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WOMEN ENTREPRRENEURSHIP
Introduction
Government of India – “A woman entrepreneur is
defined as an enterprise owned and controlled by a
woman having a minimum financial interest of 51
percent of the capital and giving at least 51 percent
of the employment generated in the enterprise to
women.”
Presentation title 2
Presentation title 3
World over 1/3rd of the entrepreneurial ventures are run by
woman entrepreneurs.
• Due to economic progress,
• better access to education,
• urbanization,
• spread of liberal and democratic culture and
• recognition by society,
has been a spurt in woman entrepreneurship in India.
Presentation title 4
Presentation title 5
Some common features of women entrepreneurs found
in India are listed below
Presentation title 6
• Most women with small income are likely to become entrepreneurs.
• Women with small facilities are likely to become entrepreneurs.
• A majority of women entrepreneurs are married. With the support of their
husband they accepted entrepreneurship.
• Most spinsters face difficulties in obtaining financial support to start their
enterprises.
5. A large number of women with little or no education and training enter into
the business field.
6. Many women become entrepreneurs out of economic necessity.
7. Women’s sincerity and hard work is the cause for sustainability and growth.
8. Women entrepreneurs are security oriented rather than growth oriented
Presentation title 7
Why women become entrepreneurs?
1. To become economically independent
2. To establish their own enterprise
3. To establish their identity in the society
4. To achieve Excellency in their endeavour
5. To build confidence to themselves
6. To develop risk assuming ability
7. To claim equal status in the society
8. To secure greater freedom and mobility
Presentation title 8
Presentation title 9
These factors suggesting their need can be broadly classified into two groups
I) Motivational factors or needs
1) Economic Necessity
In business, the entry of women is relatively a new
phenomenon.
Because of the break-up of the joint family system and the
need for additional income for maintaining the living
standards in the face of inflation or rising prices, women have
started entering the most competitive world of business.
Presentation title 10
Presentation title 11
2) Desire for High Achievement
 Another motive force compelling women to enter business world is
their strong desire for high achievement in their life.
 In modern days, though women are educated, they are not able to
find jobs in the market place or they may not be able to go out of
their homes for working somewhere else because of family problems.
Presentation title 12
3) Independence
 Another strong motive force compelling a woman to
become an entrepreneur is to lead an independent life
with self-confidence and self-respect.
 The ownership and control of a successful business
provides a woman entrepreneur a prestigious status,
personal reputation and a sense of independence in the
society.
Presentation title 13
Presentation title 14
Presentation title 15
4) Government Encouragement
• The Government and non-government bodies have started giving increasing
attention and encouragement to women’s economic conditions through self-
employment and business ventures.
• They have formulated various policies and programmes and introduced
various incentive schemes to promote women entrepreneurs in the country.
Presentation title 16
5) Education:
Women have been taking up various kinds of
• Technical,
• Vocational,
• Industrial,
• Commercial And Specialized Education
so as to qualify themselves to be self-employed in some kind of
trade, occupation, vocation or business.
Facilities are also being provided to women in areas where they can
grow and blossom as persons in their own right.
Presentation title 17
Presentation title 18
6) Model Role
 Women, like men, are also desirous of contributing
their might to the economic development of their
country.
 Similarly, our women in India would like to play a
key role model.
 They have already entered other fields like politics,
education, social field, administration, etc.
Presentation title 19
Presentation title 20
7) Self Identity and Social Status
 Women desire to enjoy some social status and recognition in the
society. Women entering business can achieve such a position of
self-identity and recognition of social status
 Because they come in contact with high level officers, ministers,
authorities, and others holding high positions.
Presentation title 21
Presentation title 22
Factor (II) Facilitating Needs
Adequate Financial Facilities
Finance is the life-blood of any business, whether it is run by men
entrepreneurs or women entrepreneurs.
The Government has set up industrial estates for women.
It should therefore provide the required financial facilities to the
women entrepreneurs so as to motivate them to start their business or
industry in such estates.
Presentation title 23
Presentation title 24
Innovative Thinking:
Innovative thinking in women motivate them to become
entrepreneurs.
Women who have entrepreneurial talent and who have innovative
thinking are naturally induced to take up small business or
industry to convert their innovating and talent into a position of
entrepreneurship instead of employment.
Presentation title 25
Presentation title 26
Support and Cooperation of the Family:
Another important factor that induces women to take up entrepreneurship
is the full co-operation and encouragement of the family members,
particularly, husband, father-in-law and mother-in-law, grown-up sons and
daughters and other members, if any.
In a modern educated family, women members generally enjoy more
liberty and economic freedom. So naturally, they will be anxious to have
their own source of income from their business.
Presentation title 27
Presentation title 28
Women Entrepreneurship – Areas
Women entrepreneur in earlier years after independence were confined
to entrepreneurship in traditional areas like food, fruits, vegetables,
pickles, papads, tailoring, hosiery etc.
Women entrepreneurs have branched out to several new areas like
engineering, beauty parlours, jewellery, handicraft, electrical,
electronics, chemical and other manufacturing.
This shows that entrepreneurial base of women expanded from
traditional 3Ps – pickle, powder and papad to modem 3ES –
Engineering, Electrical and Electronics.
Presentation title 29
Presentation title 30
Such industries can be listed as under:
1. Agriculture and Allied industries – such as sericulture, horticulture,
dairying and animal husbandry etc.
2. Home based industries-such as handicrafts, Agarbati, Candle
making, bidi industry, hosiery, and textile, doll making, jewellery pottery,
designing etc.
