How satisfied are you about the impact you have in your work and life? This is a talk for UX in Antwerp, sharing my personal story & learnings. I end the presentation with questions to ask yourself on your mission, role and impact.

1. PIETER BAERT.
How to make
an impact?
UX Beers in Antwerp (Mechelen)
Tue 28 March, 2017
PIETER BAERT.

2. My talk isn’t a knowledge transfer.
I’d like to share & question life lessons
Heads up

3. I believe we are wasting a
lot of talent.
And all of us can do better.
MyWhy?
Pieter Baert

4. My mission is to inspire
people to discover new
perspectives and help
them to do things better.
MyWhy?
Pieter Baert

5. Service designer for innovation
Strategist to analyse challenges
Marketeer for value proposition
Facilitator for creative workshops
Instructor for team training
Speaker for inspiration talks
The roles people hire mefor

6. A journey of exploration
and asking why
Apersonalstoryon lookingforwaysto make an impact.
1
PIETER BAERT.

7. I’ve studied storytelling
But (art) school wasn’t the place for me learn.

8. I’ve studied people
And I never stopped studying them.

9. I’ve learned the most
from doing side projectsAnimator at youth camps, instructor in team building, student journalist,
student job at KUL CUO, writing & blogging, self-employed photographer, …

10. 2005
Web editor & community manager in a public
media company, focused on radio & TV

11. 2006
Community manager & digital strategist in the
e-department of a creative advertising agency

12. 2009
Digital & strategic planner in a network agency,
on the advertising side

13. I left… (again)
Along the way someone questioned me:
where did you make an impact?

14. 2010
Digital strategist & strategic director
in an rapidly growing digital agency

15. …2014
Making people want thingsvs
Making things people want

16. Looking for autonomy
& self-direction
Ifyou don’tfit in anybox,tryto inventyourown box.
Orcome upwith something different.
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PIETER BAERT.

17. 2014…
Working as a freelance consultant in (digital)
marketing, service design & innovation

18. Support SME’s
Digital at a the best Belgian BMW dealership

19. Join a design studio
Service design consultancy vs UX/UI production

20. UX for IT developers
Match business objectives with user needs

21. Work with entrepreneurs
From the first idea to a viable digital business.

22. Teach youngsters
And get the opportunity learning from them.

23. Train corporates
Service design training for a bank

24. Coach leaders
In finding their mission and realising their project

25. The start-up department
Leading a track in an in-house innovation engine

26. Consulting & design firm
Service design lead in a digital strategy track

27. In house design team
Digital strategist & service designer in a digital
bank for youngsters, within the mothership.

28. 2017…
Corporate venture, innovation agency,
international mission, in-house role, …?

29. My learnings &
questions for you
What I’ve learned sofar&what I can learnfromyou.
3
PIETER BAERT.

30. Did you already define
your personal mission?
Startwith “Why?”

31. Do you know what motivates you
& what makes you very unhappy?
Energylevel& progress

32. Did you choose for an organisation
type that works for you? (start-up, SME, agency, corporate, …)
Organisationtype & size

33. Do you want to work on the inside
or contribute from the outside?
Role

34. Do you want to support others
or do the work yourself?
Yourwork

35. Have you decided to commit for
a long term engagement?
Commitment

36. Do you have a fit with the
culture of the organisation?
CompanyCulture

37. Do you have the mandate or support
to realise your ambitions?
Mandate

38. How do you feel about
the impact you have?
Myquestionforyou:
”
“

39. Pieter Baert
+32 473 667 861
info@pieterbaert.be
Questions?
Shoot!
PIETER BAERT.

40. Pieter Baert
📞 + 32 473 667 861
⌨ info@pieterbaert.be
linkedin.com/pieterbaert
m.me/pieter.baert
Youwantto get intouch?

41. As a service designer,
I help you innovate the
products & services of your
organisation, by focusing
on people and their needs.
What Itellpeople about me
Pieter Baert