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Social Media Summit Bucuresti 2018 - Robert Katai (Bannersnack)

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BEST BRANDS ON INSTAGRAM DON’T ACT LIKE BRANDS
ROBERT KATAI Bannersnack Instagramology Podcastu’ lui Katai @katairobi www.robertkatai.com
What is today
Social Network Advertising Platform Broadcast App Customer Service Portfolio Website ?
Feed Stories LiveDM Promote Collaborate Create Manage Insights Edit
World Wide 800+ million / users / month 500+ million / users / day 300+ million / accounts / use Stories 80% / accounts follow a business
IAN FEB M AR APR M AI IUN IUL AUG SEPT O C T N O V D EC 480.000 500.000 520.000 540.000 560.000 580.000 Useri Instagram Romania 2017
România IANUARIE 2017 total useri: 494,071 useri activi: 231,405 imagini : 1,474,828 video : 84,774 total useri: 698,836 useri activi: 359,806 imagini : 1,617,969 video : 106,955 IANUARIE 2018
Publish Publish Comment Reply DM Stories Live Like Hashtag Search Share Highlights Promote Tag
Cât timp lucrezi pe Instagram în fiecare zi?
TIMP investit REZULTATE primite vs
Hacks & Examples
STORIES
STORIES @lelograms
@lelograms STORIES
@mihlovin @tammyjoana BRAND AMBASADORS
STORIES POLLS @dunk
FEED @iulia.m
FEED @nusr_et
COLLABORATE @nusr_et
COLLABORATE @graphicillustrator @qpstudio_
PRESS/ HOLD / SCREENSHOT
www.bannersnack.com TOOLS
DIRECT MESSAGE
@timlampe
Engagement = People You Care About What signals indicate interest? 1. People whose CONTENT YOU LIKE 2. People you DM 3. People you SEARCH for 4. People you KNOW IN REAL LIFE
COMMENT
TEXT
HIGHLIGHTS
BEST BRANDS ON INSTAGRAM DON’T ACT LIKE BRANDS
@katairobi www.robertkatai.com

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