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140proof
- 2. What this isn’t
• How to tweet
• How to get your brand on Twitter
• (tons of blogs & books on this)
- 4. 3 Tips for Effective Tweet Advertising:
Personas, not (just) keywords
- 5. 3 Tips for Effective Tweet Advertising:
Revenge of the copywriter.
- 6. 3 Tips for Effective Tweet Advertising:
Retweets, clicks, & likes are the new PageRank.