In a survey of 558 people we learned exactly what kind of promotions make customers want to buy

1. Eli Schwartz

2. Give immediate cash back
rather than mail-in rebates
or future discounts
1

4. Don’t forget about email
2

6. Give discounts rather swag
3

8. Give instant discounts in
absolute $ amounts
4

10. When giving gift cards, give
Visa/Mastercard/Amex
5

12. When giving out electronics,
give iPhones
6

14. Customers can’t do math,
avoid %
7

16. People like money
8

18. There were 558 responses in the survey. If
you are interested in learning more, please
get in touch.
elis@surveymonkey.com - Twitter: @5le