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SIM posium 2014 - Denver

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Ryan Martens
Ryan Martens

Co-presented with Kamran Elahian (kamran@global-catalyst.co) on the notion of Capitalism 2.0. Kamran set up the discussion by talking about the Innovation Capitalism and I finished by talking about finding your social mission through empathy and innovation.

Business
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www.rallydev.com Innovation Capitalism How do we get there ©2014 Rally Software Development Corp
www.rallydev.com Ryan@rallydev.com @RallyOn #RallyforImpact ©2014 Rally Software Development Corp
Do you and your company have a social www.rallydev.com mission? ©2014 Rally Software Development Corp
A Plan to Dent the World for Good? www.rallydev.com ©2014 Rally Software Development Corp
You need to Discover one or die with the www.rallydev.com ©2014 Rally Software Development Corp dogs
1958: Average lifespan was 61 years 2012: Average lifespan was 18 years
www.rallydev.com ©2014 Rally Software Development Corp
Die without a social mission - NO WAY! www.rallydev.com ©2014 Rally Software Development Corp
We have some large problems www.rallydev.com we need addressing ©2014 Rally Software Development Corp
2007 2005 www.rallydev.com ©2014 Rally Software Development Corp National Snow and Ice Data Center – University of Colorado, Boulder http://nsidc.org/news/press/2007_seaiceminimum/20070810_index.html
www.rallydev.com ©2014 Rally Software Development Corp
www.rallydev.com ©2014 Rally Software Development Corp
- Innovation CAPITALISM www.rallydev.com Our Economic System needs to EVOLVE to include social and environmental components ©2014 Rally Software Development Corp
www.rallydev.com 99% 95% 5% ©2014 Rally Software Development Corp 1% % Wealth % Population the richest the rest
Business models need to EVOLVE to address these www.rallydev.com systemic problems - CORPORATE SOCIAL RESPONSIBILITY ©2014 Rally Software Development Corp
Business is the Largest Force on the Planet www.rallydev.com ©2014 Rally Software Development Corp
Goal: Net Positive Negative Positive
www.rallydev.com ©2014 Rally Software Development Corp Feasible Will rapidly change markets
Time needed to reach: www.rallydev.com I have HOPE: Feasible Desirable and Viable ©2014 Rally Software Development Corp
Some examples… www.rallydev.com ©2014 Rally Software Development Corp
www.rallydev.com ©2014 Rally Software Development Corp 1984
www.rallydev.com ©2014 Rally Software Development Corp 2006
www.rallydev.com About 20 years ©2014 Rally Software Development Corp
www.rallydev.com ©2014 Rally Software Development Corp 2001
www.rallydev.com ©2014 Rally Software Development Corp 2006
www.rallydev.com ©2014 Rally Software Development Corp 5 years
www.rallydev.com ©2014 Rally Software Development Corp 1979
www.rallydev.com ©2014 Rally Software Development Corp 1989
www.rallydev.com ©2014 Rally Software Development Corp 10 years
www.rallydev.com ©2014 Rally Software Development Corp 5 years
www.rallydev.com ©2014 Rally Software Development Corp 2.5 years
www.rallydev.com ©2014 Rally Software Development Corp 1.5 years
Thanks to Technology the Time needed to form a tribe and spread the word is DROPPING www.rallydev.com @RallyOn ©2014
www.rallydev.com Connected tribes https://www.flickr.com/photos/shankbone/6183443813 ©2014 Rally Software Development Corp
An example… www.rallydev.com @RallyOn ©2014
www.rallydev.com @RallyOn ©2014 http://upload.wikimedia.org/wikipedia/commons/9/90/Ford_Pinto_runabout_(1).jpg
8 years www.rallydev.com @RallyOn ©2014
www.rallydev.com @RallyOn ©2014
1.5 years www.rallydev.com @RallyOn ©2014
Market expectations are changing and www.rallydev.com spreading more ©2014 Rally Software Development Corp quickly
Is your business www.rallydev.com ©2014 Rally Software Development Corp getting more certain?
Drive Agility and Innovation into your business www.rallydev.com @RallyOn ©2014
Step 0: Replace Waterfall execution with Agile execution www.rallydev.com @RallyOn ©2014
Step 1: Balance analysis with disciplined exploration www.rallydev.com @RallyOn ©2014
Typical approach www.rallydev.com @RallyOn ©2014
Magic box of innovation https://www.flickr.com/photos/wonderlane/7923402476 www.rallydev.com @RallyOn ©2014
Discipline and Method with Hopes and Magic www.rallydev.com Replace ©2014 Rally Software Development Corp
Build Learn Measure
Step 2: Balance planning with empirical learning www.rallydev.com @RallyOn ©2014
Typical approach www.rallydev.com @RallyOn ©2014
Create a plan to predict the future www.rallydev.com @RallyOn ©2014 http://www.flickr.com/photos/isaacmao/380257543
HOW MANY GUESSES? www.rallydev.com @RallyOn ©2014
FIRST CONTACT WITH USERS www.rallydev.com @RallyOn ©2014
www.rallydev.com @RallyOn ©2014
www.rallydev.com @RallyOn ©2014
the uncertainty with details of a false precision www.rallydev.com Obscure ©2014 Rally Software Development Corp
Embrace, reveal and mitigate the uncertainty www.rallydev.com @RallyOn ©2014
Turn Uncertainty Into Knowledge
Run experiments www.rallydev.com @RallyOn ©2014
www.rallydev.com @RallyOn ©2014 http://www.flickr.com/photos/memekiller/4564410767
Collect www.rallydev.com @RallyOn ©2014 http://www.flickr.com/photos/mrpetersononline/4977025601
Analyze www.rallydev.com @RallyOn ©2014 http://www.flickr.com/photos/mrpetersononline/4992505907
Organize www.rallydev.com @RallyOn ©2014 http://www.flickr.com/photos/mrpetersononline/4992505641
Frame http://rallydev.com/FRAME
Myshkin Ingawale BioSense
Remember Technology Adoption is a www.rallydev.com HUMAN Phenomena ©2014 Rally Software Development Corp
www.rallydev.com Take Time to Empathize ©2014 Rally Software Development Corp
Do Engineers have Empathy? www.rallydev.com ©2014 Rally Software Development Corp
https://vimeo.com/5485269
Some rights reserved by Marek Mahut
It is born into us! We just need to reconnect with it
www.rallydev.com ©2014 Rally Software Development Corp Feasible Will rapidly change markets
Global/Citizen Engineer
Empathize – Explore - Execute Learn & Share www.rallydev.com ©2014 Rally Software Development Corp Frame & Empathize Build & Ship Test & Measure
www.rallydev.com ©2014 Rally Software Development Corp Social MISSION • Technically responsible • Social responsible • Environmentally responsible • anyone can be a Citizen Engineer

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SIM posium 2014 - Denver