This document contains quotes from various designers about their approaches to design. Some key themes that emerge are focusing on simplicity and honest use of materials, avoiding trends and instead shaping the future, finding inspiration from everyday observations, and designing with sustainability and the full lifecycle of products in mind. The designers represent a variety of companies and are showcasing their work at an event on the future of design.
7. “For inspiration I looked to the detailing on luxury watches.”
Kevin Sethapun
www.sethapun.com
8. “My design process is always different. Some computer, some sketch.
I almost never know.”
Jason Miller, Roll & Hill Booth 1926
www.rollandhill.com
9. “Strive to do things that have a life far past a trend, things that don’t
have to be explained.”
Jerry Helling, Bernhardt Design
www.bernhardtdesign.com
15. “Write a brief story about everything you produce, explaining the moment
that inspired the design.”
Lalia Ahmadinejad, Proper Rugs
www.properrugs.com
16. “Learn about the value of minor changes and details. Fall in love with the
elegance in simplicity.”
Zoorine Pooladian
www.icff.com/exhibitor/zorine-pooladian
17. “Find a balance between reflecting on the past and looking towards
the future.”
Shawn Littrell Booth 874
www.shawnlittrell.com
18. “Sometimes a design comes from the opportunities a material offers to
do something slightly differently.”
Niels de Greef, Fousee
www.fousee.nl