Personal Information
Entreprise/Lieu de travail
Greater New York City Area United States
Profession
Chief Insights Officer at Cumulus Media | Westwood One
Secteur d’activité
Advertising / Marketing / PR
Site Web
http://www.traglobal.com
À propos
Media executive with significant experience in data driven audience targeting and ROI measurement for Cross-platform, online and television. Has held sales, marketing, market/media research, strategic and operating roles.
Board experience in start-up and non profit organizations. Advise startups including Affinity Answers social media targeting, and Vadio, an online video application. Advised, Vizu, a leader in brand lift measurement. Co-author of "Radio Advertising’s Missing Ingredient: The Optimum Effective Scheduling System (OES)". (See below.)
Pierre is Chief Insights Officer for Cumulus Media and Westwood One. Pierre develops media and marketing insights to support the firms 1300...
- Présentations
- Documents
- Infographies
Activate Technology & Media Outlook 2020
Activate
•
il y a 4 ans
Digital Advertising Benchmarks November 2019
Dr. Augustine Fou - Independent Ad Fraud Researcher
•
il y a 4 ans
Numbers every marketer should know
luciantrestler
•
il y a 6 ans
Infinite Dial 2019
Edison Research
•
il y a 5 ans
State of Digital Ad Fraud Q2 2018
Dr. Augustine Fou - Independent Ad Fraud Researcher
•
il y a 5 ans
Edelman & LinkedIn: How Thought Leadership Impacts B2B Demand Generation
Edelman
•
il y a 6 ans
10 Things your Audience Hates About your Presentation
Stinson
•
il y a 7 ans
Radio on the Move Trend Update
Signal Hill Insights
•
il y a 8 ans
The age of conversation
Hussein M. Dajani hkdajani@gmail.com
•
il y a 8 ans
Lean UX
Marco Calzolari
•
il y a 9 ans
WTF is Programmatic? - WTF Programmatic UK, 11/11/14
Digiday
•
il y a 9 ans
LUMA's The Future of (Digital) TV
LUMA Partners
•
il y a 9 ans