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Raymond J. Cole
124 Swordfish Road
Manahawkin, NJ 08050
(908) 415-2290 (Mobile)
rjccole@yahoo.com
PROFESSIONAL EXPERIENCE:
South Beach Divisionof Ocean Drive LTD. February2014 - Present
Sales& Marketing Manager/Consultant March 2012 - May 2012
 A temporarycontract positiontoexpandandgrow SouthBeachbrand withretailers.
 Prospectingmajorretailersnationwideforfashionaccessories.[Wal-Mart,Wakefern,Target,
Meijer,Shopko]
 I leftSouthBeachto focusall effortsonCPG.
 ReturnedtoSouthBeach as Retail Consultantforlarge andmid-sizecompanies.
NextInnovations/Motorglyphics July 2014 - February 2015
National SalesManager
 SetSalesGoals & Strategy forthe companyto attract mid-large size retailers thattheyhave
neversoldbefore.
 Setup monthly andquarterlyplanswithstepbystepprocedurestoexceedsales.
 Openedseveral majorretailerswithnationwide andregional storeswithinfirst6months.
[HobbyLobby,Roses,Variety,Blair,National Wildlife,othercatalogs]
 On track to open12 newmajoraccounts thisyearand shouldexceedthatnumber.
 InstitutedAZA programthatwouldcoverZoo'sand Aquarium'sgiftshopsnationwide byendof
2015.
 Responsible forsettingupSEMA Show inLas Vegasand majorpresentationonthe "New
ProductsStage"[10 newclients].
 IntroducedNextInnovationstoWal-Mart's"Made In America"programand on schedule tobe a
newvendorbySummer2015.
 Currentlycreatedspecificplantosystematicallygrow businessby30% over12 months.
China Performance Group March 2012 - January 2014
Director ofBusinessDevelopment
 Calibratingnewprospectstofitthe CPGbusinessmodel andcustomizingaspecificplanforeach
prospect.
 Setmonthly,quarterlyandyearlygoalsforCPG& CPGMwitha detailedplanto exceedour
goals.
 WorkedwithMarketingManager onthe bestmarketingchannelstouse,website,print,social
media,webinars,seminars,targetedemail campaigns.
 WorkeddirectlywithourChinaoffice onobtainingquotes,on-time delivery,qualitycontrol
methods,client'sspecial needs,specificsolutionstoproblems.
 Turnedclientsovertoour Chinaoffice aftertheywere opened,todeal directlywithChina.
 Openednewdivision/startup[CPGM] withseveral new accountsandobtainedyearlycontracts
to representclientsinChina.[BMI,GVS,VWStores,Sonic,Dr. Leonards,Carol Wright,Five
Below,Wakefern,BurlingtonCoat,Style Asia].
 Exceededthe CPGMstart up goalsand KPI'sby 20% afterthe first3 months.
 Due to my effortsILeftCPG with50% more clientsandmanynew qualifiedprospectstohelp
grow theirbusinessinthe yearstocome.Over$2,000,000 inpendingorderswhenIleftCPG.
Print Art, Inc. June 2010 - January 2012
Sales& Marketing Executive
 Prospectfornewaccounts anddeveloptargetedliststhatfitourcompanyprofile.
 CreatedmicrogroupswithinourclientandprospectlistsandthenI createda marketing
campaignfor theirspecificneeds.
 Personalizeeverycontactandspeakdirectlytowhatconcernsthem, offerspecificsolutionsand
become their"GURU".
 Managed clientprojectsfromconcepttocompletion[design,directmail,offset&digital
printing,executionanddistributiontomeetdeadlines].
KeyAccomplishments:
 Developedmulti-channelmarketingcampaigns[SocialMedia,PURLS,QRCodes,VDP] forin-
house andfor clients.
 Soldlargestsingle orderincompany'shistory[Estee Lauder/$402,000].
 Launched"Mitsubishi Motors/Century21VDP CouponCampaign"withTPGDirectwhich
directlyledtofuture business.
 Opened"PromGirl/Clarisse",highendmagazineandcatalog,nationwide.
 OpenedAdAgencyAgileCatwhichdirectlyledtobecomingthe primaryprintproviderforthe
newValleyForge Casino.OpenedApril 2012. Firston-line accountforPA.
 48 newaccounts from0.
AllegraPrinting & Imaging April 2005 – May 2010
Account Manager
 Execute companysalesplanwithsolutionsellingand"One toOne Marketing"throughthe use
of "Variable Data"printing.
 Maintainscompany's on-goingsuccessinsalesandaccountdistribution.
 Responsible fordesignandsalespresentationsanddetailedbusinessproposals.
KeyAccomplishments:
 Establishedover80newaccounts foran existing18 yearoldestablishedprintingcorporation.
