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B2B Marketing Mailers Generate Appointments

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Derek Miller
Derek Miller

The document describes several direct mail marketing campaigns for different businesses that used custom printed boxes, gifts, and other items to generate leads and secure sales appointments. The mailers targeted specific industries and included follow up by sales teams. The direct mail programs resulted in high appointment booking rates when sales teams followed up with potential clients.

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PILOT FREIGHT B2B MAILER-NEW ACCOUNTS
CALVIN KLEIN PRESENTATION KITS
CHANEL PRODUCT LAUNCH
PILOT FREIGHT B2B BIZ DEVELOPMENT MAILER
CSS-TECH B2B DIMENSIONAL MAILER Custom Printed Box Custom printed Sound button similar to Staples Easy Button-which says “Wow, that’s a great idea” ProPrinters designed, printed and mailed completed packages. Sales team calls, as a follow up and makes appointments
NO MULLIGANS TAKEN HERE! Western Pest Control B2B Marketing Program. Meet with sales rep and receive a gift of 1 dozen golf balls, branded with Western Pest logo Targeted to Property Managers in NJ/PA
A SWEET INTRODUCTION INSIDE! Custom Printed Box Printed sand pail, with taffy and PERSONALIZED post card. Mailed to 150 potential business clients in target market. Over 30% appointment rate secured when follow up upon.
GREAT LENDING IDEAS Kearny Federal Savings Commercial Lending Program. Custom printed box. Great Idea Button inside. Target property managers, real estate developers
PILOT MAILER Pilot Mailer Mails a program every 6 months. Prospects Customers New Theme Each time

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B2B Marketing Mailers Generate Appointments

  • 1. PILOT FREIGHT B2B MAILER-NEW ACCOUNTS
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  • 7. PILOT FREIGHT B2B BIZ DEVELOPMENT MAILER
  • 8. CSS-TECH B2B DIMENSIONAL MAILER Custom Printed Box Custom printed Sound button similar to Staples Easy Button-which says “Wow, that’s a great idea” ProPrinters designed, printed and mailed completed packages. Sales team calls, as a follow up and makes appointments
  • 9. NO MULLIGANS TAKEN HERE! Western Pest Control B2B Marketing Program. Meet with sales rep and receive a gift of 1 dozen golf balls, branded with Western Pest logo Targeted to Property Managers in NJ/PA
  • 10. A SWEET INTRODUCTION INSIDE! Custom Printed Box Printed sand pail, with taffy and PERSONALIZED post card. Mailed to 150 potential business clients in target market. Over 30% appointment rate secured when follow up upon.
  • 11. GREAT LENDING IDEAS Kearny Federal Savings Commercial Lending Program. Custom printed box. Great Idea Button inside. Target property managers, real estate developers
  • 12. PILOT MAILER Pilot Mailer Mails a program every 6 months. Prospects Customers New Theme Each time