Get set for success in 2016 and find out the 3 key trends that will shape your success in 2016. - Omnichannel Experiences - Realtime Intelligence - Owned audiences

1. 2016 Trend Briefing
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2. 3 Key Trends
From mobile to omni-channel
From data to real time intelligence
From social to owned audiences
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3. Omni-channel
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4. Omni-channel?
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5. What happened to mobile?
“More than half of searches now come from mobile.” -
Google
(That’s 50,000,000,000 per month)
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6. Wearables, really?
“72 million wearable devices will be shipped in 2015” - IDC
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7. Challenge or opportunity?
“We have a lot of dots to connect. We need to join up
data, we need to integrate technology systems, we need
online and offline to become joined up.” - eConsultancy
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8. Real time intelligence
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9. Data ≠ Intelligence
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10. Real time decisions
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11. Connected
“The world is being re-shaped by the convergence of
social, mobile, cloud, big data, community and other
powerful forces. The combination of these technologies
unlocks an incredible opportunity to connect everything
together in a new way and is dramatically transforming the
way we live and work.” - Marc Benioff
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12. Owned audiences
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13. Social ≠ success
2016 Event Promotion Strategy
Step 1: Social Media
Step 2: ?
Step 3: Get Rich!
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14. Law of attraction
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15. Just can’t get enough...
“31% of organisers still find email is the single most
effective marketing tactic they use” - Pulse Report
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16. Relationships
“You had me at
hello.”
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17. If I lost you at briefing...
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18. In 2016, use technology that...
Supports an omni-channel experience, is convenient and delivers what customers
want, when they want it.
Gives you access to powerful, real time data that helps you make meaningful
decisions, and connects with other best-in-class solutions.
Supports you in building an owned audience, then keeping the relationship going.
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19. Email workwithus@eventbrite.co.uk
Visit www.eventbrite.co.uk/blog
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