 Responsible forclientandproductionsuccessatthe Universityof MedicineandDentistryof
NewJersey(UMDNJ).Openedall 5campusesto "On-Line Ordering"system.3rdlargestdollar
volume customerforAllegra.
 Responsible forbringinglargestprofitcustomeronboardwithlongtermagreement.
 Set-upAllegra'sfirstdigital mediastore incompanyhistory.
MinutemanPressPrinting Company October 2003 – December
2004
Owner
 Solelymanaged,operatedandfinancednewfranchiselocationwithnewstaff andequipment.
 Builta multi-functional team(design,sales,production,technical supportandadministration)
fromthe groundup.
 Delegatedworkload,tasks,projectroles,payroll,andaccounting.
KeyAccomplishments:
 Established(224) newaccountsin14 months(beatcorporate planby30%).
 PartneredwithOceanCountyChamberof Commerce toincrease printingsalesandbusiness
networks.
 SuccessfullysoldfranchisebranchforprofitinDecember2004.
Kids International,Inc. January 2003 - August 2003
Director ChainAccounts(Men'sDivision)
 Directedall phasesof productwarehousinganddistributionoperations,salespresentations,
design,andmerchandising.
KeyAccomplishments:
 Establishedfirstmen'sdivisionforKidsInternational,Inc.,whichbecame asuccessfulimport
apparel line (SuccessApparel).
 Deliveredimmediateandimpressivesalesresults;increasingrevenuesfrom0to $1,500,000 in8
months.
Gordon& Ferguson/HeatherHill Sportswear February 1983 - December
2002
Account Executive - Vice President Sales/Marketing
 Representedmajormanufacturing,retail stores,andorganizationstoenhance new products
and expandbrandrecognitioninnew andexistingmarketsforchainstores(ex.JCPenney,Wal-
Mart, Targetand Sears).
 Directclientcontactfor salesorders,production,designconsultation,andshippinglogistics.
 Responsible fordesignandsalespresentations.
 Coordinateddomesticandinternational warehousinglogistics.
 Top SalesProducer18 out of 20 years. Exceeded$20,000,000 eachyear inpersonal sales14
yearsin a row. Bestyearproducing$38,000,000 in sales.
 Supervised6to10 roadsalespeople and4 CSR's.
EDUCATION
The OhioState University,Columbus,Ohio
Bachelor'sDegree
Major: BusinessAdministration/Marketing

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Raymond long2015

  • 1. Raymond J. Cole 124 Swordfish Road Manahawkin, NJ 08050 (908) 415-2290 (Mobile) rjccole@yahoo.com PROFESSIONAL EXPERIENCE: South Beach Divisionof Ocean Drive LTD. February2014 - Present Sales& Marketing Manager/Consultant March 2012 - May 2012  A temporarycontract positiontoexpandandgrow SouthBeachbrand withretailers.  Prospectingmajorretailersnationwideforfashionaccessories.[Wal-Mart,Wakefern,Target, Meijer,Shopko]  I leftSouthBeachto focusall effortsonCPG.  ReturnedtoSouthBeach as Retail Consultantforlarge andmid-sizecompanies. NextInnovations/Motorglyphics July 2014 - February 2015 National SalesManager  SetSalesGoals & Strategy forthe companyto attract mid-large size retailers thattheyhave neversoldbefore.  Setup monthly andquarterlyplanswithstepbystepprocedurestoexceedsales.  Openedseveral majorretailerswithnationwide andregional storeswithinfirst6months. [HobbyLobby,Roses,Variety,Blair,National Wildlife,othercatalogs]  On track to open12 newmajoraccounts thisyearand shouldexceedthatnumber.  InstitutedAZA programthatwouldcoverZoo'sand Aquarium'sgiftshopsnationwide byendof 2015.  Responsible forsettingupSEMA Show inLas Vegasand majorpresentationonthe "New ProductsStage"[10 newclients].  IntroducedNextInnovationstoWal-Mart's"Made In America"programand on schedule tobe a newvendorbySummer2015.  Currentlycreatedspecificplantosystematicallygrow businessby30% over12 months. China Performance Group March 2012 - January 2014 Director ofBusinessDevelopment  Calibratingnewprospectstofitthe CPGbusinessmodel andcustomizingaspecificplanforeach prospect.  Setmonthly,quarterlyandyearlygoalsforCPG& CPGMwitha detailedplanto exceedour goals.  WorkedwithMarketingManager onthe bestmarketingchannelstouse,website,print,social media,webinars,seminars,targetedemail campaigns.  WorkeddirectlywithourChinaoffice onobtainingquotes,on-time delivery,qualitycontrol methods,client'sspecial needs,specificsolutionstoproblems.  Turnedclientsovertoour Chinaoffice aftertheywere opened,todeal directlywithChina.  Openednewdivision/startup[CPGM] withseveral new accountsandobtainedyearlycontracts to representclientsinChina.[BMI,GVS,VWStores,Sonic,Dr. Leonards,Carol Wright,Five
