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Creating an Engagement Eco-System:
transforming engagement measurement and
empowering people with data.
KIRSTEN DALE
SENIOR MANAGER: CULTURE, ENGAGEMENT
AND PERFORMANCE
ANZ
2
HOUSEKEEPING
©2015QUALTRICSLLC.
The recording for today’s presentation will be available on-
demand at talentweek.com, along with other content and
webinars from Talentweek.
Join the conversation on twitter by tweeting @qualtrics using
#Talentweek and #HumanCapital.
It’s not too late to register! Make sure your team and network
register for Talentweek.
KIRSTEN DALE
SENIOR MANAGER: CULTURE, ENGAGEMENT
AND PERFORMANCE
As Senior Manager for Culture, Engagement and Performance
globally, Kirsten leads a team of professionals responsible for
defining, embedding and enabling culture across the bank,
together with leading the employee engagement strategy and
performance management. ANZ has operations across 34
markets globally employees about 46,000 people. Kirsten
brings close to 20 years of experience across HR Consultancy,
Learning and Development, HR and OD roles. With a passion
for culture, learning, leadership, career development, coaching,
employee experience and wellbeing – the opportunity to work
with others on building and sustaining a fantastic work culture is
a genuine privilege.
ANZ: Who we are
©2015QUALTRICSLLC.
ANZ provides banking and financial
products and services to individual
and business customers.
We operate in 34 markets
internationally, we are one of the four
largest banks in Australia and one of
the 25 largest banks in the world by
market capitalisation.
Our business is structured across
five divisions – Australia, New
Zealand (includes Asia Retail and
Pacific), Institutional, Wealth
Australia, and Technology, Services
and Operations.
Head quartered in
Melbourne, ANZ employs
approximately 46,000
people globally and has
been operating since 1835
Our Engagement Eco-System Vision
5
©2015QUALTRICSLLC.
Building an ‘engagement eco-system’ to capture
different ways to ‘listen’ to our employees
Annual ‘My Voice’
Survey
Sentiment
Analysis
• Digital & interactive
• Flexible & business led
• Agile & fast
• Empowering leaders
• Supporting targeted actions
• Integrated data & consolidating insights
Annual ‘My Voice’
Survey
Business Led Pulse
Surveys
Strategic Pulse
Surveys
Sentiment Analysis
What problem are we
trying to solve?
6
©2015QUALTRICSLLC.
• Outdated & lengthy annual survey
• Static pdf reports
• Long lag time to results
• Limited data for managers
• Disconnected results to other metrics
• Limited ‘holistic view’ of the employee experience
• Lack of action on engagement feedback
Transforming the Annual Engagement Survey
Step 1: Improving our Annual Survey
8
©2015QUALTRICSLLC.
Survey Component 2015 Survey 2016 Survey Change
Main body questions 64 40 38% reduction
Demographic questions 7 8 14% increase
Total survey questions 71 48 32% reduction
Key Engagement Categories 1. Engagement
2. Risk Culture
3. Diversity & Inclusion
4. Performance Excellence
5. Behaviour Change
1. Engagement
2. Risk Culture
3. Diversity & Inclusion
4. Leadership
5. Strategic Alignment
New questions on
meaningful work,
discretionary effort,
purpose and strategic
alignment
Survey Format • Lengthy online and paper-
based survey
• Short survey, mobile enabled 13 minutes faster to
complete
Timing and access to reports • 6 to 8 weeks between survey
close and report
• Cascaded, multi-layered release
of results
• Static pdf & excel reports
• 1 week between survey close and
Executive report
• Post releasing results to Executive
team all Line Managers access
dashboards approx. 3 weeks post
survey close
• Results via interactive dashboard
with demographic filters
Reduced lag to reporting
and increased transparency
Line managers can analyse
team results using filters
How we did it
9
©2015QUALTRICSLLC.
• Partnered with Qualtrics on survey design &
administration; dashboard design & implementation;
results analysis
• 3 mth timeframe (longer in the planning & approvals)
• Dedicated project team (6p) + HR Working Group +
Group Communications + CEO & Executive
Sponsorship
• Communication & change management plan;
training; workshops; resources; toolkits; videos;
infographics
What we achieved
10
©2015QUALTRICSLLC.
• Participation rate 77% in 2015 to 83% in 2016
(43,350 people)
• Approx. 3,700 line managers received a dashboard
• Well received by HR partners, line managers and
executive team members “Only took
six minutes…
look forward to
the feedback”
“Very easy to
understand
and complete”
“It was super
easy… and
even fun”
“Love the platform and the fact that we can
dive into the demographics where the
population is large enough. A very good tool
which encourages insights and actions.”
“The Dashboard was
easy to navigate.”
“The new dashboard was very easy to
use….. It was quick and intuitive. The
word cloud is great!”
Dashboard Example
11
©2015QUALTRICSLLC.
Lessons Learned & Challenges
12
©2015QUALTRICSLLC.
• Communicate, communicate,
communicate
• Managing complexity of people
hierarchies in dashboard
• Minimising changes post design
and implementation
• Transitioning historical data from
one platform to another
• IE8 dashboard access
Next Steps in our Engagement
Eco-System Journey
Off to a good start, but just the beginning
14
©2015QUALTRICSLLC.
• Advanced analytics – linking
engagement data to people metrics
• Survey design refresh
• Business led pulse surveys
• Sentiment analysis
• Supporting engagement actions
“Beware survey fatigue and only measure as frequently as you are prepared to take action”
Thank you!
