
Campaign Pitch BMA349Campaign Pitch BMA349
Campaign Pitch BMA349katenichols03
 
NYU Office of Interactive Media — Social Media Training
NYU Office of Interactive Media — Social Media TrainingNYU Office of Interactive Media — Social Media Training
NYU Office of Interactive Media — Social Media TrainingNick Jensen
 
The Socio-Economic Impact of Mobile Telecommunication in the MENA Region
The Socio-Economic Impact of Mobile Telecommunication in the MENA RegionThe Socio-Economic Impact of Mobile Telecommunication in the MENA Region
The Socio-Economic Impact of Mobile Telecommunication in the MENA RegionZain Group
 
Resume - Brandon Olson
Resume - Brandon OlsonResume - Brandon Olson
Resume - Brandon OlsonBrandon Olson
 
Race And Ethnicity Research Paper
Race And Ethnicity Research PaperRace And Ethnicity Research Paper
Race And Ethnicity Research PaperAdriana Wilson
 
P redictor 2015 dentsu pr yomu yomu trend prediction guide
P redictor 2015 dentsu pr yomu yomu trend prediction guideP redictor 2015 dentsu pr yomu yomu trend prediction guide
P redictor 2015 dentsu pr yomu yomu trend prediction guidePR Consulting Dentsu Inc.
 
JWT - ASEAN Consumer Report 2013
JWT - ASEAN Consumer Report 2013JWT - ASEAN Consumer Report 2013
JWT - ASEAN Consumer Report 2013Kim Cao
 

Similaire à Social Media Infographics Asia & Pacific (20)

Corporate Communications in the Age of Social Technology
Corporate Communications in the Age of Social TechnologyCorporate Communications in the Age of Social Technology
Corporate Communications in the Age of Social Technology
 
Crisis Preparedness on social media channels
Crisis Preparedness on social media channels Crisis Preparedness on social media channels
Crisis Preparedness on social media channels
 
The 2021 IPR Future of Communications in Asia Report
The 2021 IPR Future of Communications in Asia Report The 2021 IPR Future of Communications in Asia Report
The 2021 IPR Future of Communications in Asia Report
 
Discuss The Micro And Macro Environment Of Samsung
Discuss The Micro And Macro Environment Of SamsungDiscuss The Micro And Macro Environment Of Samsung
Discuss The Micro And Macro Environment Of Samsung
 
Ipsos ASEAN Pulse Quarter 1 2013
Ipsos ASEAN Pulse Quarter 1 2013Ipsos ASEAN Pulse Quarter 1 2013
Ipsos ASEAN Pulse Quarter 1 2013
 
The PR magic
The PR magicThe PR magic
The PR magic
 
Lacey Jenison Portfolio
Lacey Jenison PortfolioLacey Jenison Portfolio
Lacey Jenison Portfolio
 
JWT ASEAN Consumer Report
JWT ASEAN Consumer ReportJWT ASEAN Consumer Report
JWT ASEAN Consumer Report
 
Social Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSocial Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract Travelers
 
Social Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSocial Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract Travelers
 
FeedBack Newsletter - 0101
FeedBack Newsletter - 0101FeedBack Newsletter - 0101
FeedBack Newsletter - 0101
 
Social Media Stats in the Philippines 2015
Social Media Stats in the Philippines 2015Social Media Stats in the Philippines 2015
Social Media Stats in the Philippines 2015
 
Campaign Pitch BMA349
Campaign Pitch BMA349Campaign Pitch BMA349
Campaign Pitch BMA349
 
NYU Office of Interactive Media — Social Media Training
NYU Office of Interactive Media — Social Media TrainingNYU Office of Interactive Media — Social Media Training
NYU Office of Interactive Media — Social Media Training
 
The Socio-Economic Impact of Mobile Telecommunication in the MENA Region
The Socio-Economic Impact of Mobile Telecommunication in the MENA RegionThe Socio-Economic Impact of Mobile Telecommunication in the MENA Region
The Socio-Economic Impact of Mobile Telecommunication in the MENA Region
 
Resume - Brandon Olson
Resume - Brandon OlsonResume - Brandon Olson
Resume - Brandon Olson
 
Race And Ethnicity Research Paper
Race And Ethnicity Research PaperRace And Ethnicity Research Paper
Race And Ethnicity Research Paper
 
