The document contrasts a "Standardized Mindset" approach with a "Dark Horse Mindset" approach. The Standardized Mindset focuses on ignoring individual choices, strategies, and motives in pursuit of a standardized definition of excellence. In contrast, the Dark Horse Mindset focuses on understanding individual micro-motives, choices, and strategies, and harnessing individuality to pursue fulfillment and a personalized definition of excellence. The Dark Horse Mindset advocates engineering your own passion and taking a winding, trial-and-error path instead of following a straight standardized path.