SpringOne 2021 Session Title: Why Every Software Team Should Have a Designer Speaker: Antonia Horvath, Delivery Lead & Design Manager at VMware Tanzu Labs

1. Why every software
team should have a
designer

3. When did you last collaborate
with a designer…

4. When did you last collaborate
with a designer… about more
than a user interface or
making something pretty?

5. Chances are, you
don’t yet know the full
scope of value that
design can deliver

6. Design altitude

7. Balanced Teams
Yes, please
Oh no!

8. 7 things that will
change for the better,
when you have a
designer on your team

9. We can teach you to listen
with humble curiosity, and
with the genuine intention to
change your mind based on
what is said
01

10. 01

11. 02 We can bring meaning to
your work by helping you
empathise with the people
you serve

12. 02

13. 03 We take chaos and bring order
to it. We’re trained to turn
uncertainty and complexity
into human solutions

14. 03

15. 03

16. 04 We are great at recognising
when change is needed.
We can optimize a team's
processes and ways of
working

17. 04

18. 05 We're great facilitators! We can
enable a large group of people
to do their best thinking, and
synthesise those perspectives
into actionable insights

19. 05

20. 06 We can help you change the
world! Our designs can spark
impactful behaviour changes
in people

21. 06

22. 07 We can help you tell stories &
communicate in a way that
inspires your audience

23. 07

24. Ok, so how can you
bring design closer to
your team?

25. 3 things you can do today
Make your team’s
assumptions
explicit
Learn about, and
introduce user
research to your
team
Run a design
studio for your
next product
challenge

26. 3 things you can do read today

27. Thank
you

28. Always share
what inspired you.