Midwest is Best
Midwest is BestMidwest is Best
Midwest is Best
 
P redictor 2015 dentsu pr yomu yomu trend prediction guide
P redictor 2015 dentsu pr yomu yomu trend prediction guideP redictor 2015 dentsu pr yomu yomu trend prediction guide
P redictor 2015 dentsu pr yomu yomu trend prediction guide
 
JWT - ASEAN Consumer Report 2013
JWT - ASEAN Consumer Report 2013JWT - ASEAN Consumer Report 2013
JWT - ASEAN Consumer Report 2013
 

Dernier

Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Winbusinessin
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023Steve Rader
 
Amazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the companyAmazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the companyfashionfound007
 
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003believeminhh
 
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...ISONIKELtd
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024Stephan Koning
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Reportamberjiles31
 
Data skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsData skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsyasinnathani
 
Anyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyAnyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyHanna Klim
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...AustraliaChapterIIBA
 
Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..dlewis191
 
MoneyBridge Pitch Deck - Investor Presentation
MoneyBridge Pitch Deck - Investor PresentationMoneyBridge Pitch Deck - Investor Presentation
MoneyBridge Pitch Deck - Investor Presentationbaron83
 
Chapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptx
Chapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptxChapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptx
Chapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptxesiyasmengesha
 
Personal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaPersonal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaEricBonilla13
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfAnhNguyen97152
 
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...Brian Solis
 
MC Heights construction company in Jhang
MC Heights construction company in JhangMC Heights construction company in Jhang
MC Heights construction company in Jhangmcgroupjeya
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...IMARC Group
 

Dernier (20)

Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024Ethical stalking by Mark Williams. UpliftLive 2024
Ethical stalking by Mark Williams. UpliftLive 2024
 
Investment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV IndustriesInvestment Opportunity for Thailand's Automotive & EV Industries
Investment Opportunity for Thailand's Automotive & EV Industries
 
NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023NASA CoCEI Scaling Strategy - November 2023
NASA CoCEI Scaling Strategy - November 2023
 
Amazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the companyAmazon ppt.pptx Amazon about the company
Amazon ppt.pptx Amazon about the company
 
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
The Vietnam Believer Newsletter_MARCH 25, 2024_EN_Vol. 003
 
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
ISONIKE Ltd Accreditation for the Conformity Assessment and Certification of ...
 
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 Building Your Personal Brand on LinkedIn - Expert Planet-  2024 Building Your Personal Brand on LinkedIn - Expert Planet-  2024
Building Your Personal Brand on LinkedIn - Expert Planet- 2024
 
Project Brief & Information Architecture Report
Project Brief & Information Architecture ReportProject Brief & Information Architecture Report
Project Brief & Information Architecture Report
 
Data skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story pointsData skills for Agile Teams- Killing story points
Data skills for Agile Teams- Killing story points
 
Anyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agencyAnyhr.io | Presentation HR&Recruiting agency
Anyhr.io | Presentation HR&Recruiting agency
 
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
IIBA® Melbourne - Navigating Business Analysis - Excellence for Career Growth...
 
Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..Team B Mind Map for Organizational Chg..
Team B Mind Map for Organizational Chg..
 
MoneyBridge Pitch Deck - Investor Presentation
MoneyBridge Pitch Deck - Investor PresentationMoneyBridge Pitch Deck - Investor Presentation
MoneyBridge Pitch Deck - Investor Presentation
 
Chapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptx
Chapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptxChapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptx
Chapter_Five_The_Rural_Development_Policies_and_Strategy_of_Ethiopia.pptx
 
Personal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric BonillaPersonal Brand Exploration Presentation Eric Bonilla
Personal Brand Exploration Presentation Eric Bonilla
 
WAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdfWAM Corporate Presentation Mar 25 2024.pdf
WAM Corporate Presentation Mar 25 2024.pdf
 
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdfGraham and Doddsville - Issue 1 - Winter 2006 (1).pdf
Graham and Doddsville - Issue 1 - Winter 2006 (1).pdf
 
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
The End of Business as Usual: Rewire the Way You Work to Succeed in the Consu...
 
MC Heights construction company in Jhang
MC Heights construction company in JhangMC Heights construction company in Jhang
MC Heights construction company in Jhang
 
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
Boat Trailers Market PPT: Growth, Outlook, Demand, Keyplayer Analysis and Opp...
 

