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The obvious hidden opportunity
of traditional banks
Welcome to a typical busy branch
full of your customers.
(hopefuly)
They all suffer from a severe
banner blindness
& nothing-to-do-iness.
In the attention economy it’s a luxury being boring.
Customers expect the branch visit
to be LEGEN…
…WAIT FOR IT…
…exactly. They are waiting for it!
minutes
is the average wait
time in a branch*.
Imagine the
peak times!
Before being served.
* Nov, 2014, http://www.bankrate.com/financing/banking/wait-times-at-bank-branches-worsen/
And even while being served.
minutesto open an account
How long is the customer actively engaged?
Waiting isn’t what you measure.
It is what customers experience
when you give them nothing meaningful to do.
on airing “spray & pray” commercials.
You spend millions
when you get the attention.
But you do nothing meaningful
without great content.
Tablets won’t help
So, what if you could in 5 minutes
inspire customers to buy
than you can ever guess from big data?
and learn about them more
On your tablet,
Engaging content sells subconsciously.
or customer’s phone.
Check out demo at
www.getwaitology.com

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The obvious hidden opportunity of traditional banks