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Raymond long2015
1.
Raymond J. Cole 124
Swordfish Road Manahawkin, NJ 08050 (908) 415-2290 (Mobile) rjccole@yahoo.com PROFESSIONAL EXPERIENCE: South Beach Divisionof Ocean Drive LTD. February2014 - Present Sales& Marketing Manager/Consultant March 2012 - May 2012 A temporarycontract positiontoexpandandgrow SouthBeachbrand withretailers. Prospectingmajorretailersnationwideforfashionaccessories.[Wal-Mart,Wakefern,Target, Meijer,Shopko] I leftSouthBeachto focusall effortsonCPG. ReturnedtoSouthBeach as Retail Consultantforlarge andmid-sizecompanies. NextInnovations/Motorglyphics July 2014 - February 2015 National SalesManager SetSalesGoals & Strategy forthe companyto attract mid-large size retailers thattheyhave neversoldbefore. Setup monthly andquarterlyplanswithstepbystepprocedurestoexceedsales. Openedseveral majorretailerswithnationwide andregional storeswithinfirst6months. [HobbyLobby,Roses,Variety,Blair,National Wildlife,othercatalogs] On track to open12 newmajoraccounts thisyearand shouldexceedthatnumber. InstitutedAZA programthatwouldcoverZoo'sand Aquarium'sgiftshopsnationwide byendof 2015. Responsible forsettingupSEMA Show inLas Vegasand majorpresentationonthe "New ProductsStage"[10 newclients]. IntroducedNextInnovationstoWal-Mart's"Made In America"programand on schedule tobe a newvendorbySummer2015. Currentlycreatedspecificplantosystematicallygrow businessby30% over12 months. China Performance Group March 2012 - January 2014 Director ofBusinessDevelopment Calibratingnewprospectstofitthe CPGbusinessmodel andcustomizingaspecificplanforeach prospect. Setmonthly,quarterlyandyearlygoalsforCPG& CPGMwitha detailedplanto exceedour goals. WorkedwithMarketingManager onthe bestmarketingchannelstouse,website,print,social media,webinars,seminars,targetedemail campaigns. WorkeddirectlywithourChinaoffice onobtainingquotes,on-time delivery,qualitycontrol methods,client'sspecial needs,specificsolutionstoproblems. Turnedclientsovertoour Chinaoffice aftertheywere opened,todeal directlywithChina. Openednewdivision/startup[CPGM] withseveral new accountsandobtainedyearlycontracts to representclientsinChina.[BMI,GVS,VWStores,Sonic,Dr. Leonards,Carol Wright,Five
2.
Below,Wakefern,BurlingtonCoat,Style Asia]. Exceededthe
CPGMstart up goalsand KPI'sby 20% afterthe first3 months. Due to my effortsILeftCPG with50% more clientsandmanynew qualifiedprospectstohelp grow theirbusinessinthe yearstocome.Over$2,000,000 inpendingorderswhenIleftCPG. Print Art, Inc. June 2010 - January 2012 Sales& Marketing Executive Prospectfornewaccounts anddeveloptargetedliststhatfitourcompanyprofile. CreatedmicrogroupswithinourclientandprospectlistsandthenI createda marketing campaignfor theirspecificneeds. Personalizeeverycontactandspeakdirectlytowhatconcernsthem, offerspecificsolutionsand become their"GURU". Managed clientprojectsfromconcepttocompletion[design,directmail,offset&digital printing,executionanddistributiontomeetdeadlines]. KeyAccomplishments: Developedmulti-channelmarketingcampaigns[SocialMedia,PURLS,QRCodes,VDP] forin- house andfor clients. Soldlargestsingle orderincompany'shistory[Estee Lauder/$402,000]. Launched"Mitsubishi Motors/Century21VDP CouponCampaign"withTPGDirectwhich directlyledtofuture business. Opened"PromGirl/Clarisse",highendmagazineandcatalog,nationwide. OpenedAdAgencyAgileCatwhichdirectlyledtobecomingthe primaryprintproviderforthe newValleyForge Casino.OpenedApril 2012. Firston-line accountforPA. 48 newaccounts from0. AllegraPrinting & Imaging April 2005 – May 2010 Account Manager Execute companysalesplanwithsolutionsellingand"One toOne Marketing"throughthe use of "Variable Data"printing. Maintainscompany's on-goingsuccessinsalesandaccountdistribution. Responsible fordesignandsalespresentationsanddetailedbusinessproposals. KeyAccomplishments: Establishedover80newaccounts foran existing18 yearoldestablishedprintingcorporation. Responsible forclientandproductionsuccessatthe Universityof MedicineandDentistryof NewJersey(UMDNJ).Openedall 5campusesto "On-Line Ordering"system.3rdlargestdollar volume customerforAllegra. Responsible forbringinglargestprofitcustomeronboardwithlongtermagreement. Set-upAllegra'sfirstdigital mediastore incompanyhistory. MinutemanPressPrinting Company October 2003 – December 2004 Owner Solelymanaged,operatedandfinancednewfranchiselocationwithnewstaff andequipment. Builta multi-functional team(design,sales,production,technical supportandadministration) fromthe groundup. Delegatedworkload,tasks,projectroles,payroll,andaccounting.
3.
KeyAccomplishments: Established(224) newaccountsin14
months(beatcorporate planby30%). PartneredwithOceanCountyChamberof Commerce toincrease printingsalesandbusiness networks. SuccessfullysoldfranchisebranchforprofitinDecember2004. Kids International,Inc. January 2003 - August 2003 Director ChainAccounts(Men'sDivision) Directedall phasesof productwarehousinganddistributionoperations,salespresentations, design,andmerchandising. KeyAccomplishments: Establishedfirstmen'sdivisionforKidsInternational,Inc.,whichbecame asuccessfulimport apparel line (SuccessApparel). Deliveredimmediateandimpressivesalesresults;increasingrevenuesfrom0to $1,500,000 in8 months. Gordon& Ferguson/HeatherHill Sportswear February 1983 - December 2002 Account Executive - Vice President Sales/Marketing Representedmajormanufacturing,retail stores,andorganizationstoenhance new products and expandbrandrecognitioninnew andexistingmarketsforchainstores(ex.JCPenney,Wal- Mart, Targetand Sears). Directclientcontactfor salesorders,production,designconsultation,andshippinglogistics. Responsible fordesignandsalespresentations. Coordinateddomesticandinternational warehousinglogistics. Top SalesProducer18 out of 20 years. Exceeded$20,000,000 eachyear inpersonal sales14 yearsin a row. Bestyearproducing$38,000,000 in sales. Supervised6to10 roadsalespeople and4 CSR's. EDUCATION The OhioState University,Columbus,Ohio Bachelor'sDegree Major: BusinessAdministration/Marketing
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