Social Media Infographics Asia & Pacific

  • 1. Burson-Marsteller Asia-Pacific Social Media #Infographics H1 2011 August 2011 twitter.com/BMAsiaPacific Burson-Marsteller.Asia facebook.com/BursonMarsteller.Asia
  • 2. Welcome 1 Asia-Pacific 2 Australia 3 China 4 Hong Kong 5 India 6 Indonesia 7 Japan 8 Malaysia 9 Philippines 10 Singapore 11 South Korea 12 Taiwan 13 Thailand 14 Vietnam References About Burson-Marsteller Asia-Pacific Further Info twitter.com/BMAsiaPacific Burson-Marsteller.Asia facebook.com/BursonMarsteller.Asia
  • 3. WELCOME The Asia-Pacific region’s rapid uptake of digital media and its sheer diversity of digital platforms and communities is a truly breathtaking phenomenon. In the last few years, with online and mobile penetration increasing rapidly across all Asian markets, and consumers spending more time creating, consuming and sharing information, the Asia-Pacific region is one of the fastest-growing digital landscapes in the world. Indeed, as Asian digital communities - from Chennai to Chengdu to Cairns - increasingly spend time consuming information and dynamic content from online sources, we are witnessing a shift in magnitude in how companies need to plan and manage communications for the future. The possibilities are exciting. Identifying digital influencers and engaging with online social communities has fast become the ‘new normal’ at Burson-Marsteller in Asia-Pacific. Our region’s diversity is staggering, with 2,000 spoken languages, a myriad of ethnicities, faces, nationalities and geographic landscapes. Perhaps no other continent on this planet is quite as dynamic, and Asia-Pacific’s digital landscape mirrors the momentum towards social media. As the digital infographics presented in this booklet show, the penetration, platforms and social networks are different in each of our Asia-Pacific markets. One fact is consistent though - digital is here to stay. I hope you enjoy our Internet landscape infographics compilation - the first of many efforts to share insights and perspectives on the game-changing ideas and topics that fascinate and inspire us during these exciting times. Bob Pickard President & CEO Burson-Marsteller, Asia-Pacific
  • 4. 1
  • 6. 2
  • 7. 3
  • 8. 4
  • 9. 5
  • 10. 6
  • 11. 7
  • 12. 8
  • 13. 9
  • 14. 10
  • 15. 11
  • 16. 12
  • 17. 13
  • 18. 14
  • 19. REFERENCES Country infographics Sources: Google Ad Planner, Internetworldstats.com Note: Google Ad Planner does not include Google.com and local Google search sites Regional infographics Sources: Google Ad Planner, checkfacebook.com, internetworldstats.com More at: www.bursonmarsteller.asia www.slideshare.net/bmasia
  • 20. ABOUT Burson-Marsteller Asia-Pacific is the leading consultancy for organizations communicating in Asia- Pacific and internationally. With a presence in the region dating back to 1973, Burson-Marsteller Asia-Pacific today includes 30 offices and affiliates in 16 countries integrated seamlessly into a global network operating in 98 countries. Our Evidence-Based approach to communications provides our clients with effective, data-driven programs delivered through multiple channels and focused on tangible, measurable results. B-M Digital is Burson-Marsteller Asia-Pacific’s digital and social media marketing capability. B-M Digital enables organizations to utilize social media and word of mouth in an integrated, sustainable and measurable manner. D/BM is Burson-Marsteller’s integrated digital and social media influencer practice for China. D/BM supports clients by monitoring digital influencers and communities, by nurturing brand advocates, and by creating programs and campaigns that enable reputation and business. twitter.com/BMAsiaPacific Burson-Marsteller.Asia facebook.com/BursonMarsteller.Asia
  • 21. FURTHER INFO About this booklet, please contact Albert Periera Gosuke Kumamura Albert.periera@bm.com Gosuke.kumamura@bm.com Charlie Pownall Zaheer Nooruddin charlie.pownall@bm.com zaheer.nooruddin@bm.com . twitter.com/BMAsiaPacific Burson-Marsteller.Asia facebook.com/BursonMarsteller.Asia
  • 22. Burson-Marsteller Asia-Pacific Social Media #Infographics H1 2011 August 2011 twitter.com/BMAsiaPacific Burson-Marsteller.Asia facebook.com/BursonMarsteller.Asia