For any follow up questions, contact me at:
kirsten.dale@anz.com or
www.linkedin.com/in/kirsten-dale-a826853a

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Creating an Engagement Eco-system: Transforming engagement measurement and empowering people with data

  • 1. Creating an Engagement Eco-System: transforming engagement measurement and empowering people with data. KIRSTEN DALE SENIOR MANAGER: CULTURE, ENGAGEMENT AND PERFORMANCE ANZ
  • 2. 2 HOUSEKEEPING ©2015QUALTRICSLLC. The recording for today’s presentation will be available on- demand at talentweek.com, along with other content and webinars from Talentweek. Join the conversation on twitter by tweeting @qualtrics using #Talentweek and #HumanCapital. It’s not too late to register! Make sure your team and network register for Talentweek.
  • 3. KIRSTEN DALE SENIOR MANAGER: CULTURE, ENGAGEMENT AND PERFORMANCE As Senior Manager for Culture, Engagement and Performance globally, Kirsten leads a team of professionals responsible for defining, embedding and enabling culture across the bank, together with leading the employee engagement strategy and performance management. ANZ has operations across 34 markets globally employees about 46,000 people. Kirsten brings close to 20 years of experience across HR Consultancy, Learning and Development, HR and OD roles. With a passion for culture, learning, leadership, career development, coaching, employee experience and wellbeing – the opportunity to work with others on building and sustaining a fantastic work culture is a genuine privilege.
  • 4. ANZ: Who we are ©2015QUALTRICSLLC. ANZ provides banking and financial products and services to individual and business customers. We operate in 34 markets internationally, we are one of the four largest banks in Australia and one of the 25 largest banks in the world by market capitalisation. Our business is structured across five divisions – Australia, New Zealand (includes Asia Retail and Pacific), Institutional, Wealth Australia, and Technology, Services and Operations. Head quartered in Melbourne, ANZ employs approximately 46,000 people globally and has been operating since 1835
  • 5. Our Engagement Eco-System Vision 5 ©2015QUALTRICSLLC. Building an ‘engagement eco-system’ to capture different ways to ‘listen’ to our employees Annual ‘My Voice’ Survey Sentiment Analysis • Digital & interactive • Flexible & business led • Agile & fast • Empowering leaders • Supporting targeted actions • Integrated data & consolidating insights Annual ‘My Voice’ Survey Business Led Pulse Surveys Strategic Pulse Surveys Sentiment Analysis
  • 6. What problem are we trying to solve? 6 ©2015QUALTRICSLLC. • Outdated & lengthy annual survey • Static pdf reports • Long lag time to results • Limited data for managers • Disconnected results to other metrics • Limited ‘holistic view’ of the employee experience • Lack of action on engagement feedback
  • 7. Transforming the Annual Engagement Survey
  • 8. Step 1: Improving our Annual Survey 8 ©2015QUALTRICSLLC. Survey Component 2015 Survey 2016 Survey Change Main body questions 64 40 38% reduction Demographic questions 7 8 14% increase Total survey questions 71 48 32% reduction Key Engagement Categories 1. Engagement 2. Risk Culture 3. Diversity & Inclusion 4. Performance Excellence 5. Behaviour Change 1. Engagement 2. Risk Culture 3. Diversity & Inclusion 4. Leadership 5. Strategic Alignment New questions on meaningful work, discretionary effort, purpose and strategic alignment Survey Format • Lengthy online and paper- based survey • Short survey, mobile enabled 13 minutes faster to complete Timing and access to reports • 6 to 8 weeks between survey close and report • Cascaded, multi-layered release of results • Static pdf & excel reports • 1 week between survey close and Executive report • Post releasing results to Executive team all Line Managers access dashboards approx. 3 weeks post survey close • Results via interactive dashboard with demographic filters Reduced lag to reporting and increased transparency Line managers can analyse team results using filters
  • 9. How we did it 9 ©2015QUALTRICSLLC. • Partnered with Qualtrics on survey design & administration; dashboard design & implementation; results analysis • 3 mth timeframe (longer in the planning & approvals) • Dedicated project team (6p) + HR Working Group + Group Communications + CEO & Executive Sponsorship • Communication & change management plan; training; workshops; resources; toolkits; videos; infographics
  • 10. What we achieved 10 ©2015QUALTRICSLLC. • Participation rate 77% in 2015 to 83% in 2016 (43,350 people) • Approx. 3,700 line managers received a dashboard • Well received by HR partners, line managers and executive team members “Only took six minutes… look forward to the feedback” “Very easy to understand and complete” “It was super easy… and even fun” “Love the platform and the fact that we can dive into the demographics where the population is large enough. A very good tool which encourages insights and actions.” “The Dashboard was easy to navigate.” “The new dashboard was very easy to use….. It was quick and intuitive. The word cloud is great!”
  • 12. Lessons Learned & Challenges 12 ©2015QUALTRICSLLC. • Communicate, communicate, communicate • Managing complexity of people hierarchies in dashboard • Minimising changes post design and implementation • Transitioning historical data from one platform to another • IE8 dashboard access
  • 13. Next Steps in our Engagement Eco-System Journey
  • 14. Off to a good start, but just the beginning 14 ©2015QUALTRICSLLC. • Advanced analytics – linking engagement data to people metrics • Survey design refresh • Business led pulse surveys • Sentiment analysis • Supporting engagement actions “Beware survey fatigue and only measure as frequently as you are prepared to take action”
  • 15. Thank you! For any follow up questions, contact me at: kirsten.dale@anz.com or www.linkedin.com/in/kirsten-dale-a826853a