  • 2. Below,Wakefern,BurlingtonCoat,Style Asia].  Exceededthe CPGMstart up goalsand KPI'sby 20% afterthe first3 months.  Due to my effortsILeftCPG with50% more clientsandmanynew qualifiedprospectstohelp grow theirbusinessinthe yearstocome.Over$2,000,000 inpendingorderswhenIleftCPG. Print Art, Inc. June 2010 - January 2012 Sales& Marketing Executive  Prospectfornewaccounts anddeveloptargetedliststhatfitourcompanyprofile.  CreatedmicrogroupswithinourclientandprospectlistsandthenI createda marketing campaignfor theirspecificneeds.  Personalizeeverycontactandspeakdirectlytowhatconcernsthem, offerspecificsolutionsand become their"GURU".  Managed clientprojectsfromconcepttocompletion[design,directmail,offset&digital printing,executionanddistributiontomeetdeadlines]. KeyAccomplishments:  Developedmulti-channelmarketingcampaigns[SocialMedia,PURLS,QRCodes,VDP] forin- house andfor clients.  Soldlargestsingle orderincompany'shistory[Estee Lauder/$402,000].  Launched"Mitsubishi Motors/Century21VDP CouponCampaign"withTPGDirectwhich directlyledtofuture business.  Opened"PromGirl/Clarisse",highendmagazineandcatalog,nationwide.  OpenedAdAgencyAgileCatwhichdirectlyledtobecomingthe primaryprintproviderforthe newValleyForge Casino.OpenedApril 2012. Firston-line accountforPA.  48 newaccounts from0. AllegraPrinting & Imaging April 2005 – May 2010 Account Manager  Execute companysalesplanwithsolutionsellingand"One toOne Marketing"throughthe use of "Variable Data"printing.  Maintainscompany's on-goingsuccessinsalesandaccountdistribution.  Responsible fordesignandsalespresentationsanddetailedbusinessproposals. KeyAccomplishments:  Establishedover80newaccounts foran existing18 yearoldestablishedprintingcorporation.  Responsible forclientandproductionsuccessatthe Universityof MedicineandDentistryof NewJersey(UMDNJ).Openedall 5campusesto "On-Line Ordering"system.3rdlargestdollar volume customerforAllegra.  Responsible forbringinglargestprofitcustomeronboardwithlongtermagreement.  Set-upAllegra'sfirstdigital mediastore incompanyhistory. MinutemanPressPrinting Company October 2003 – December 2004 Owner  Solelymanaged,operatedandfinancednewfranchiselocationwithnewstaff andequipment.  Builta multi-functional team(design,sales,production,technical supportandadministration) fromthe groundup.  Delegatedworkload,tasks,projectroles,payroll,andaccounting.
  • 3. KeyAccomplishments:  Established(224) newaccountsin14 months(beatcorporate planby30%).  PartneredwithOceanCountyChamberof Commerce toincrease printingsalesandbusiness networks.  SuccessfullysoldfranchisebranchforprofitinDecember2004. Kids International,Inc. January 2003 - August 2003 Director ChainAccounts(Men'sDivision)  Directedall phasesof productwarehousinganddistributionoperations,salespresentations, design,andmerchandising. KeyAccomplishments:  Establishedfirstmen'sdivisionforKidsInternational,Inc.,whichbecame asuccessfulimport apparel line (SuccessApparel).  Deliveredimmediateandimpressivesalesresults;increasingrevenuesfrom0to $1,500,000 in8 months. Gordon& Ferguson/HeatherHill Sportswear February 1983 - December 2002 Account Executive - Vice President Sales/Marketing  Representedmajormanufacturing,retail stores,andorganizationstoenhance new products and expandbrandrecognitioninnew andexistingmarketsforchainstores(ex.JCPenney,Wal- Mart, Targetand Sears).  Directclientcontactfor salesorders,production,designconsultation,andshippinglogistics.  Responsible fordesignandsalespresentations.  Coordinateddomesticandinternational warehousinglogistics.  Top SalesProducer18 out of 20 years. Exceeded$20,000,000 eachyear inpersonal sales14 yearsin a row. Bestyearproducing$38,000,000 in sales.  Supervised6to10 roadsalespeople and4 CSR's. EDUCATION The OhioState University,Columbus,Ohio Bachelor'sDegree Major: BusinessAdministration/Marketing