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Alibaba Group generated Sales of US$ 25.4 billion (RMB 168 billion)
and 40% over last year
11.11 Sales Timeline
Created by Portia Chu
Total sales reached US$ 25.4 billion in
2017 from 225 countries and regions.
Top five countries selling to China by
GMV (Gross merchandise volume) are
Japan, United States, Australia, Germany
and South Korea .
28 seconds: 150 million
3 mins 1 seconds: 1.5 billion
5 mins 57s : 2.87 billion (exceeds total Double 11 sales in 2012)
16 mins 10s: 5.45 billion (exceeds total Double 11 sales in 2013)
40 mins 12s: 7.52 billion
1 hours 49s: 8.59 billion (exceeds total Double 11 sales in 2014)
7 hours 22m 54s:13.7 billion (exceeds total Double 11 sales in 2015)
9 hours 4s: 15.1 billion
13 hours 9m 49s: 18.2 billion (exceeds total Double 11 sales in 2016)
China’s 11.11 Online Shopping Day
0.05
0.14
0.82
3.06
5.8
9
14.3
17.8
25.4
0 5 10 15 20 25 30
China's 11.11 Online Shopping Day
From 2009 – 2017
Sales (US$ bn)
2017
2016
2015
2014
2013
2012
2011
2010
2009

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Double 11 2017 Online Shopping Day Infographic Data

  • 1. Alibaba Group generated Sales of US$ 25.4 billion (RMB 168 billion) and 40% over last year 11.11 Sales Timeline Created by Portia Chu Total sales reached US$ 25.4 billion in 2017 from 225 countries and regions. Top five countries selling to China by GMV (Gross merchandise volume) are Japan, United States, Australia, Germany and South Korea . 28 seconds: 150 million 3 mins 1 seconds: 1.5 billion 5 mins 57s : 2.87 billion (exceeds total Double 11 sales in 2012) 16 mins 10s: 5.45 billion (exceeds total Double 11 sales in 2013) 40 mins 12s: 7.52 billion 1 hours 49s: 8.59 billion (exceeds total Double 11 sales in 2014) 7 hours 22m 54s:13.7 billion (exceeds total Double 11 sales in 2015) 9 hours 4s: 15.1 billion 13 hours 9m 49s: 18.2 billion (exceeds total Double 11 sales in 2016) China’s 11.11 Online Shopping Day 0.05 0.14 0.82 3.06 5.8 9 14.3 17.8 25.4 0 5 10 15 20 25 30 China's 11.11 Online Shopping Day From 2009 – 2017 Sales (US$ bn) 2017 2016 2015 2014 2013 2012 2011 2010 2009