3. Outside home industries – such as electrical and electronics, food
processing etc.
Presentation title 31
Presentation title 32
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Share WOMEN ENTREPRENEURS IN INDIA-1.pptx

  • 2. Introduction Government of India – “A woman entrepreneur is defined as an enterprise owned and controlled by a woman having a minimum financial interest of 51 percent of the capital and giving at least 51 percent of the employment generated in the enterprise to women.” Presentation title 2
  • 4. World over 1/3rd of the entrepreneurial ventures are run by woman entrepreneurs. • Due to economic progress, • better access to education, • urbanization, • spread of liberal and democratic culture and • recognition by society, has been a spurt in woman entrepreneurship in India. Presentation title 4
  • 6. Some common features of women entrepreneurs found in India are listed below Presentation title 6 • Most women with small income are likely to become entrepreneurs. • Women with small facilities are likely to become entrepreneurs. • A majority of women entrepreneurs are married. With the support of their husband they accepted entrepreneurship. • Most spinsters face difficulties in obtaining financial support to start their enterprises.
  • 7. 5. A large number of women with little or no education and training enter into the business field. 6. Many women become entrepreneurs out of economic necessity. 7. Women’s sincerity and hard work is the cause for sustainability and growth. 8. Women entrepreneurs are security oriented rather than growth oriented Presentation title 7
  • 8. Why women become entrepreneurs? 1. To become economically independent 2. To establish their own enterprise 3. To establish their identity in the society 4. To achieve Excellency in their endeavour 5. To build confidence to themselves 6. To develop risk assuming ability 7. To claim equal status in the society 8. To secure greater freedom and mobility Presentation title 8
  • 10. These factors suggesting their need can be broadly classified into two groups I) Motivational factors or needs 1) Economic Necessity In business, the entry of women is relatively a new phenomenon. Because of the break-up of the joint family system and the need for additional income for maintaining the living standards in the face of inflation or rising prices, women have started entering the most competitive world of business. Presentation title 10
  • 12. 2) Desire for High Achievement  Another motive force compelling women to enter business world is their strong desire for high achievement in their life.  In modern days, though women are educated, they are not able to find jobs in the market place or they may not be able to go out of their homes for working somewhere else because of family problems. Presentation title 12
  • 13. 3) Independence  Another strong motive force compelling a woman to become an entrepreneur is to lead an independent life with self-confidence and self-respect.  The ownership and control of a successful business provides a woman entrepreneur a prestigious status, personal reputation and a sense of independence in the society. Presentation title 13
  • 16. 4) Government Encouragement • The Government and non-government bodies have started giving increasing attention and encouragement to women’s economic conditions through self- employment and business ventures. • They have formulated various policies and programmes and introduced various incentive schemes to promote women entrepreneurs in the country. Presentation title 16
  • 17. 5) Education: Women have been taking up various kinds of • Technical, • Vocational, • Industrial, • Commercial And Specialized Education so as to qualify themselves to be self-employed in some kind of trade, occupation, vocation or business. Facilities are also being provided to women in areas where they can grow and blossom as persons in their own right. Presentation title 17
  • 19. 6) Model Role  Women, like men, are also desirous of contributing their might to the economic development of their country.  Similarly, our women in India would like to play a key role model.  They have already entered other fields like politics, education, social field, administration, etc. Presentation title 19
  • 21. 7) Self Identity and Social Status  Women desire to enjoy some social status and recognition in the society. Women entering business can achieve such a position of self-identity and recognition of social status  Because they come in contact with high level officers, ministers, authorities, and others holding high positions. Presentation title 21
  • 23. Factor (II) Facilitating Needs Adequate Financial Facilities Finance is the life-blood of any business, whether it is run by men entrepreneurs or women entrepreneurs. The Government has set up industrial estates for women. It should therefore provide the required financial facilities to the women entrepreneurs so as to motivate them to start their business or industry in such estates. Presentation title 23
  • 25. Innovative Thinking: Innovative thinking in women motivate them to become entrepreneurs. Women who have entrepreneurial talent and who have innovative thinking are naturally induced to take up small business or industry to convert their innovating and talent into a position of entrepreneurship instead of employment. Presentation title 25
  • 27. Support and Cooperation of the Family: Another important factor that induces women to take up entrepreneurship is the full co-operation and encouragement of the family members, particularly, husband, father-in-law and mother-in-law, grown-up sons and daughters and other members, if any. In a modern educated family, women members generally enjoy more liberty and economic freedom. So naturally, they will be anxious to have their own source of income from their business. Presentation title 27
  • 29. Women Entrepreneurship – Areas Women entrepreneur in earlier years after independence were confined to entrepreneurship in traditional areas like food, fruits, vegetables, pickles, papads, tailoring, hosiery etc. Women entrepreneurs have branched out to several new areas like engineering, beauty parlours, jewellery, handicraft, electrical, electronics, chemical and other manufacturing. This shows that entrepreneurial base of women expanded from traditional 3Ps – pickle, powder and papad to modem 3ES – Engineering, Electrical and Electronics. Presentation title 29
  • 31. Such industries can be listed as under: 1. Agriculture and Allied industries – such as sericulture, horticulture, dairying and animal husbandry etc. 2. Home based industries-such as handicrafts, Agarbati, Candle making, bidi industry, hosiery, and textile, doll making, jewellery pottery, designing etc. 3. Outside home industries – such as electrical and electronics, food processing etc. Presentation title 31